Sat.Nov 28, 2020 - Fri.Dec 04, 2020

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Build Your Career Being a Product Owner or Product Manager

The Product Coalition

Running a business involves lots of duties and responsibilities. All the departments need to follow the same path to achieve a common objective. Product development and focusing on the minor details can increase the demand and efficiency of the product. It is very important to maintain unity and should work on achieving the same objective. Also, building strategies for product management can make a big difference.

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5 reasons spreadsheets may be holding back your product team — and a better alternative

ProductBoard

For years, product teams have relied on spreadsheets to capture user feedback and feature ideas. Their sheer flexibility allows you to capture large quantities of information and sort and filter it in many different ways. But sheer flexibility only gets you so far when it comes to powering the complex and collaborative processes involved in product management — or for that matter, in engineering.

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When the Customer Is Your Colleague: Product Managing Internal Applications

ProductCraft

If you’ve never managed an internal application before, it can feel like you’ve left calmer seas and sailed into a choppy ocean that requires a different set of skills to navigate. Manosai Eerabathini has spent his last two years exploring those waters while product managing internal apps at Google, including a content management system for. Read more » The post When the Customer Is Your Colleague: Product Managing Internal Applications appeared first on ProductCraft by Pendo.

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OKRs in Product Management

Roman Pichler

OKRs in a Nutshell. OKRs are a method for setting and tracking goals. An objective describes what is to be achieved. The key results state how we accomplish the objective. Let’s say, for example, that the objective is to “increase engagement.” The key results might then be “simplify user journey A” and “enhance feature alpha.”. OKRs can be used to create cascading goals—goals that are systematically linked.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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Leadership strategies to improve workplace culture

Lead on Purpose

Guest post by Gabe Nelson Great leaders inspire. Great leaders don’t dominate a room, they motivate it.

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Everything You Need to Know About the Apple App Store Connect Holiday Shutdown

Alchemer Mobile

‘Tis the season for the 2020 App Store Connect holiday shutdown. Every year, Apple implements a code freeze on all mobile apps where no new app submissions or app update submissions will be processed. When is the App Store Connect holiday shutdown? Apple’s 2020 holiday shutdown schedule will begin December 23rd and run through December 27th. Why does the Apple App Store enforce a holiday code freeze?

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OKRs in Product Management

Roman Pichler

Listen to this article: [link]. OKRs in a Nutshell. OKRs are a method for setting and tracking goals. An objective describes what is to be achieved. The key results state how we accomplish the objective. Let’s say, for example, that the objective is to “increase engagement.” The key results might then be “daily active users are up by 20%,” “session length is increased by 10% on average,” and “the objective is achieved by 30 June 2021.”.

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Leading product strategy and execution

Lead on Purpose

Building software platforms and applications that customers love, and will recommend to their peers, takes extreme focus and hard work.

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One-stop S.H.O.P.

Intercom, Inc.

We wanted to explore the retail landscape through various distinct themes – offering a range of perspectives and experiences. So we started by delving into the physical history of the store, followed by how our habits have changed, then we looked at who and what is fuelling the shift online, and finally we considered how the events of 2020 might inform how we shop, plan, and build in the future.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Lessons and Learnings from Launching a New Product with a Remote Team

Mind the Product

Mira is in the final stages of launching their new product, Mira Plus. While the planning began well before COVID, the final stages have been overseen by teams that are not only located in different countries, but also filled with employees working remotely for their first time. As a company, Mira is divided between the [.]. Read More. The post Lessons and Learnings from Launching a New Product with a Remote Team appeared first on Mind the Product.

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A Comprehensive Guide to Accessible User Research: Part 1 – Project Planning

dscout People Nerds

Researchers often want to include people with access needs in their studies but don’t know where to begin. This 3 part series covers the various considerations for adapting your practice to include people with disabilities.

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The fundamental truths about product management and parenthood

The Product Coalition

I'm ashamed to admit I only recently read Marty Cagan's book “Inspired”. I am happy to say it was an inspiring experience. Every page in that book made me realize the beauty of the product manager's work. We are truly the ones who get to influence lives by making our surroundings the best they can be and see the fruits of our product team's hard labor when the ideas come to light.

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McDonald’s Product Manager Prepare To Introduce Meatless Burgers

The Accidental Product Manager

Soon customers will be able to get a burger at McDonalds that has no meat Image Credit: Steve Jurvetson. When we think about burgers, one of the things that comes into just about everyone’s mind is the golden arches of McDonalds. We think about McDonalds as the place that we can always go to get a burger. However, times are changing and people are starting to become more health conscious.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Lessons from a Product Champion by Mary Poppendieck

Mind the Product

In this November 2020 #mtpcon Digital keynote, Mary Poppendieck, author of Lean Software Development and three other bestsellers, shares the most important lessons she learned as a Product Champion at 3M in the 80s and 90s. At the time, 3M’s film products were being replaced by digital and, according to Mary, it managed to survive [.]. Read More. The post Lessons from a Product Champion by Mary Poppendieck appeared first on Mind the Product.

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Testing Business Ideas: 4 most common tests to get you started

Strategyzer

Great innovation teams are able to gain momentum and build up stronger evidence over time with a series of experiments. In this blog post, we share one four-step example of how to execute and analyze multiple experiments in order to increase the strength of your evidence.

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TEI 311: Portfolio Management and the PDMA Body of Knowledge for Innovators and Product Managers – with Steve Atherton

Product Innovation Educators

What product managers need to know about selecting and managing projects. This is the next episode in the series on a product management body of knowledge I’m doing every-other-week. We are exploring the Product Development and Management Association’s (PDMA) guide to the body of knowledge for product managers and innovators. If you are unfamiliar with PDMA, they are the longest running volunteer led professional association for product managers, existing since 1976.

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A Step-by-Step Guide to Building a (Product Manager) Competency Framework in Your Organization

The Product Coalition

A recent survey conducted by Product Management Festival found that the number one reason why PMs leave their roles is because of a lack… Continue reading on Product Coalition ».

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Building Defensible Advantages – Gibson Biddle on The Product Experience

Mind the Product

Being on the inside of a company as it takes off is a special kind of experience – and being in a product leadership position while that’s going on gives a unique viewpoint. Gibson Biddle has been lucky enough to have gone on that ride at Netflix, and he’s generous in sharing the lessons he [.]. Read More. The post Building Defensible Advantages – Gibson Biddle on The Product Experience appeared first on Mind the Product.

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Becoming Product Manager

The Product Guy

Progressing from digital marketing to wanting to build the website with the right improvements is one way you can become a product manager. Watch and learn more from product management expert, Mihaela Draghici.

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How to drive retention with the right growth stack

Mixpanel

In a world rife with product parity and seemingly unending consumer choice, what separates the great brands from the good ones? Customer experience. Brands winning the war of experience are bringing in 5.7 times more revenue than competitors. Every interaction, every message, every touchpoint matters to customers. With so much at stake, brands must maximize the value inside their data and leverage the full power of their growth stack.

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How To Get Started with A/B Testing

The Product Coalition

Keys to A/B Testing I recently hosted a webinar on the keys to A/B testing and how to structure these components for a company. I decided to post the notes I had as an outline as a blog post since I thought it was a good rough guide. Therefore, what follows is a rough outline for how I approach A/B testing when I join a company or when I get started.

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How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

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November Roundup: Prioritisation, Hiring and Development, OKRs and More

Mind the Product

This November, our membership content covered topics like prioritisation, hiring and development, and OKRs. But members were also treated to the month’s #mtpcon Digital keynote talks and more. Read on for a recap and, if you’re not yet a member but would love in on the action, you can check out our membership plans today. How [.]. Read More.

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The Definitive Way to Convert Your Free Users to a Paid Plan

ProductCraft

The adoption of the freemium pricing strategy has accelerated recently. For a SaaS product, offering a freemium option is a great way to lower the barrier to getting a user into your product’s funnel — even more so than a free trial. To the end user, seeing a freemium plan means that they won’t have. Read more » The post The Definitive Way to Convert Your Free Users to a Paid Plan appeared first on ProductCraft by Pendo.

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Why Very Few (If Any) People Are “10x” Developers—Or Managers

Johanna Rothman

Steve, a software development manager, thought John was a “10x” developer. He explained that John could: Coded faster than anyone else. Write and release full applications over a weekend. “Mind-meld” with the users. No one else in Steve's group could do this. Was I willing to support and coach the other people in Steve's group to all become “10x” developers?

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How to Organise a Review of The Year Session for Your Team

The Product Coalition

There’s a lot that happened in 2020 which you’d probably rather forget but you should still celebrate what went well for your team. Continue reading on Product Coalition ».

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Solving Ethical AI Problems, When Algorithms Go Wrong, and the Skills Needs To Work on AI Solutions: Insights From Kriti Sharma

Mind the Product

In our final AMA of the year, exclusively for Mind the Product members, Kriti Sharma, VP Product at GfK, shares her AI insights. Watch the session again for real-life examples from Kriti’s awesome back catalogue of AI work and learn about AI trends, tackling ethical AI questions as a product manager, the skills needed to [.]. Read More. The post Solving Ethical AI Problems, When Algorithms Go Wrong, and the Skills Needs To Work on AI Solutions: Insights From Kriti Sharma appeared first on

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How I got a $375K PM offer from Instagram

PMLesson's Ace the PM Interview

This is a story I did not expect to write. In 2016, I applied to Facebook’s RPM program. Even with a referral, I was cast aside. In 2017, a friend intro’d me to a tiny startup called Indigo Fair. I joined as “Head of Analytics” ?? since I had no real product experience. Within two weeks, I started working on features to solve a major business crisis, and became a PM.

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How Product Intelligence Helps You Compete on the Customer Experience (CX)

Amplitude

Consumers are picky about their digital products. With nearly limitless choices, they can afford to be. That’s why customer experience, or CX, has become a defining factor of business growth. According to Gartner’s Customer Experience Survey , 73% of buyers claim CX is the #1 factor in loyalty—and loyal customers are five times more likely to purchase again.