Product Management University

APRIL 18, 2017

The B2B Product Manager Magazine April 2017 is now available. Differentiation and Innovation: Your Ticket to Surviving Product Commoditization. In this issue we cover everything from selling value in spite of your product’s deficiencies to what makes a rock star product manager to the criticality of the functional designer role.

Magazine 100

Magazine Product Management Product Manager Healthcare 100

ProductPlan

JUNE 5, 2020

Key takeaways include product strategy , user research, and the UX/UI design process. Pragmatic Institute has a host of other resources, including a blog, educational articles, a magazine, ebooks, a podcast, and webinars that cater to marketers, product marketers, and product managers/professionals.

Certifications 105

Certifications Customer Experience Artificial Inteligence Product Management 105

Pragmatic Marketing

MAY 14, 2019

And while poor concepts and badly designed products may account for some of these failures, oftentimes the failure is fueled by weak product launches that lack the ability to resonate with target audiences and establish a strong differentiation. At this point, the education strategy addressed in Hurdle No. Hurdle No. 1: No Interest.

Product launches 70

Product launches Magazine Customer Experience Reporting Tools 70

Pragmatic Marketing

MAY 14, 2019

And while poor concepts and badly designed products may account for some of these failures, oftentimes the failure is fueled by weak product launches that lack the ability to resonate with target audiences and establish a strong differentiation. At this point, the education strategy addressed in Hurdle No. Hurdle No. 1: No Interest.

Product launches 70

Product launches Magazine Customer Experience Reporting Tools 70

The Product Guy

APRIL 4, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

SEPTEMBER 27, 2016

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Guy

OCTOBER 25, 2016

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

The Product Guy

JANUARY 5, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

The Product Guy

FEBRUARY 18, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

The Product Guy

MARCH 2, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Product Manager in Heels

SEPTEMBER 20, 2013

One of the components of the MBA program is a strategy course which provides insight into what the CEO thinks about. I have been researching the topic and have a few helpful resources: Inc Magazine: Director Product Management Pragmatic Marketing: Product Manager Not suprisingly, there is a lot of overlap.

Research Software 40

Research Software Reporting Tools Magazine Vision 40

The Product Guy

FEBRUARY 2, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

JANUARY 27, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

DISQO

JUNE 30, 2017

Perhaps the most essential strategy for killing bad ideas and ultimately building a successful product is to standardize customer development activities. Before long, her research showed that potential users didn’t perceive the courses as being differentiated or more valuable than the courses that were already on the market.

Weak Development Team 53

Weak Development Team Product Research User Testing Customer Feedback 53

Intercom, Inc.

NOVEMBER 21, 2019

No one knows this better than Sprout Social’s Director of Marketing Strategy, Tara Robertson. The key differentiator here is that, while many companies operate with a theory about their customers, Sprout Social relies on customer data about who their users really are – and what they really want.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

DISQO

JUNE 30, 2017

Perhaps the most essential strategy for killing bad ideas and ultimately building a successful product is to standardize customer development activities. Before long, her research showed that potential users didn’t perceive the courses as being differentiated or more valuable than the courses that were already on the market.

Weak Development Team 40

Weak Development Team Product Research User Testing Customer Feedback 40

DISQO

JUNE 30, 2017

Perhaps the most essential strategy for killing bad ideas and ultimately building a successful product is to standardize customer development activities. Before long, her research showed that potential users didn’t perceive the courses as being differentiated or more valuable than the courses that were already on the market.

Weak Development Team 40

Weak Development Team Product Research User Testing Customer Feedback 40

The Product Coalition

NOVEMBER 16, 2020

You can find the first part here: Case study: what’s wrong with Soundcloud and what opportunity it misses I will be exploring how differentiating the content can: Allow a highly tailored experience across different areas of the product Help Soundcloud catch strategic opportunities while playing with their own strengths.

Product Research 84

Product Research Positioning Customer Experience Research Software 84

The Product Coalition

MARCH 9, 2020

The spectrum of companies in Online Dating Market The online dating platforms can be divided into two dimensions regarding the strategy they use: one is the concept differentiations and another is the market focus and we can see that in the image below. Two Strategies to reach critical mass in Online Dating Platforms 2.

Startups 78

Startups Marketing Reporting Tools Research Software 78

Roman Pichler

MAY 10, 2017

In addition to deep product skills, you require generic, transferable product management capabilities, such as, effectively capturing the product’s value proposition , segmenting the market , validating product strategy assumptions , selecting the right KPIs , prioritising the product backlog , and analysing user feedback and data.

Product Management 162

Product Management Product Manager User Testing Data Visualization 162

Imaginary Cloud - Design

JANUARY 14, 2021

A good user experience strategy considers the powerful impact of storytelling, once it can guide the user through a compelling narrative by adding value to an app or website , and consequently, to the whole business. In this article, we will navigate through storytelling strategies and learn how it can improve the user experience.

Customer Experience 76

Customer Experience User Experience User Testing Research Software 76

Intercom, Inc.

FEBRUARY 22, 2018

Secondly, just as Ruairí wrote recently , your onboarding strategy must adapt over time as your product and business evolve. The closest thing is browsing a magazine, which are monthly subscriptions. There are two key reasons for this. First, onboarding is the one thing that every user of your product experiences.

Onboarding KPIs 194

Onboarding KPIs User Testing Customer Experience Research Software 194

BrainStation Product Management

AUGUST 7, 2019

In fact, interviewees come from all sorts of industries and their discussions – which rarely clock in above the half-hour mark – cover everything including arts, science, user experience, strategy, career tips, design, differentiation, and metrics. .

User Testing 63

User Testing Research Software Product Research Product Management 63

BrainStation Product Management

AUGUST 7, 2019

In fact, interviewees come from all sorts of industries and their discussions – which rarely clock in above the half-hour mark – cover everything including arts, science, user experience, strategy, career tips, design, differentiation, and metrics. .

User Testing 40

User Testing Product Research Research Software Product Management 40

Userpilot

NOVEMBER 11, 2020

Compare the examples below from Smashing Magazine : Source: smashingmagazine.com. Although the term “tooltip” is widely used to talk about Coach Marks as well, a lot of UX experts differentiate them, saying that Tooltips are perpetual while Coach Marks – once dismissed – are gone forever. Source: airtable.com. Self Serve.

Onboarding KPIs 126

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 126

Business of Software Conference

JANUARY 16, 2020

April Dunford, Founder, Ambient Strategy. April Dunford (Founder/CEO, Ambient Strategy) – Positioning for Growth: How To Make Complex Products Obviously Awesome from Business of Software Conference. So they put this out and there’s no details there’s no nothing like there’s no block change strategy.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Business of Software Conference

OCTOBER 23, 2019

It’s biased by recency – the guy I talked to yesterday or the magazine article I just read. And I think that’s a smart way to do it, combine the signal from the customer with some strategy, with some logic, with some filtering sales requests. Somehow our gut has gotten us where we are.

Customer Experience 61

Customer Experience User Testing Onboarding KPIs Research Software 61