The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. When VCs and customers aren’t throwing money at whatever you tell them, it becomes a critical tool. heard my explanation and immediately said — ‘oh, you are doing product strategy’.

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The Product Coalition

MARCH 13, 2022

Many startups feel that the only thing preventing them from selling their product is a great demo. Here’s how to use your product demo smartly, and avoid demo abuse. Your Customers Don’t Want Your Product Of course, eventually, they do. that you actually get to consider the product?—?the And that was the problem.

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The Product Coalition

AUGUST 16, 2020

SplitShire-London-Collection-210062 When I work with companies on sharpening the value proposition and refining the product strategy, one of our information sources for the process is their existing customers. Who they are, why they chose to work with the company, what value they are getting out of the product, etc.

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PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

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Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. This improves customer experience and increases conversion rates. And strengthens the relationship with the customer.

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The Product Coalition

DECEMBER 11, 2023

But is it really what your customers want? Here’s how to look at it in order to make the right decision for your customers. There are times, products, and audiences when optimizing for minimum cost and effort (even with the trade-off on benefit) is the right thing to do. That’s the magic of a great user experience.

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The Product Coalition

FEBRUARY 11, 2024

Photo by Iain Kennedy on Unsplash When I was a product lead at Imperva, there was a feature that engineering kept telling me required a rewrite. We were monitoring our customers’ databases, and the architecture caused a severe performance impact on the databases themselves. Its entire architecture was bad.

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The Product Coalition

OCTOBER 25, 2021

Defining the right product metrics is a common challenge for product leaders. the research articles, the important topics and revelations, and as you move towards the end, the articles become lighter: interviews with celebrities, lifestyle pieces, and so on. As I’m going through exciting changes in my business?—?opening

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The Product Coalition

JULY 30, 2023

Your product might be awesome, but if there is no significant need on the other side, it wouldn’t succeed. A need is more than a general desire, and you should trust your customers’ actions more than their words. Much of the learning is about the market and the needs you all have. Here is what to look for.

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Gainsight

APRIL 21, 2022

Since 2021, we have seen more product-led hypergrowth than in years past. Though the past two years were some of the most challenging times for businesses, it did not stop one of the most difficult seasons from producing hypergrowth for product-led companies. Product Experience . Creating a Product Roadmap?

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The Product Coalition

DECEMBER 11, 2023

Photo by Tamil Vanan on Pexels You might have heard that I’m writing a book on product leadership. They named it after the feedback I constantly gave them on their presentations. Do we want it to come from a specific product or market segment? Do we want many small deals or a smaller number of very large deals?

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The Product Coalition

MAY 1, 2022

I realized that this is something that I do whenever I’m helping my consulting customers or the CPO Bootcamp participants to make strategic decisions. about the market, the customers, the product, the business, the plans ahead? especially startups on their way to product-market fit, the ARR itself might not be important.

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Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves.

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ProductPlan

JUNE 5, 2020

Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics.

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Userpilot

JUNE 13, 2022

We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Userpilot blog provides well-researched, in-depth articles on user onboarding, product growth, product growth, user experience, and so much more. Ready to dive in? What is a SaaS blog?

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The Product Coalition

DECEMBER 31, 2023

As a product leader, your role entails much more than leading the product itself. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry.

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The Product Coalition

DECEMBER 11, 2023

To survive and succeed, your product leadership must be sharper than ever. It wasn’t very rich, only a few basic products, but with each day they added a few more. In the product world,the first dimension means deciding on important things and prioritizing them. You need to have a product strategy.

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Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

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Intercom, Inc.

NOVEMBER 3, 2022

You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams.

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The Product Coalition

MARCH 12, 2023

Hiring a product leader is never easy. Here are a few things to consider when you seek your next product leader. Photo by Mark Rabe on Unsplash When I started Infinify five years ago, I announced that I am offering product consulting services. That’s what the word ‘product’ meant to most of them.

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The Product Coalition

OCTOBER 26, 2020

The role of the product leader goes far beyond managing the product department. Here is your true responsibility as a product leader, so that it’s no longer a secret. Photo by JOSHUA COLEMAN on Unsplash Most of the CEOs I work with, understand that the role of the product leader is very important. It makes perfect sense.

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Userpilot

FEBRUARY 4, 2021

Email automation can be a powerful tool for your SaaS to boost new user activation and drive growth at every stage of the user journey, if used correctly. Your users’ mailboxes are already flooded with so much mail, it’s *really* hard to get through the noise. How do you use email automation to create value for your user?

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The Product Coalition

DECEMBER 11, 2023

But every now and then, for example, when I share the insights with my customers (many of them wanted to use our time together to simply hear how it was), I remember what a great privilege it was to attend this workshop, and I feel truly grateful. One of the best outcomes is of course the networking that happened during these three days.

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The Product Coalition

MARCH 27, 2022

This little gardening exercise and the patience it required led me to think about the things in our daily work as product leaders that simply take time, and there is nothing we can do to speed up the process. The thing to remember is that the right product strategy is not a binary outcome that you either have or not.

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The Product Coalition

JANUARY 13, 2021

The reason I am telling you that is that whenever I talk about the fact that your product needs to solve a problem (or serve a need) for your target customers, people bring up Facebook as a theoretical counterexample. While this might sound like a product issue, the root cause is typically at the problem level.

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The Product Coalition

DECEMBER 11, 2023

But much like code, your product strategy also requires maintenance. Note: everything I say here is true for mature product companies as well. So they do all sorts of validations and deep analysis processes: market research, business plan, competitive analysis, and so on. Unfortunately, it’s not. And guess what?

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Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

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Usersnap

NOVEMBER 17, 2022

In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively. There are several categories in which you can improve your CDP or CRM. What is HubSpot?

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The Product Coalition

OCTOBER 30, 2022

Her research and planning are so thorough, that she knows exactly which roads have sunsets you don’t want to miss and which activities happen only on the second Sunday of each third month, which happens to be precisely when she is there. Product development is such an uncertain world, both from the outside and from within.

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Userpilot

APRIL 21, 2024

Investing in the right NPS feedback software is crucial especially when net Promoter Score (NPS) is a top method for gathering user feedback and measuring customer loyalty. Let’s look at what some of these NPS survey tools are and their pros and cons so you can find the best fit for your company.

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The Product Coalition

OCTOBER 19, 2020

Do you know why people use your product? In 2000, Sergey Brin interviewed for Internet Magazine and said: “ when users come to Google.com all they want to do is search. And that’s our product “. You can find detailed guidance for this in the first part of my e-book “ Speed-Up the Journey to Product-Market Fit “.

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The Product Coalition

APRIL 18, 2021

Where do big creative ideas come from, and how important is this skill for product leaders? Some takeaways for you from a product interview I had at Google many years ago. Photo by John Tekeridis from Pexels When I decided to move into product management I interviewed, among other companies, for a product management role at Google.

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Userpilot

APRIL 11, 2022

They are both leads, but really understanding the nuances can help you scale your product growth efficiently. In this article, we’ll go over our best tips on how to better qualify your leads and optimize your marketing and sales strategy. A sales-qualified lead (SQL) is a prospective customer who has a clear intent to buy.

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Andrew Chen

DECEMBER 26, 2018

In the spirit of trying something new, I decided to take all of my 2018 essays and turn it into an ebook PDF that you can read at your own leisure. If you have feedback on this format, shoot me a tweet! I put together a deck that summarizes the way that I think about evaluating the “quality” of growth for a new product.

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Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers. Books for Product Managers.

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The Product Coalition

APRIL 10, 2022

It is a known fact that product people need to work well with others. But as a product leader, this can also become a problem. Helping product leaders and founders succeed had such a strong appeal to me that it made me get out of my comfort zone. Our ability to succeed fully depends on it. Here is how to stop impeding yourself.

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The Product Coalition

JUNE 19, 2022

Here are my best tips for productive, deep work from home. As product managers who are constantly in meetings and get questions from all around, this is critical. One of my best tips for doing deep product work used to be to work from home. market research, customer insights, backlog grooming, etc.?

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