This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
You’ve just downloaded the hottest new app everyone’s talking about. This is every product manager’s nightmare – an onboarding failure that cripples customer retention. But your product doesn’t have to be that way! What is customer onboarding? What is customer onboarding automation?
This is where these 10 key mobile app engagement metrics come in, helping track user behavior and preferences to answer all these questions and boost user activation. App engagement refers to how users interact with your mobile app, beyond just downloading it. What are app engagement metrics? What is app engagement?
“What is your Product Strategy? When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our productteam. This is the way we were taught to think about Product Strategy. To create a backend system that will allow the sales team to manage their leads.” YOU NEED A STRATEGY.”
Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat. Effective onboarding is also necessary to set your users up to use your app successfully.
By combining contextual insights from session replays , heatmaps, and behavior analytics, user session analysis helps you interpret metrics through the lens of real user journeys. Imagine a productteam celebrating a 200% spike in sign-ups after a promotional campaign. On the surface, it looks like a win.
In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Youll also see how Userpilots all-in-one localization, onboarding, and analytics features make the process easier.
In a fastmoving digital economy, many organizations leverage outsourced software productdevelopment to accelerate innovation, control costs, and tap into global expertise. Rather than building and maintaining a large inhouse team, businesses partner with specialized vendors to handle design, development, testing, and deployment.
TL; DR: How to Make Agile Work in Fast-Growing Startups For years, I worked in several Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. In my experience, the challenges of becoming a learning organization can only be handled effectively by self-organizing teams. Participation is free.)
As a product manager, I know that even small friction points cause users to drop off. An unclear onboarding flow, slow screen transitions, or a buried key feature can mean the difference between retention and churn. My team at Userpilot has helped countless productteams enhance their mobile UX without compromising performance.
For Duolingo, the world’s most downloaded education app, growth is fundamentally about retention. Our chat covers how gaming principles influenced her growth experiments, her team’s most successful retention tactics, and much more. What follows is a lightly edited transcript of the interview. It was more, “help us grow.”
Looking to drive adoption with contextual user onboarding ? As any savvy product manager will know, picking the right tool is essential to the success of your SaaS – so it’s worth taking the time to choose carefully. Another impressive dimension of Userpilot’s software is event tracking and feature tagging.
To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. You can measure growth by using various metrics like pirate metrics. Dave McClure’s Pirate Metrics. Pirate Metrics consist of: Acquisition.
If you expect users to come naturally just because your product is good, youre already at a disadvantage. I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. However, there are good and bad ways to approach this tactic.
We’ve expanded our principles to reflect Brian Balfour’s better-defined “New Age Growth”, and adopted Product Thinking to unlock huge A/B tested conversion, retention and AOV uplifts. As lockdown looked like it would last longer and longer, I wondered if the team and I would sit around doing nothing for the rest of the year.
Without product analytics, how do you know how to move the needle with your product growth? If you’re only beginning your adventure with product analytics, looking at all the usage data may seem overwhelming at first glance: Source: Heap. Here are the need-to-know takeaways: What is Product Analytics?
Most SaaS companies know that new user onboarding is important, but hardly any of them really nail it. Perhaps that’s because onboarding is a complex process, involving the education of each new user so that they’re satisfied on an individual level with the value they receive from your business. What is user onboarding?
If there’s one critical skill for product managers to nail, it’s customer activation. In this comprehensive guide, we’ll break down underlying customer activation strategies and actionable strategies, specific onboarding tools , and techniques, and tangible examples to learn from. Dive in and let’s get going!
Because we’re just a different kind of onboarding tool! ?????. So we’ve classified the different alternative onboarding tools by a) user persona b) JTBD (Job-To-Be-Done – in other words, what you want to use the tool for). It’s also more difficult to use for user onboarding, doesn't offer checklists or resource center.
In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation. We got sales leads.
If you’re on a marketing team at a gaming company, you need to prepare for this shift with insight into your full customer lifecycle from acquisition to product engagement. Let’s say that your team decides to launch a blog or gamer forum, for instance, with gaming tips. Celebrate first team win. Complete first purchase.
Even among experienced product professionals, a common misconception in business holds that product strategy and business strategy mean the same thing. Product professionals need to understand the distinction between business strategy vs. product strategy. How Business Strategy Shapes Product Strategy: A Quick Example.
As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. Then, you can use these insights to guide your users to these ‘desired behaviour patterns’ in your onboarding. Promoters are people who would likely recommend your product. Should I use NPS?
Product managers, product leaders, and product executives have no shortage of educational opportunities. From books , podcasts , and blogs to earning certificates and joining online communities , there is truly an abundance of options (read the short Guide to Product Management Resources to learn even more).
In the market for product design tools to support your workflows and help your team work better? In this article, we distilled it to just 15 tools, showing each product’s strengths and weaknesses. Prototyping tools : Productteams use these to create efficient low-fidelity and high-fidelity prototypes.
If you've searched for this comparison, you're probably looking for a tool that will help you gain actionable insights to drive your product growth. Whether looking for an alternative to your existing tool or setting up product analytics at your organization, we're here to help. Let's jump right into it!
If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.
Read on for an even speedier download of today’s content. The results are increased engagement, increased productivity, and better solutions. Team Up with Sales to Drive Revenue with Kristen Hayer, Founder & CEO at The Success League. It begins with identifying and developing outcomes. Human-First Customer Success.
With a jobs-to-be-done template, you can easily transform your customer interviews into actionable insights and develop an engaging product with high chances of success. It operates under the premise that customers purchase products and services to get a “job” done. Get direct product feedback through in-app surveys.
Looking for a good onboarding checklists tool and wondering which one of Pendo, Appcues, and UserGuiding is the best option for your SaaS company? There are plenty of tools for onboarding checklists on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!
If all the data we collect to create better products and customer experiences were trees, each company could plant its own forest. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But can you take action on those insights? But then what?
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for retention analytics and it comes with features such as funnels, paths, user segmentation analysis, and behavioral analytics. Set up your metrics to measure growth and retention.
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for user engagement analysis and it comes with features such as feature tags, in-app events, behavioral analytics, and survey analytics. Let’s get started!
Looking for a good onboarding automation tool and wondering which one of UserGuiding, Userflow, and Stonly is the best option for your SaaS company? There are plenty of tools for onboarding automation on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!
We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important? Table of Contents.
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for SaaS analytics and it comes with features such as funnels, paths, user segmentation analysis, and behavioral analytics. Set up your metrics to measure growth and retention.
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for user analytics and it comes with features such as user segmentation analysis, survey analytics, user journey mapping, and behavioral analytics. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for event tracking and it comes with features such as behavioral analytics, feature tags, user journey mapping, and user segmentation analysis. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for churn analytics and it comes with features such as user segmentation analysis, behavioral analytics, user journey mapping, and cohort analysis. Let’s get started!
Looking for a good new customer onboarding tool and wondering which one of UserGuiding, Userflow, and Stonly is the best option for your SaaS company? There are plenty of tools for new customer onboarding on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Mixpanel is a good choice for user behavior analysis and it comes with features such as in-app events, feature tags, user journey mapping, and user segmentation analysis. feature heat maps).
When new users drop off, productmetrics suffer. Onboarding new users is one of the best ways to prevent this from happening. To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. What to look for in the best onboarding software for SaaS? Conclusion.
Looking for a good feature adoption tool and wondering which one of Pendo, Appcues, and UserGuiding is the best option for your SaaS company? There are plenty of tools for feature adoption on review sites, but they don’t make the choice any easier. Get a Userpilot demo for feature adoption and drive your product growth code-free.
It is increasingly apparent that having a CS Ops team and leader is becoming a necessity. It’s about product-led growth. To do that, you need to start with defining a CS Ops team. Defining a CS Ops Team. Any company embarking on its CS journey should be thinking about CS operations, a CS ops leader, and the team.
We spoke to two leaders at growing digital companies about how integrating data-informed practices into their operations, including mature product analytics with a platform like Mixpanel, can lead to success. Using product analytics to power smart, lean growth at Immobiliare. Paolo Sabatinelli, Chief Product Officer at Immobiliare.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content