Roadmunk

APRIL 12, 2018

It’s a bonus episode of Product to Product ‘s second season , a podcast for / by product people! Listen to the episode below: As we continue to explore the human side of product this season, we’ve paired up with Mike Belsito and Michael Sacca (same first name!), Why do product people use these?

User Testing 58

User Testing Customer Feedback Customer Experience Analytic Tools 58

Intercom, Inc.

OCTOBER 1, 2020

It would include customer support, along with buying a domain name, along with building a peak feature, because there were four of us and there was that sort of chaotic sense of everyone does everything. You’re looking for something like, “S**t that’s really powerful, do more of that.” That’s one side of it.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

It would include customer support, along with buying a domain name, along with building a peak feature, because there were four of us and there was that sort of chaotic sense of everyone does everything. You’re looking for something like, “S**t that’s really powerful, do more of that.” That’s one side of it.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

NOVEMBER 25, 2019

In today’s episode, we discuss the six key elements to an effective product strategy and how to execute it, which we have evolved and adapted from Michael Porter’s famous paper “What Is Strategy?” ” Unique activities : Find the differentiators that make sense for you. Paul: So think about product-market fit.

Product Strategy 187

Product Strategy Strategy Research Software User Testing 187

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. Finally, set SMART goals and KPIs or OKRs for tracking your marketing performance.

B2B 95

B2B Feedback Software Product Marketing Customer Experience 95

Userpilot

DECEMBER 8, 2022

SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Entering immature markets and devising a relatable product vision are also serious challenges. To avoid product failure, don’t launch without achieving product-market fit first.

Feedback Software 95

Feedback Software Research Software User Testing Analytic Tools 95

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Rahul shared an incredibly simple framework Superhuman uses for understanding their customers. “How would you feel if you could no longer use this product?”

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

Mind the Product

OCTOBER 11, 2019

How do you position your product? Step 1: Understand why Your Customers use Your Product. Sean Ellis’ survey to discover if you’ve hit product/market fit is a great way to understand your customers. What primary benefit do you receive from {Your Product Name}? How do you differentiate a soap’s messaging?

Positioning 100

Positioning User Testing Product Research Data Visualization 100

The Product Coalition

FEBRUARY 26, 2022

Frameworks can’t save you I believe one technique we’ve evolved to escape this tyranny of distractions and a lack of autonomy was to add credibility to the product management role through self-improvement, with a big focus on strategy and management concepts. the first step is to start saying no to something less valuable.

User Testing 171

User Testing Weak Development Team Customer Experience Customer Feedback 171

Innovatemap

JULY 2, 2020

Product marketers are indispensable to the success of a product company. They’re a rare blend of sales, marketing, communications, product team, and subject-matter expertise. They articulate your product’s purpose and play a critical role in scaling that unique positioning across your team.

Product Marketing 40

Product Marketing Marketing User Friction Branding 40

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Product Management Lessons from the Trenches

JULY 17, 2018

people at a startup don’t automatically have a common understanding of their products’ value propositions either. And lack of alignment at a startup is more painful, especially in early stages when you are looking for that elusive product-market fit. Note that a single product will often have more than one value proposition?—?

User Testing 150

User Testing Customer Experience Technical Review Customer Feedback 150

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Teams that benefit: Sales, marketing, customer success. Increased business efficiency (58%). Increased ROI (54%).

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. I find stories about all kinds of businesses - from big name enterprises to small startups - extremely motivating and eye-opening.

User Testing 73

User Testing UX Data Visualization Research Software 73

Intercom, Inc.

JANUARY 31, 2019

April: I think the best thing B2B SaaS vendors can do is stay really focused on their differentiators because there are things about your solution that your best customers really love about you, and the rest of it really doesn’t matter. You can worry about that later. ” Doug Landis on telling a story that sells. I’m weak here.”

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. I find stories about all kinds of businesses - from big name enterprises to small startups - extremely motivating and eye-opening.

User Testing 40

User Testing UX Data Visualization Research Software 40

Business of Software Conference

OCTOBER 23, 2019

My name is Bruce McCarthy. I’m the founder of Product Culture which is an organization dedicated to the idea that there are certain characteristics, certain habits of mind, certain ways of acting that really great innovative companies have that propel them to success with product after product. You don’t.

Customer Experience 61

Customer Experience User Testing Onboarding KPIs Research Software 61

Userpilot

AUGUST 28, 2019

If I asked you to think of the most important aspects of creating a successful SaaS product, you’ll probably think of solving a need, user onboarding techniques, and the all-important product-market fit. It may sound obvious but ensuring that your users fully adopt your product is essential to its success.

Research Software 90

Research Software User Testing Analytic Tools Customer Experience 90