Userpilot

SEPTEMBER 14, 2023

TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

DECEMBER 8, 2022

SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Entering immature markets and devising a relatable product vision are also serious challenges. To avoid product failure, don’t launch without achieving product-market fit first.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? That's why we've compiled multiple examples of successful companies nailing product adoption across the entire user journey.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

NOVEMBER 23, 2023

TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. Build a product that users love by delivering value and a good product experience.

Feedback Software 105

Feedback Software Analytic Tools Product Research User Testing 105

The Product Coalition

DECEMBER 17, 2023

It didn’t mean that there was no competition (which is usually a very bad sign), but that the traditional search engines weren’t it. The reason we didn’t see them in any of our POCs was because they were targeting a different market segment. It would be the list of “usual suspects” when talking about the e-commerce search space.

Technical Review 117

Technical Review Weak Development Team User Testing Systems Review 117

ProductPlan

AUGUST 4, 2020

In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results. What is the Minimum Viable Product? First, a shout out to Frank Robinson , a fellow product development pro in Santa Barbara who coined the term “MVP” about 20 years ago.

Weak Development Team 125

Weak Development Team Product Research User Testing Differentiation 125

The Product Coalition

JUNE 9, 2023

Everyone knows educating the market is hard to nearly impossible, but people always bring up examples like Facebook or the iPhone whenever I discuss it in my lectures. So what can and cannot work when you want to educate the market? Photo by Oleg Magni from Pexels Educating the market has a bad reputation, and rightfully so.

Education 108

Education Marketing Weak Development Team User Testing 108

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

User Testing 118

User Testing Customer Feedback Customer Experience Data Visualization 118

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. It helps you find product-market fit and gives your team direction.

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Userpilot

JANUARY 29, 2023

Without validating features, it’s easy to create products that aren’t aligned with their vision or are difficult to differentiate. Developing features without validation results in bloated products and unnecessarily drives the cost of development up. The process is also necessary to maintain the product-market fit.

User Testing 98

User Testing Product Research Framework Feedback Software 98

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. A GTM strategy provides direction for all team members, reduces your product’s time to market, and helps you cut costs.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Sachin Rekhi

AUGUST 6, 2015

The customer development and lean startup methodologies evangelized by Steve Blank and Eric Ries brought us a better approach that favored experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development. Target Audience.

User Testing 120

User Testing Document Product Marketing Marketing 120

The Product Coalition

FEBRUARY 26, 2022

I’ve asked friends who do the job at social events and got the same answer, and frequently asked members of my own teams, who struggled to find the time to do it. To compensate, I’ve seen UX researchers & designers pick up the mantle a lot more, and the design teams have really leaned into this space.

User Testing 168

User Testing Weak Development Team Customer Experience Customer Feedback 168

Userpilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product.

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

MARCH 27, 2023

We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. We finish with an overview of product analytics tools that your team can benefit from. Why do you need to track product analytics?

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 98

The Product Coalition

JANUARY 4, 2021

Everyone knows educating the market is hard to nearly impossible, but people always bring up examples like Facebook or the iPhone whenever I discuss it in my lectures. So what can and cannot work when you want to educate the market? Photo by Oleg Magni from Pexels Educating the market has a bad reputation.

Education 139

Education Marketing Weak Development Team Advertising 139

The Product Coalition

JANUARY 16, 2022

Understand Your Core Values The product roadmap in a product company (as opposed to a services company, for example) sets the strategic direction of everything going on. As such, it cannot be limited to include only the product-related parts like features and product KPIs.

Roadmap 149

Roadmap Data Visualization Customer Experience User Testing 149

Intercom, Inc.

FEBRUARY 6, 2019

As a product-first company, new product launches are a core part of Intercom’s DNA – which means there’s always an abundance of juicy launches for us product marketers to work on. Given our cadence of launches and updates, we’ve developed a pretty well-oiled launch machine over the past few years.

Product launches 170

Product launches User Friction User Testing Messaging 170

Userpilot

NOVEMBER 21, 2023

TL;DR A product launch checklist is a list of all the actions to complete before, during, and after releasing a new product , feature , or update. New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Rahul Vohra (Founder/CEO, Superhuman) – The Product-Market Fit Engine from Business of Software Conference. So I’m going to talk about Product-Market Fit.

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

Userpilot

APRIL 13, 2022

Click tracking is an essential method for uncovering weak spots in the product UX and the user flow by analyzing how users engage with your UI. The main idea of click tracking is watching how users interact with your product to discover friction points. This can be a broken link, poor onboarding , confusing UX, etc.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

OCTOBER 31, 2022

From a marketing standpoint, it first seems like a negative persona shouldn’t be a major worry. Sure, every product marketer appreciates the importance of knowing their ideal buyer personas to help cultivate the right leads. Talk with your sales and customer service teams to better understand your customer profiles.

Feedback Software 97

Feedback Software User Testing Research Software Data Visualization 97

Pragmatic Marketing

APRIL 2, 2019

More specific than core competencies—the things your team does well—distinctive competencies are those aspects of your business that differentiates you from your competitors and other suppliers. Sure, you can develop almost any product or service, but will your customers embrace it? REPUTATION.

Weak Development Team 70

Weak Development Team Customer Experience Differentiation Positioning 70

Pragmatic Marketing

APRIL 2, 2019

More specific than core competencies—the things your team does well—distinctive competencies are those aspects of your business that differentiates you from your competitors and other supplies. Sure, you can develop almost any product or service, but will your customers embrace it? REPUTATION.

Weak Development Team 70

Weak Development Team Customer Experience Differentiation Positioning 70

Userpilot

NOVEMBER 5, 2022

Customer discovery helps product managers develop their confidence. During product discovery, the product teams always learn a lot. Finally, involving the whole team in the discovery process energizes them, takes advantage of their unique perspectives, and empowers them. get a pulse on the market.

Product Research 98

Product Research User Testing Customer Feedback Customer Experience 98

Userpilot

JULY 27, 2022

A product’s life cycle refers to all the stages it goes through before it enters the market and until it exits. There are five stages of the product life cycle: development, introduction, growth , maturity, and decline. What are the 5 Stages of the Product Life Cycle? Product Life Cycle Stages.

User Testing 98

User Testing Feedback Software Analytic Tools Research Software 98

Business of Software Conference

OCTOBER 11, 2023

As usual, you really had to be there but here are the Sigmacorn notes… 9:00 Mark Littlewood: Opening remarks Welcome to BoS! How will we win?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Department of Product

AUGUST 22, 2022

Here’s some of the areas we felt could be the most impactful as part of your product health check, spanning data, devices, value proposition, business and strategy. Sure, you can dig deeper later on, but these are fundamental metrics that are important to understand when you’re assessing the overall health of your product.

User Testing 52

User Testing Feedback Software Customer Experience Product Research 52

Intercom, Inc.

MAY 16, 2019

That’s why we recently launched Product Tours , a dead-simple onboarding tool featuring a code-free tour builder, error notifications and quick-start templates. As our Design Lead Gustavs Cirulis shared recently, the development of the product did not come without its own challenges. We know firsthand how hard it is.

Reporting Tools 106

Reporting Tools Feedback Software Research Software Customer Experience 106

Mironov Consulting

SEPTEMBER 23, 2023

Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work  (“Our AI-based tech support lookup product will cut your support costs by 25-35%.”)

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

People-First Product Leadership

DECEMBER 20, 2023

To establish the Product Vision, I recommend taking time as a Product team to reflect both on the past and on the future. How can you empower the Product team and cross functional stakeholders to think big? How can you empower the Product team and cross functional stakeholders to think big?

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

Userpilot

DECEMBER 14, 2021

The community engages with your product through votes and reviews, giving praise and feedback equally – essential ingredients in the early stages of product development. Overall, Product Hunt is the place to be if you're trying to market your product or increase traffic to your product website.

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

DECEMBER 6, 2021

Customer success teams don’t have time to waste. Few customer success managers are also developers. A customer success platform designed for non-technical people will help your customer success teams be more efficient. #3 The best results for your customers come when all the tools in your marketing stack work together.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98

Pragmatic Marketing

MAY 23, 2017

The old adage that good marketing can’t sell a bad product is true. I’ve seen brands throw millions of marketing dollars at products that ultimately flopped. Have you ever considered that good products can’t sell themselves? Getting to product/market fit is only half the battle.

Branding 70

Branding User Testing Marketing Airlines 70

Userpilot

MARCH 13, 2024

Every seasoned product marketer knows that adding new features to your product is key to product management success. TL;DR Feature ideation is a process through which product teams brainstorm ideas for new features to introduce to their product. But not just any features will do.

Data Visualization 105

Data Visualization Weak Development Team User Testing Feedback Software 105

Userpilot

FEBRUARY 22, 2024

It can also serve as a source of invaluable feedback for product development. You’ll also need to hire the right individuals for your customer support team and invest in training them and providing them with the tools for success. These loyal customers are also more likely to recommend your product to others.

Feedback Software 102

Feedback Software Analytic Tools Customer Feedback Customer Experience 102