UX Studio

JULY 4, 2018

As a consequence, they open up interesting new territories in UX research, too. VR in UX research can serve as an individual tool to explore user needs and test complex user experiences. We collected some best practices for those looking to learn more about or just getting started with VR user testing.

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Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

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Centercode

MARCH 4, 2021

Every year, Consumer Reports tests thousands of products — from cars, to laptops, to WIFI-enabled speakers and appliances — and grades them on a scale of 0 to 100. A trusted source of unbiased product testing , their mission is to make it easier for consumers to make well-informed buying decisions.

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Userzoom

JANUARY 28, 2020

This week, we’ll look at how user researchers can get started with accessibility testing, design and compliance. . As a UX researcher, you are intimately familiar with identifying and solving problems. In a nutshell, accessibility is how users with impairments – whether permanent or temporary – use the web.

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The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

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Centercode

JANUARY 15, 2021

The people who consume tech have also changed significantly. From the niche world of hi-tech enthusiasts from the 90s to today’s mainstream users, the people who consume technology have had as much of an effect on its evolution as it has had in our daily life. Yesterday’s Tech Buyers: Enthusiasts.

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UX Studio: Product Management

JANUARY 29, 2020

We conducted user research for the site and we will share what we’ve learned from it in the following case study. A UX research-only project. Therefore, they wanted us to conduct extensive user research aimed at understanding the main problems their users were currently facing.

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Centercode

JUNE 4, 2019

Was it entirely in the name of research? But using the Oculus Quest did get us thinking about what goes into Customer Validation for VR and emerging tech. Below is a summary of our discussion on the testing strategies that bring delightful VR products to market. Collecting Feedback from Actual Customers.

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Usersnap

JULY 22, 2021

In this post I’m going to show you how we handle product feedback and implement new product features. Everything backed by customer feedback. Gathering product and user information using product feedback tools. This will probably make you stop collecting information & feedback.

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Alchemer Mobile

AUGUST 24, 2021

billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), Average Revenue Per User (ARPU) : The amount of revenue each of your active customers (on average) contribute. Retention: Retention is a measurement of customer churn: How many customers continue to actively use your app after one week?

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Userzoom

NOVEMBER 13, 2019

Once you’ve successfully overcome the initial challenges of test participant recruitment , including what recruitment method to use , and how many people to recruit for your research , it’s time to think about compensation. Are your users hard to find (low incidence rates in the general population). Bada-bing bada-boom.

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Userzoom

SEPTEMBER 5, 2019

Technically there are an infinite number of ways you could attempt to recruit participants for your user research. The obvious requirement here is that your organization has a database of users that you can contact (and if you don’t, remember that it’s never too late to start thinking about creating one).

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The Product Coalition

DECEMBER 11, 2023

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. This is an important principle in the product-market fit journey.

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Centercode

NOVEMBER 20, 2019

Thanksgiving marks the biggest shopping weekend of the year, and if the trend continues, Cyber Monday will shatter retail records again as more and more consumers shop from the comfort of home. And with retailers continuing to offer massive discounts, you can bet your bottom dollar that consumers will be spending millions on technology.

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Userzoom

MAY 12, 2020

The magnitude of the challenge is intensified by the relative digital and user experience maturity of healthcare companies. A 2019 survey identified that 59% of healthcare organizations still lacked a well-defined digital strategy. You can download the complete ebook below…. Download ebook. Download ebook.

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Userzoom

JANUARY 23, 2020

If you’re running moderated user research (either remote or in-lab) you need to learn how to ask the right questions, in the right way. The ‘right’ questions are ones that do not influence or lead or coax a test participant. Vivianne Castillo , Senior Design Researcher | Salesforce. Check your own bias. ” effect).

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ProductBoard

MARCH 24, 2021

This piece is an excerpt from “The Product Discovery Playbook.” ” For more insights and how-tos on product discovery, download the full ebook. While the product development process fits neatly into a box, product discovery often feels more fuzzy.

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Alchemer Mobile

OCTOBER 14, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What strategies do you use to prioritize your product roadmap?

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Centercode

JULY 6, 2023

Beta testing can be daunting, so throughout the year we publish valuable tools and resources that can help ease many of the challenges. From blog posts and case studies to in-depth whitepapers and eBooks, we provide customer validation advice and best practices for companies big and small, no matter what product you’re launching.

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Usersnap

JULY 22, 2021

In this post I’m going to show you how we handle product feedback and implement new product features. Everything backed by customer feedback. Gathering product and user information using product feedback tools. This will probably make you stop collecting information & feedback.

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Centercode

NOVEMBER 13, 2020

Coronavirus solidified an already shifting focus toward entertainment and events that consumers can enjoy from home. Here’s how streaming services are refining their products and taking a proactive approach to tackling industry challenges with help from their customers — and Centercode. Load Testing.

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Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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Alchemer Mobile

FEBRUARY 20, 2020

When you monitor emotion and measure sentiment, you try to gauge the tone, context, and feeling from customer actions. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action. There’s an easy explanation for this phenomenon.

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Centercode

OCTOBER 8, 2019

In a perfect world, all the data you collect from your surveys would be 100% unbiased. In reality, bias is common in research. Fortunately, addressing these biases does wonders to help you notice when they creep into your survey questions — and inadvertently skew your results. Social Desirability Bias (Conformity). Dissatisfied.

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UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. Let’s jump into branding research! What’s it got for product teams? When does the time come for this type of research? How we build stronger brands with user stories. How we conducted brand research on our UX studio brand.

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Lenny Rachitsky

JULY 21, 2024

Find the transcript at: [link] Some takeaways: When a product succeeds, we often forget the crucial role marketing played in its adoption. ” Many innovative products, from electricity to the internet, faced significant initial skepticism until marketing won consumers over. Create space for unorthodox ideas.

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Centercode

SEPTEMBER 3, 2019

Being a product manager means getting asked a lot of questions. Being a great product manager? The desire to know more about your product, your business, and your customers is a unifying trait within the product management field. No Need to Out-Research Your Researcher. Know your value add.

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Usersnap

JULY 22, 2021

In this post I’m going to show you how we handle product feedback and implement new product features. Everything backed by customer feedback. Gathering product and user information using product feedback tools. This will probably make you stop collecting information & feedback.

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The Product Coalition

JUNE 18, 2023

Everyone wants to be product-led these days. But does that mean that you are doing product-led growth? Here is a disambiguation guide to help you understand what product-led growth really means, and what it doesn’t. I knew what I really wanted to do, and the way I understood the term ‘product consulting’ described it quite well.

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Centercode

JULY 29, 2020

Begging for feedback from unenthusiastic or inexperienced testers is a frustratingly common occurrence for many beta and delta testing teams. But tester engagement — and the resulting feedback — are both vital to test success. Check out our free ebook, the Tester Engagement Pocket Map ! The Struggle is Real.

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Centercode

OCTOBER 14, 2020

In step with the rapid, unprecedented shift from the office to the home office, the demand for technology like routers, wireless printers, webcams, headsets, and portable hard drives has hit the makers of these products like a tidal wave. In a recent Betabound poll, 64% of consumers reported increasing their office tech usage.

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The Product Guy

FEBRUARY 3, 2019

Guest Post by: John Kresse (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Chris Butler]. I prided myself on knowing my customers. I served teachers, students, and administrators, each group with specific product needs and goals. For a great introduction, download Intercom’s Jobs To Be Done eBook.

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The Product Coalition

SEPTEMBER 19, 2021

The fact that your potential customers have a problem, doesn’t mean that they are willing to do what it takes to solve it. Each one ran a series of tests over a few hours, and told me I’m a good fit for the surgery. As a product leader, you must define not only the problem you are solving but also for whom.

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Split

MAY 18, 2021

If you have never heard of A/A testing before, or have never seen an articulation of the goals of A/A testing, you might ask, “Why should I take the time to run a test where success is defined as finding nothing significant?” So, what exactly is A/A testing, then? A/A Testing Defined. Why Perform A/A Testing?

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The Product Coalition

AUGUST 14, 2022

Bad Feedback Doesn’t Always Mean Your Product Is Bad Bad product feedback is a bummer. But contrary to what you might think, it doesn’t always mean your product is bad. Here is a quick guide to strategic thinking about product feedback. The feedback on all three talks was great.

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