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374: The one marketing communication framework product managers need to know – with J.J. Peterson

Product Innovation Educators

How product managers can move their customers to action using the StoryBrand Framework. Specifically, we will learn about a 7-part framework for marketing communications. Peterson, whose PhD is specifically about the validly and effectiveness of this framework, which has been used by tens of thousands of organizations.

Framework 236
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Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integration — a…

UX Planet

Many seek particular features at price points not readily available in themarket User Motivational Spectrum: Some individuals have crystal-clear transportation requirements. Framework for Building AIsystems Machine Learning Machine Learning (ML) is utilized for data-driven predictions. Others are uncertain about their exact needs.

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Strategy Blocks: An operator’s guide to product strategy

Lenny Rachitsky

Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. As Chandra shares below, his framework sits on top of the best strategy wisdom out there (e.g. So we teamed up to make that happen.

Strategy 122
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The Heart of Your Product Strategy: Selecting to Win

The Product Coalition

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Focus and Positioning: A different type of prioritization Selecting is not about prioritization frameworks or ROI calculations.

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Transitioning to Product from a Functional Role

Mind the Product

Today, product might seem like a new field because of the growth of technology startups and the prevalence of lean and agile frameworks, but product roles have been around for a few decades. It’s clear that the need is there, and more and more people are becoming interested in filling these roles. Making the Transition to Product.

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The Top 10 Deliverables of Product Managers

Sachin Rekhi

In doing so I hope to help demystify what you actually do in the role, provide a framework for assessing what dimensions of the role you are already good at delivering against, and opportunities for improvement on each. Elon Musk has put out some of my favorite product vision walkthroughs.

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Evolving Hyper-Local Digital News With Metro Media

Bain Public

Furthermore, as the population in urban cities increases, public transportation and a number of other mobility options becomes vital. Uber, Lift, electric scooters, bike-sharing, public transport etc.) Related read: Introducing the Bain Public SOAP™ Product Leadership Framework: A Practical Definition. over owning a car.