Wed.May 23, 2018

What is UX prototyping and why should you test at this stage?

Userzoom

Exploring the basics of creating and testing UX prototypes. The best user experiences don’t happen by luck. UX designers and researchers follow an iterative process – testing pieces and versions of the product and making improvements along the way, until, in the end, you’ve got a thoughtful and useful product that people love. Ideally, that UX process involves creating sketches, then wireframes, then prototypes, and then the final product.

Business Website Design: How To Make It Awesome? (UX Case Study)

StudioTeam

A website redesign does not take much. It means you already have a website which just needs a facelift, right? If so, it usually takes one to three months, depending on information load and purpose. So why did we work three times longer on this business website design? Client. TRIGO Group offers quality solutions, mainly focusing on the automotive, aerospace and other transport industries.

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Embrace Reciprocal Learning in the New Issue of Pragmatic Marketer

Pragmatic Marketing

Startups can learn a lot from established enterprise companies, including where the potholes are and the best ways to navigate around them. But they can also teach enterprise companies a thing or two about speed, adaptability and innovation. Whatever your company’s size, we’ve got you covered in the spring issue of Pragmatic Marketer.

3 things that a Product Manager don’t have to do

The Product Coalition

Be a Product Manager is annoying sometimes. A lot of people think that exist some glamour in be the person behind the product decisions and this is what seduces the unsuspecting crowd to be a PM/PO. The point is: don’t exist just one person behind of a product, but a whole team. Soon, some PMs or POs insists on falling into the spotlight trap. I separated three things that a PM/PO should not do, that in my opinion, can make the relations between of PM/PO and company worse.

The SaaS Guide to Conversion Rate Optimization

Every SaaS business has a strategic responsibility to improve Conversion Rate Optimization across their product or site. Learn 7 detailed steps to infuse data into your process, surface customer drop-off points, and generate ideas to drive conversion.

Question on Building a Fence in Price Segmentation

Pragmatic Marketing

I always enjoy hearing from alumni who have taken the Pragmatic Marketing Price course : I was in your Austin Class last May. It was fantastic, and I had a question on price segmentation for software. Our company is successful in the B2B market, but is attempting to focus on a specific segment (IT service providers).

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Measure What Matters

Radical Product

How your measurement strategy can reduce OpEx Nidhi, Geordie and I conducted a three hour tutorial at O’Reilly’s Strata London yesterday. Thanks to all of you who attended “ Measure What Matters : How your Measurement Strategy can Reduce OpEx”?—?we we enjoyed the facilitating the session with a very engaged audience.

Resolve Product Evolution Uncertainty with Research

UserInterviews

Make research a habit throughout your product development cycle to make product decisions clearer

Resolve Product Evolution Uncertainty with Research

UserInterviews

Make research a habit throughout your product development cycle to make product decisions clearer

Resolve Product Evolution Uncertainty with Research

UserInterviews

Make research a habit throughout your product development cycle to make product decisions clearer

4 Approaches to Data Analytics

As the analytics landscape continues to evolve, application teams who need to embed dashboards, reports, and other analytics capabilities in their applications can choose from dozens of solutions. How do you differentiate one solution from the next?