Product Management University

OCTOBER 13, 2023

Before we bring the portfolio roadmap into the picture, let’s set the stage with product roadmaps. For most people, the term roadmap conjures up a visual presentation of product features and delivery dates published by product management. Now comes the execution, and the devil is always in the details.

Roadmap 130

Roadmap White Paper Product Research Customer Experience 130

Roman Pichler

OCTOBER 6, 2020

In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board. And if so, what are the consequences for your product?

Product Research 293

Product Research Technical Review Feedback Software Research Software 293

Intercom, Inc.

JANUARY 24, 2023

At Intercom, we’ve reinvented different parts of our product many times over the years – most recently, our Messenger. This evolution always starts with one thing: a clear product vision. All products follow the same life cycle: development, growth, maturity, decline. An inevitable slide into decline sounds ominous.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

ProductPlan

MARCH 5, 2021

This article tackles one of the areas that gets the most interest from product managers: how can they use an essentialist approach to create and communicate better product roadmaps ? To ensure you’re adding the right features and initiatives to your product roadmap, I’ve outlined several suggestions here.

Roadmap 122

Roadmap Customer Experience Product Research Vision 122

Userpilot

NOVEMBER 23, 2023

How is the outcome-based roadmap different from regular roadmaps? Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes.

Product Research 105

Product Research Feedback Software Analytic Tools User Testing 105

Product Management University

OCTOBER 16, 2023

If we go back to post 3 of 10 , you’ll see the ripple effect of a customer-facing portfolio vision in full swing when it’s time to craft your portfolio (and product) positioning! This is what differentiates you more than anything. In fact, they’re one and the same with some minor wordsmithing if done right.

Positioning 147

Positioning Product Research User Friction Differentiation 147

Product Innovation Educators

JANUARY 13, 2020

We often think product and marketing are very separate, but the first P is Product. Customer interaction with your product is critical to your business’s success. Product marketing specifically is connecting your product with your market and your market with your product.

User Testing 230

User Testing Product Research Marketing Research Software 230

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

The Product Guy

JANUARY 5, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

Product Talk

APRIL 17, 2024

All product managers report to me, and we have five product teams up and running. It sounds like you are responsible for product, design, and research. And product marketing as well. You have this grand vision. You had five product teams , a user researcher who was new to the role. What’s the vision?

Product Research 306

Product Research User Testing Data Visualization Research Software 306

Product Management University

OCTOBER 11, 2023

In addition to functionality, you’re highlighting the fact that all your products reside on a common platform and the associated benefits that come with it. When your differentiating value isn’t abundantly clear, the deal ends up with no decision or worse yet, a loss. Product management has set everyone else up for success.

Product Research 130

Product Research Feedback Software Differentiation Management 130

The Product Guy

FEBRUARY 18, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

Userpilot

AUGUST 8, 2024

A well-defined product strategy contains four key elements – the product vision , target customers , goals , and product initiatives. To create an effective product strategy, you must first study the market to understand your target users and make sense of market trends.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Roman Pichler

DECEMBER 3, 2019

A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile. Competition : Are your competitors launching new products or features?

Technical Review 180

Technical Review Product Strategy Strategy Workshop 180

Userpilot

JULY 24, 2024

A product strategy framework is a structured approach that outlines how you’ll build and launch your product. Benefits of a product strategy framework include better alignment between product development and business goals and improved user satisfaction. What is a product strategy framework?

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Userpilot

MARCH 24, 2021

It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision? How do you create a roadmap? Discovery and Experimentation as Part of Product Strategy 5.Where

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Mind the Product

APRIL 12, 2017

Product management teams often ask themselves if third-party integration is right for their software product roadmap. The thinking is that you should integrate with products such as Salesforce and Slack, because you never would want to try to build those sorts of products by yourselves. Andre Piazza.

Reporting Tools 163

Reporting Tools Feedback Software User Testing Customer Experience 163

Product Management University

OCTOBER 23, 2023

With strong top-down discovery as the foundation, product managers collaborate and build products that make users better at their jobs in ways that have measurable strategic value to the customer (and to your own organization).

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

Intercom, Inc.

JULY 28, 2022

Communicate your vision for growth clearly and often, and make sure you’re building a culture where people feel like they’re being set up to suceed. By inviting product teams to sales processes and vice-versa, you’re enriching them with insights that help drive a better experience and a more robust roadmap.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Goals are important aspects of the product strategy. They tell the product management team what they need to achieve.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

BrainMates

FEBRUARY 26, 2019

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. It happened with me too.

Product Marketing 75

Product Marketing Feedback Software User Testing Customer Experience 75

Product Management University

FEBRUARY 25, 2020

How Does Portfolio Product Management Impact Product Marketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.

Marketing 130

Marketing Product Manager Product Management Reporting Tools 130

Userpilot

SEPTEMBER 14, 2023

A strategic product manager is responsible for developing long-term product vision and strategy. The role of the growth product manager focuses on identifying and maximizing product growth opportunities. Product marketing managers develop product positioning , messaging , and differentiation strategies.

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Product Innovation Educators

DECEMBER 11, 2017

I categorized the knowledge from the interviews into six modules: (1) Product management essentials, (2) Problem space exploration, (3) Agile product development, (4) Lean UX, (5) Product marketing skills, and (6) Product management toolbox. [5:45] 5:45] How did the Product Manager Summit come about?

Research Software 181

Research Software Product Manager Product Management Customer Experience 181

People-First Product Leadership

DECEMBER 20, 2023

Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 3 brings together the Product specific Vision, Roadmap and Goals. What is the vision for the future you want to create? No worries.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Product Management University

APRIL 12, 2018

GREENVILLE, SC – April 12, 2018 — Proficientz announced today its 2018 Product Management University training curriculum, a series of training courses that teach best practices in product management, product marketing and sales enablement for B2B and B2B2C organizations. Incentive Pricing. About Proficientz.

Product Manager 22

Product Manager Product Management B2B Management 22

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

Userpilot

NOVEMBER 14, 2022

Thanks to product planning and its focus on outcomes, teams are less likely to fall into build traps and more likely to deliver products that satisfy real user needs. Product planning improves the alignment of teams and internal stakeholders with the product vision. What about product strategy?

Product Research 98

Product Research User Testing Onboarding KPIs Research Software 98

Userpilot

NOVEMBER 19, 2022

However, the focus of product service management is on delivering a delightful service and fostering relationships with customers. The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. Identify market opportunities and changes.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

ProductPlan

MARCH 5, 2021

In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Hiring graduates straight-out-of-college is also common.

User Testing 132

User Testing Product Research Product Manager Product Management 132

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. 16 Product Management Best Practices. Run regular PMF surveys to check if you still have the product-market fit.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Intercom, Inc.

JANUARY 20, 2022

In today’s episode of Intercom on Product, Paul Adams , our SVP of Product, and I reflect on our own shortcomings as we scale – and the makings of a much-needed course correction. Velocity is how fast a company can execute their product roadmap and then in a specific direction i.e. their strategy.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Userpilot

JUNE 19, 2024

Interested in product marketing manager roles? In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

User Testing 59

User Testing Product Research Feedback Software Framework 59

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Let’s dive in!

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

The Product Guy

FEBRUARY 2, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Fractional CTO 150