Wed.May 23, 2018

What is UX prototyping and why should you test at this stage?

Userzoom

Exploring the basics of creating and testing UX prototypes. The best user experiences don’t happen by luck. UX designers and researchers follow an iterative process – testing pieces and versions of the product and making improvements along the way, until, in the end, you’ve got a thoughtful and useful product that people love. Ideally, that UX process involves creating sketches, then wireframes, then prototypes, and then the final product.

Business Website Design: How To Make It Awesome? (UX Case Study)

StudioTeam

A website redesign does not take much. It means you already have a website which just needs a facelift, right? If so, it usually takes one to three months, depending on information load and purpose. So why did we work three times longer on this business website design? Client. TRIGO Group offers quality solutions, mainly focusing on the automotive, aerospace and other transport industries.

UX 72
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Embrace Reciprocal Learning in the New Issue of Pragmatic Marketer

Pragmatic Marketing

Startups can learn a lot from established enterprise companies, including where the potholes are and the best ways to navigate around them. But they can also teach enterprise companies a thing or two about speed, adaptability and innovation. Whatever your company’s size, we’ve got you covered in the spring issue of Pragmatic Marketer.

Five Myths About the PM Role by Noah Weiss

Rahul Abhyankar

Very good tweetstorm by @noah_weiss, Head of Search, Learning, & Intelligence at @SlackHQ in NYC. Former SVP of Product @foursquare + Google PM on structured search. Stanford alum, Brooklyn native. Product Management Tweetstorm

Product Analytics & Growth in Uncertain Times: The Common Denominator

Speaker: John Mansour - President, Product Management University

In this webinar, we’ll discuss a true outside-in approach for becoming product-led and how it can help you drive growth, even in uncertain economic times.

Question on Building a Fence in Price Segmentation

Pragmatic Marketing

I always enjoy hearing from alumni who have taken the Pragmatic Marketing Price course : I was in your Austin Class last May. It was fantastic, and I had a question on price segmentation for software. Our company is successful in the B2B market, but is attempting to focus on a specific segment (IT service providers).

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Resolve Product Evolution Uncertainty with Research

UserInterviews

Make research a habit throughout your product development cycle to make product decisions clearer

Measure What Matters

Radical Product

How your measurement strategy can reduce OpEx Nidhi, Geordie and I conducted a three hour tutorial at O’Reilly’s Strata London yesterday. Thanks to all of you who attended “ Measure What Matters : How your Measurement Strategy can Reduce OpEx”?—?we we enjoyed the facilitating the session with a very engaged audience.

Resolve Product Evolution Uncertainty with Research

UserInterviews

Make research a habit throughout your product development cycle to make product decisions clearer

Resolve Product Evolution Uncertainty with Research

UserInterviews

Make research a habit throughout your product development cycle to make product decisions clearer

7 Winning Lead Generation Strategies to Drive Growth

As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. Get real-world examples and inspiration from leading B2B businesses in this whitepaper.