June, 2019

How Do You Disrupt Your Assumptions Before They Disrupt You?

AlphaHQ

Most companies, whether it’s a Fortune 100 organization or a 50-person startup, are faced with the same problem: How do you account for what your customer wants, today and tomorrow?

Why Most Outcome-Based Roadmaps Fail (and How to Keep Yours From Doing the Same)

ProductPlan

An outcome-based roadmap sounds like a good idea. Instead of a long list of context-free features and enhancements the roadmap is constructed to accomplish specific goals critical to the success of the business.

How we set up our Team for Continuous Product Discovery

Mind the Product

The Dilemma With Product Discovery.

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Data-Driven Product Management: How To Become an Insight-Driven PM

280 Group

This article discusses how data-driven product management can help you use the right data, to uncover the right insights, and ultimately build the right product.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

Learn How To Avoid Distraction In A World That Is Full Of It

Nir Eyal

The post Learn How To Avoid Distraction In A World That Is Full Of It appeared first on Nir and Far. Distraction

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More Trending

Should Product Roadmaps Have Dates?

Roman Pichler

What Product Roadmaps Are (in a Nutshell). To start with, let’s briefly recap what a product roadmap is. I view a roadmap as a high-level plan that states specific benefits a product should provide over a certain timeframe, which may range from six to 12 months.

Engaging Stakeholders with Opportunity Solution Trees: 3 Tactics to Try

Product Talk

Two and a half years ago, I introduced the opportunity solution tree. It’s been a blast seeing product people put it into practice. Today, I’m excited to share Hope Gurion’s thoughts on using opportunity solution trees.

Travel 220

Weighing in on the “CEO of the Product” debate

Product Management Unpacked

Search for “3 traits of a great product manager” and you’ll find an overabundance of qualities that may make a highly skilled product manager: Strategic thinker. Passion for products. Empathizes/listens actively to customers/prospects. Aspires to build great user experiences.

A Candid Letter From a Product Management Instructor

280 Group

Believe me when I say that I’ve poured my heart and soul into our online training program. Recently I was conducting a Beta test of our new Virtual Instructor Review program. Names popped up on the list as students logged in, and I checked it carefully. It turns out that people are shy on the phone.

A New Segmentation Model for Customer Onboarding

A great customer onboarding program is a proactive and meaningful way to make a lasting impact on customer engagement, retention, and expansion. In this eBook, Skilljar will show you a new framework for building a customer onboarding program, including how to segment users and drive long-term value and retention through education.

Product is Hard by Marty Cagan

Mind the Product

We are all learning how to manage product in the internet age. There have been many successes and failures, and there are still lots more to come. Marty Cagan has worked at plenty of internet successes and failures, including eBay, Netscape and HP.

Agile 200

How new technology is affecting SMBs

Lead on Purpose

Guest post by Cayden Whitmond Now more than ever, the future of business is one shaped by fast-paced innovations to technology and the way that work is done.

Product Success Management Issues – Hans-Bernd Kittlaus – Episode – PSMI008

Spice Catalyst

Here is another episode of our podcast series “Product Success Management Issues”.

3 Musts For Building Data Literacy

Piyanka Jain

A few months into his new role as Data Analytics leader, Alan and his team clearly saw the lack of data-driven thinking across the… Continue reading on Towards Data Science ». data-culture data-literacy corporate-culture big-data data-science

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Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

B2B Product Manager Magazine June 2019

Proficientz – Product Management University

The B2B Product Manager Magazine June 2019 is now available. Every product company wants successful products. This month we contrast the differences between structuring your product management function for product success vs. customer success.

TEI 232: Using product roadmaps correctly, Part 3 (Portfolio Management) – with Bruce McCarthy

Product Innovation Educators

Mapping current products, future ideas, and quick experiments as product managers. Product roadmaps are one of the best-known tools and also the most misused by product managers.

How to fix Your Product Goals for Better Human Outcomes

Mind the Product

Hello product designers, this is for you. I want to talk to you about product goals, metrics, and how they get muddled in the product design process, leading to some less than humane outcomes. But first a little story.

Product managers should not build the roadmap. The product team should.

Inside Intercom

When you think of the role and responsibilities of a product manager , two things probably come to mind – prioritization and roadmaps. But should prioritization and roadmaps be the responsibility of product managers alone? I don’t think so.

The Six Principles of Persuasion

Speaker: Michael Carducci, CTO, Mago:Tech

As senior tech leaders, we often fall prey to thinking that a “good idea” and logical case is sufficient to get the desired response and result. We might be trying to get our CEO on-board with investment in a new technology or a rearchitecture effort, or we might want culture or process changes by our team. Our “good idea” is simply the beginning. An idea must be communicated; a case must be made; and ultimately other people must be persuaded to get onboard. Michael Carducci brings a fascinating background to this webinar. He’s a technologist and regularly works to help senior leaders improve their results. He’s also a professional mentalist and has been a student of psychology, human behavior and the principles of influence for nearly two decades.

Product Success Management Issues – Albert Cheng – Episode – PSMI009

Spice Catalyst

Here is the final episode of our podcast series “Product Success Management Issues”. In this episode, we are featuring Albert Cheng, Director of Product at SoFi.

What Google’s and SalesForce’s respective acquisition of Looker and Tableau Software means for…

Piyanka Jain

What Google’s and Salesforce’s respective acquisition of Looker and Tableau Software means for CIO’s The BI analytics tool space is consolidating to compete against Microsoft’s ensemble of Business Analytics(BA) products which promises to solve for the entire workflow?—?data

Are Product Managers Becoming Too Technical?

Proficientz – Product Management University

Product managers with technical backgrounds have steadily increased over the years. Is this good or bad for the product management professions? It begs a lot of questions in which a yes or a no answer is entirely appropriate. Here are a few that come to mind.

Flowchart: Should We Build This Feature?

ProductCraft

Product managers get a lot of feature requests. Some come from customers, others from execs, and still others from the product team itself. Unfortunately, you can’t build them all.

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

How Culture Add Changes the Conversation on Hiring

Mind the Product

You might know the term culture fit. You might even use it day-to-day, but hiring for culture fit could be having a hugely detrimental effect on your product organization. You may be limiting your ability to meet customer needs because of an unconscious bias across your organization.

The Marketer’s Guide to Product Led Growth Marketing

Userpilot

Product led growth marketing is like the business equivalent of really great storytelling. And that is ? Show don’t tell. That’s why we wouldn’t dare tell you what product-led growth marketing is or how to do it.

Slack’s Ceci Stallsmith on marketing your product platform

Inside Intercom

We launched the Intercom App Store more than a year ago. And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built.

How to write surveys for user research that aren’t terrible

Userzoom

When you use survey questions in your user research , you want them to be designed well. It’s really easy to make bad surveys, and plenty of companies do.

Walk a Mile in Your Customer's Shoes

Speaker: Steven Haines, Founder and CEO, Sequent Learning Networks

Product professionals use phrases like "voice of the customer," and "user experience" so often that it can be easy to lose sight of their actual meanings. How can we, as product professionals, learn to keep customers and users at the heart of our work? Join Steven Haines, globally recognized thought leader and author, as he guides us through a memorable journey demonstrating how you can walk a mile in their customer's shoes. He'll explore how, by developing true empathy for your users, you can ensure you're creating the features and products they actually want.