Sat.Apr 02, 2022 - Fri.Apr 08, 2022

B2B: Three Twists on Traditional Product Management

Proficientz

Meeting the needs of a market and building products people love are universal principles. However, those principles take on a few unique twists in B2B (B2B2C). Here are three that should always be top-of-mind. Product Intent.

B2B 219

10 Tips for Effective Product Management Meetings

Roman Pichler

Listen to this article: [link]. 1 Set an Objective. Be clear on the reason why the meeting is needed. What’s the meeting about? Which outcome do you want to achieve? For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How to innovate when failure isn’t an option

Strategyzer

Imagine you’re the head of an innovation team in one of the world’s leading aerospace companies. Your job is to innovate on a mandate to both connect and protect people, to explore outer space, and to provide life-saving supplies to those in need. Failure, it would seem, is not an option

63

Ask Teresa: What Are the Best Customer Interview Questions?

Product Talk

We recently launched the Ask Teresa series on Product Talk, where I tackle common questions and challenges that I hear from people as they begin to adopt continuous discovery. Find all the posts in this series here.

Customer Preferences: How Community Can Deliver a Simplified Experience

Your customers want a simplified customer experience. Make sure you give it to them with community. Download the whitepaper to learn more!

The Time Management Technique That Can Work For Anyone

Nir Eyal

Too often, people eschew a method of bettering their life by naming the reasons it won’t work for them. For most people, it’s not that timeboxing doesn’t work for them — it’s that they’re scared of it. The post The Time Management Technique That Can Work For Anyone appeared first on Nir and Far.

Naming 203

More Trending

Finance Apps: 2022 Mobile Customer Engagement Benchmarks

Apptentive

The following data and information is from our 2022 Mobile App Customer Engagement Report. Subcategories for Finance Apps: Fintech, Banking, Insurance. Finance apps experienced another year of customer engagement gains as people became more comfortable with managing their finances through apps.

Product Management Standards

The Product Coalition

In theory, product managers shouldn’t have to be responsible for enforcing work product standards for colleagues, but it is a reality for… Continue reading on Product Coalition ». product-management

The Tactical Guide to Making Better Decisions When Starting and Scaling Companies

First Round Review

The First Round team has been lucky to work with retired poker player and decision-making expert Annie Duke in a special capacity these past few years. Here, we open-source some of the advice she gives to help founders face down uncertainty and make better decisions

92

Measuring the right North Star metric

Mind the Product

This article focuses on measuring the right things in order to build successful products. It discusses different types of metrics and provides an actionable framework that can be used by Product Managers to measure the path from the customer problem to reaching the product vision [.]

Vision 141

Knowing What Products Not to Build: A Case Study With NBC Universal

Knowing what not to build is just as important as what to build when it comes to product development. Learn how NBC Universal saved millions by knowing what not to build and created a more cohesive customer experience with Feedback Loop.

Top 10 Reasons to Attend Pulse 2022

Gainsight

After two years of virtual experiences, Pulse is back and it’s happening IRL! If you ask us, logging off Zoom and making face-to-face connections once again is reason enough to buy your ticket right now.

Mindset over Framework

The Product Coalition

A broken wheel can’t get any faster There is not much that is more challenging than managing a team, a business or a company. There are a lot of factors, that have a high influence on your success.

378: Use your “why” to be a more effective product manager – with Frankie Russo

Product Innovation Educators

Reflecting on your passion and purpose – for product managers. Today I’m inviting you on a reflective journey of discovery—a journey to consider your why —which I call your purpose.

SUNDAY REWIND: Product managers – you are not the CEO of anything

Mind the Product

Ben Horowitz’s much-repeated phrase describing product managers as the CEOs of their products has led lots of people to get enthused about product management. In this Sunday rewind we look at how MTP co-founder Martin Eriksson disagrees strongly with this thinking.

Omnichannel is Multichannel 2.0

Multichannel and omnichannel marketing are not the same. Many organizations are striving for omnichannel, but it can be a daunting journey—unless you have a map. Download your copy of the ultimate omnichannel guide today!

10 VCs Who Are Doubling Down on Customer Success

Gainsight

Co-Authored by Nick “Walt” Walker. If your goal is to become a SaaS CEO at a startup company, you’ll have to learn several skills: Building a business strategy. Motivating the team. Executing consistently. Raising money. Repeating CEO cliches over and over again.

Emotional Intelligence for Product Managers

The Product Coalition

Every time I navigate the ocean of Product Management frameworks, we are not tackling one essential part of our role: People and Ourselves.

How and When to Use Timeboxes, Iterations, and Sprints to be Most Effective

Johanna Rothman

A colleague unfamiliar with lifecycles or agility asked, “How can we use sprints in this approach?” ” and pointed to a phase-gate approach with documentation deliverables after each phase. It looked just like the serial lifecycle in the image on the left.

Demo 77

Storytelling: How I learned to love it by Brendan Marsh

Mind the Product

In this ProductTank Sydney talk, Brendan Marsh, Product Coach at Organa, explains how he improved his storytelling and why it’s an important skill to have in product management. [.] Read more » The post Storytelling: How I learned to love it by Brendan Marsh appeared first on Mind the Product.

Better Learning, Better Results: A Guide for Product and Project Leaders

Continuous improvement is the differentiator that can drive your team to the next level. Download our 4-step guide to collaborative learning and position your team for success.

Manage Product Definition with a Single Source of Truth (SSOT)

Gocious Blog

As a product manager , you know that your success depends on capturing and having access to accurate product definitions. But keeping track of all that data can be tricky– it's easy for information to get scattered across different files, databases, and teams.

Open Letter to the Gen Z CEO from Gen X Exec

The Product Coalition

We haven’t met yet, but before we do, I wanted to get this discussion out of the way. (I’m I’m a product guy, which makes me a planner by nature.) It’s always a bit odd to me that when I walk in the door, you look a little, let’s just say, taken aback.

Vision 123

SaaS Product Welcome Page: How to Create Engaging Experiences Using Welcome Screens

Userpilot

What exactly is a welcome page when discussing SaaS products? Creating a great first impression always counts – particularly in the SaaS world.

Demo 74

Vision, value, and valuation in advanced product ownership

Mind the Product

The accountability of a Product Owner is vital to the success of a product. Vision, Value, and Validation are three inseparable parts of Advanced Product Ownership Analysis. In this article, we'll discuss the 3Vs concept. [.]

Vision 131

A Strategic Guide to Community Gamification

Does creating engaged customers and impacting CS objectives sound interesting? Learn more about how gamification can help your customer success team in our free eBook.

Track competitors and emerging trends with Leo, Feedly’s AI Engine

Roy Madden

Market Intelligence. Speed up your market intelligence by 70% with Leo Web Alerts. The core of Feedly for Market Intelligence is an AI engine, called Leo, that automatically gathers, analyzes, and prioritizes intelligence from millions of sources in real-time.

Atlassian and Coda on creating personalized customer experiences at scale

Inside Intercom

For fast-growing and enterprise organizations, the ability to personalize customer communication in a way that’s scalable is business critical.

First Time User Experience (FTUE) For SaaS Products: How to Design a Great Onboarding Experience For Your Users

Userpilot

How do you make your first-time user experience (FTUE) so good that people want to keep using your product to meet their needs? Every product marketer should answer this question before rolling out their product.

Deciding what to build after achieving product/market fit by Yuhki Yamashita

Mind the Product

Yuhki Yamashita, VP of Product at Figma, provides practical tips on deciding what to build after achieving product/market fit. [.] Read more » The post Deciding what to build after achieving product/market fit by Yuhki Yamashita appeared first on Mind the Product.

Product Research 201: The Intermediate Guide to De-Risking Decisions

Bring the voice of the customer into your decisions with product market research. This guide will help you find out how to clearly define your learning objective, create questions to support the objective, build screener questions to get the right audience, and more!