The Product Coalition

APRIL 20, 2023

Augmented reality apps may sound futuristic, but consumers and marketers are embracing the concept far more quickly than you may expect. In the next five years, around 48% are interested in employing AR and other metaverse technology to shop. 67% of media buyers and planners desire AR advertisements in digital marketing initiatives.

Technical Review 123

Technical Review Reporting Tools Vision Software Review 123

Intercom, Inc.

OCTOBER 19, 2018

Large engineering organizations face a common problem – different teams working on different parts of a product can end up having specific domain knowledge, and even specific cultures, that can lead to silos. For instance, nearly a decade ago, Facebook established their engineering bootcamp program. What is an engineering tour?

Engineering 106

Engineering Technical Review Software Review Systems Review 106

Department of Product

MARCH 28, 2022

Which means at some point, every product must reassess its position in the market – and the strategic decisions that underpin it – to decide whether to evolve and adapt to new emerging market trends, or to ignore them. Because everything’s always changing.

Technical Review 52

Technical Review Technical Advisors Reporting Tools Data Visualization 52

Sachin Rekhi

AUGUST 4, 2021

Or PMs at larger established tech firms might see great PMs at work within their company, but they struggled to reverse engineer just how to recreate their success for themselves. This is due to the very process by which the roadmap is developed. Or take OKRs, a common goal setting framework used by many product teams.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

The Product Coalition

OCTOBER 5, 2021

Guest post by Angus McDonald, Senior Product Manager at Terem Technologies, and Kayla Li, Delivery Manager at Terem Technologies Word from Scott: Over the years we’ve helped many different teams uplift in different ways. Are the right mindsets promoted by the frameworks used and organisational structure?

Weak Development Team 151

Weak Development Team Reporting Tools Research Software Feedback Software 151

PMLesson's Ace the PM Interview

OCTOBER 29, 2021

Software Engineering jobs are among the most in-demand and highest-paying jobs on the labor market today. Bureau of Labor Statistics projects that software engineering jobs will grow by 22% in this next decade. Here is our list of the top 30 software engineering interview questions you will likely experience.

Software Engineering 52

Software Engineering Software Review Engineering Technical Review 52

Mixpanel

JANUARY 3, 2022

Engineers are always looking for ways to differentiate themselves. Here are four ways you can position yourself as the go-to engineer for everything product analytics—and simultaneously make yourself invaluable to both the product and engineering teams. Spearhead a slick analytics implementation. You’d be celebrated.

Analytic Tools 59

Analytic Tools Data Visualization Engineering Weak Development Team 59

The Product Guy

MAY 7, 2020

Relative to other standard roles defined in an organization such as Ops, Marketing, Tech etc., Often, this is due to resource constraints rather than a lack of understanding of a PM role. A PM may receive help from specialists in the organization such as Researchers, Project Managers, Product Marketing etc.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Modus Create

JULY 8, 2022

Micro frontends are an architectural and organizational framework for designing web applications composed of smaller feature apps, which are owned by independent teams. A transition to micro frontends isn’t merely a change of technology but also an organizational change. What are Micro Frontends? Slow Release Turnaround.

Technical Review 95

Technical Review Feedback Software Reporting Tools Onboarding KPIs 95

The Product HQ

APRIL 20, 2024

These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few. These skills include recognizing market opportunities, customer research, product road mapping, and modeling. That said, this position demands proficiency in both technical and social areas within the role.

B2B 52

B2B User Testing Research Software Analytic Tools 52

The Product Coalition

FEBRUARY 24, 2021

Today’s rapidly evolving tech landscape favors short feedback loops and requires roadmap flexibility to pivot and solve customers’ most pressing problems as they arise. As a result, the best product managers thrive on their ability to move quickly, minimizing time to market for feature releases.

Research Software 92

Research Software Feedback Software Technical Review Software Review 92

The Product Coalition

DECEMBER 27, 2023

If you’re a tech-savvy DIY enthusiast, you might spend less on development hours. These could include legal fees for copyright protection, marketing expenses to promote your NFT, and storage costs to keep your digital assets safe. This might involve additional costs for storage, security, and marketing efforts.

Technical Review 104

Technical Review Research Software Weak Development Team Certifications 104

The Product Guy

FEBRUARY 13, 2020

For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market. Below is an overview of the main problems I ran into, along with our framework for addressing them and sustaining our innovation and growth. Challenges due to hypergrowth.

Product Research 188

Product Research Onboarding KPIs Reporting Tools Feedback Software 188

Userpilot

AUGUST 16, 2022

What if you knew that not all goal-setting frameworks are beneficial to your team? There are a plethora of goal-setting frameworks out there. But choosing a framework is easier said than done. Let’s dive into this article to find the perfect goal-setting framework to grow your product. Tiered goals framework.

Feedback Software 92

Feedback Software Research Software Framework User Testing 92

Product Talk

FEBRUARY 28, 2024

An engineer could call out an assumption they didn’t believe was true or a designer could question whether the choices they were making (e.g. Next, their tech lead created some lo-fi mockups in FigJam. At this stage, they did a “design spot check,” which involved pulling in customer success and marketing partners to get their feedback.

Product Research 239

Product Research Onboarding KPIs Feedback Software User Testing 239

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 93

B2B Feedback Software Product Marketing Customer Experience 93

The Product Coalition

DECEMBER 27, 2023

Building effective teams with people from different disciplines can be challenging due to various circumstances. It’s about gathering together professionals from different functions such as engineering, business, design, marketing, legal, and others. Let’s explore strategies for how we can tackle these challenges.

Analytic Tools 124

Analytic Tools Weak Development Team Reporting Tools Technical Review 124

The Product Coalition

JANUARY 12, 2021

Although 2020 has made marketing a more difficult challenge for the typical business?—?with Before you get started, read up on marketing strategies so you can be in the know and at the cutting edge of the marketing scene. There is a multitude of reasons to venture into marketing on TikTok.

Marketing 131

Marketing Strategy Advertising Customer Experience 131

Intercom, Inc.

JUNE 15, 2022

This is especially true when you’re building for mid-market and enterprise customers. We created a simple framework to understand the onboarding process. We developed a simple framework to understand it by outlining three things: The people: Who’s in the buying committee and what is their role in it?

User Testing 194

User Testing Customer Experience Weak Development Team Customer Feedback 194

PMLesson's Ace the PM Interview

JANUARY 12, 2021

If you're preparing for the technical program management interview, you already know that the interview generally consists of four types of questions. Candidates are asked these types of questions to qualify their abilities to design a system to solve open-ended or complex technical problems.

Technical Review 52

Technical Review Systems Review Software Review Software Engineering 52

Userpilot

SEPTEMBER 19, 2023

TL;DR Product-led growth (PLG) funnels are a framework that helps you visualize the entire process of your product, converting a lead or prospect into a paying customer. Combining funnels and flywheels is the best approach (especially if you’re targeting multiple segments with your marketing-led growth).

Data Visualization 102

Data Visualization Analytic Tools Customer Experience Reporting Tools 102

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. I have defined the below dimensions as a cohesive framework. it is the same as a car manufacture ally with software startup working on AI tech to develop autonomous eclectic car AI-based apps.

Startups 123

Startups Strategy Technical Review B2B 123

Modus Create

JUNE 20, 2023

We‘ve identified six digital product development trends gaining traction among enterprises across industries and markets. Technically, serverless isn’t really “server less” as there are still servers that run your application, but they are managed by your cloud provider (read: out of sight, out of mind.) billion in value.

Feedback Software 98

Feedback Software Reporting Tools Development Technical Review 98

Alchemer Mobile

APRIL 14, 2020

Here are some of the questions they’ll discuss: What’s the relationship between design, development, engineering, and product and your company? How deep does your understanding of the technology go as a PM? How do you manage executive expectations, customer expectations, and technical resources? Christy: All right.

Technical Review 246

Technical Review Technical Advisors Customer Experience User Testing 246

Modus Create

APRIL 5, 2021

Little would my professor know that three years later I’d build and publish an iOS application on the App Store and would be interning as a Front End Engineer at Modus Create. I always assumed it had something to do with the stock market and was slightly more fun than accounting. I just had no interest in writing linked lists by hand.

Software Engineering 91

Software Engineering Software Review Engineering Technical Review 91

Userpilot

JANUARY 20, 2024

Once a hypothesis is proven right, generate solution ideas and prioritize them in terms of impact and technical feasibility. Depending on the problem, you may seek input from data analysts , customer success managers , developers/engineers, or the sales and marketing teams. Iterate on the feedback if necessary.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. So I’m going to talk about Product-Market Fit. Transcript.

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

Intercom, Inc.

FEBRUARY 26, 2018

by Rich Archbold, Senior Director of Engineering at Intercom. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. When I say “execute”, I don’t simply mean the engineering challenges of building something. The same is true in software.

Research Software 224

Research Software Software Review Technical Review Development Team Review 224

Modus Create

JUNE 7, 2022

Application modernization is an initiative for assessing legacy applications and updating their infrastructure, architecture, and features to leverage recent technical innovations. Technically savvy customers gravitate to products that have the latest technologies and capabilities. Finally, identify a pilot project.

Enterprise 98

Enterprise Technical Review Customer Experience Software Review 98

The Product Coalition

FEBRUARY 15, 2021

including Scrum as a framework?—?work Therefore, the first question any aspiring agile startup should answer for itself is simple: is it a sales-driven, product-driven, or tech-driven enterprise? sales, marketing, customer care, finance, HR…?—?no These are my lessons learned on making ‘agile’?—?including

Agile 177

Agile Startups Technical Review Software Review 177

Intercom, Inc.

JULY 19, 2018

As up and coming engineers in Silicon Valley, Jean Hsu and Edmond Lau long sought more influence and impact in their respective positions – but they couldn’t shake the feeling of being stuck. Many engineers feel like they must make a jump into management to lead. Jean: Especially with engineering teams.

Engineering 135

Engineering Feedback Software User Testing Leadership 135

Mind the Product

APRIL 27, 2017

Figure 1: FRAMEWORK OF METHODS TO CAPTURE AND DEFINE PRODUCT FEATURES. This, I think, is a better way to begin to understand a user or market need and its associated pain points. With a clickable prototype, an internal review board can see just how the finished product will look AND function. Focus on Core Problems.

Framework 109

Framework User Testing Research Software Feedback Software 109

PMLesson's Ace the PM Interview

DECEMBER 27, 2021

Working at Google is known to be one of the most coveted roles in the tech industry. A team member at Google reviews all the applications submitted to their job postings and scans resume to see if there's a good fit. Google recruiter's simply don't have enough time to review resumes in detail. Reasonable font size.

Technical Review 98

Technical Review Software Review User Testing Customer Experience 98

The Product Coalition

NOVEMBER 7, 2019

What Outsourcing Really is: Types and Opportunities When we say “outsourcing”, what we often mean is different levels of involvement, commitment, technical expertise, and responsibility. Let’s review the three key types of outsourcing arrangements and what the differences among them mean to you as a customer.

Technical Review 60

Technical Review Feedback Software Fractional CTO Weak Development Team 60

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market. If so, fantastic!

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

The Product Coalition

MARCH 18, 2021

A Cision PR Newswire report projects the SaaS market to grow from $158.2 E.g., you need to look for experience in the industry you target and the technology stack. The iterative development approach associated with it helps you to get market feedback quickly. Test it in the market. billion in 2020 to $307.3

Feedback Software 130

Feedback Software Research Software Reporting Tools User Testing 130

Userpilot

JULY 9, 2021

Inspired by Marty Cagan contains a little about everything in product management and is based on how the most successful tech companies in the world build products. It’ll teach you how to set up continuous discovery with your product trio team of product managers, design leads, and tech leads. Recruiting users for discovery interviews.

Books 98

Books Research Software Feedback Software Analytic Tools 98