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Successful Roadmaps Avoid One Thing: Drift

The Product Coalition

“Everyone has a plan until they get punched in the mouth” — Mike Tyson I’ve wrestled with weak roadmaps — even some downright disasters. Product managers and their teams start with enthusiasm, hit the ground running, and create a solid roadmap. Don’t get caught up in the moment; take the request away, sync with the team, then commit.

Roadmap 107
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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

But it has the following three drawbacks: A feature-based roadmap can give rise to and strengthen a feature-factory mindset where adding features is more important than creating value and making a positive impact on people’s lives and the business. Your job is not to please the stakeholders, but to achieve product success.

Roadmap 313
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Why designers fail to integrate into Agile teams

UX Planet

Prescriptive Agile frameworks make it hard for designers to add valuable contributions to the team. I designed every detail in Photoshop before handing the mockups to the developers. I was excited to be part of a cross-functional team and I could not wait to start working in sprints. But it wasn’t all that bad.

Agile 92
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What is Product Strategy?

Product Bookshelf

Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. Strategy development requires imagination and creativity ; a good strategy is not the result of detailed analysis. Playing to Win by A.G. Lafley and Roger L.

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Who Should Own Product Positioning?

Pragmatic Marketing

Product positioning is a key element of product management. Positioning documents will define your product category, the problems it solves and the personas it serves. Whenever I work with a new team, I always begin with roles and responsibilities. So how does this model impact product positioning ? Who owns what?

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Two major obstacles stood in my way.

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How to Coach a Product Team to Execute the Eight Core Elements of Product Strategy

The Product Coalition

As a freshman NCAA swimmer, I was excited and terrified for the first team meeting. Yet minutes in, the coach had calmed the team, taken command, and started setting the path forward. The product strategy acts as the playbook for the team, taking them to victory. err I mean product team, as they execute. How to win.