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How WellNest Rebooted Product Strategy (eBook Preview)

Productside

Productside | Product Management Courses & Training How WellNest Rebooted Product Strategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Its a product strategy problem. Want early access to the full Blueprint eBook?

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How to Present Customer Insights to Product Managers, Engineers, and Executives

Centercode

AI-driven user testing, video insights, plus seamless app distribution and expert resources— discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.

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“Great product leaders steer like sailors, not speedboats”: Lucid CPO Dan Lawyer

airfocus

Lucid Software’s Chief Product Officer Dan Lawyer offers a metaphor that reframes how we think about product strategy and product roadmap disruption, direction, and progress. The destination: The long-term vision or 'Big Hairy Audacious Goal' (BHAG). “If you tack too frequently, you’ll lose momentum.

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How to Build and Sustain Vibrant Customer Communities

Gainsight

Let’s explore our blueprint for ensuring your community is a vibrant place that brings joy to your users and guides them on their journey to discovering all the value your product or service has to offer. Vibrant online customer communities create a hothouse atmosphere for discussions about your company and your products.

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Let’s Talk About Faster Horses

The Product Coalition

Photo by Martin Damboldt Whenever I tell product people that they must talk to customers, someone brings up the famous Henry Ford quote about faster horses: “ If I had asked people what they wanted, they would have said faster horses.” I went to do some research to figure out whether it was true or not. That’s your job.

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IKEA, AR, and Building Irresistible Products with Customer-Obsessed Product Management

Revulytics

Valdsgaard offers inspiring guidance for product managers – to consider, for a moment, how new technology is fueling our ambitions when it comes to developing and delivering amazing products. We need to point ourselves toward becoming a customer-obsessed product management organization. Being customer-obsessed requires vision.

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A Designer’s Perspective on Working with Product Managers

The Product Guy

A product manager just stopped by the desk of the designer on a lazy Thursday afternoon. I’ve been in this situation while I worked with various product teams as a designer. Designers and UX researchers will be motivated if you give them important product issues to solve. Designers can help product people a lot.