This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
December 4th: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. This skepticism usually comes from those who are still navigating a project-based approach to idea testing. Don’t miss out— register here !
Engineers are often reluctant to participate in discovery. This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. But there are many reasons why engineers are one of the essential members of the product trio. And this is a good thing.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. This led her to explore whether others faced similar challenges.
In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more. PerfDogService: Insight into PerfDogService, a testing component of PerfDog that can be used for larger and complex testing scenarios.
For this edition of Product in Practice, were not talking with a product manager, a designer, a UX researcher, or even an engineer. helps its customers monetize their passion and skills and reach their audiences with their own app. During their experience we have to ensure they stay engaged through customer success and support.
A regular cadence of assumption testing helps product teams quickly determine which ideas will work and which ones won’t. And sadly, most product teams don’t do any assumption testing at all. In this article, I’ll cover assumption testing from beginning to end, including: Why should product teams test their assumptions?
The objective is to receive feedback and prioritize it internally against (1) company objectives (2)customer pains/experience (3) Quarterly Product OKRs and ship out solutions. . A feedback loop is: part of a system in which some portion (or all) of the system’s output is used as input for future operations. It’s cyclical.
Productside | Product Management Courses & Training Breaking the Silos: How Product and Engineering Build Better Together In Season 3 of Productside Stories , we sat down with Guy Gershoni , Head of Engineering at genesIT, for a candid conversation on what it really takes to build great products in todays complex tech environments.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation metrics for at-scale production guardrails.
Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Whether you encounter technical difficulties, have a hard time finding customers to connect with, or run up against any other number of problems, it can be tempting to give up.
We left automation testing behind. The only way to know there weren’t any bugs was for me to test manually. Testing took up almost 70% of my time.I Testing took up almost 70% of my time.I Stories in our user story tracker were waiting for my acceptance for weeks before I was able to get to them and have them released.
Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.
We need engineers involved throughout. I started my career as a software engineer. Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them. Discovery is a team sport.
Speaker: Teresa Torres, Internationally Acclaimed Author, Speaker, and Coach at ProductTalk.org
Industry-wide, product teams have adopted discovery practices like customer interviews and experimentation merely for end-user satisfaction. As a result, many of us are still stuck in a project-world rut: research, usability testing, engineering, and a/b testing, ad nauseam.
PMs are often tasked with aligning stakeholders, guiding engineering teams, and championing the customer. Everyones Pulling in a Different Direction When theres no shared vision, product, engineering, and business teams fill in the blanks differently. Customers dont care about data structures. Run it by a few customers.
Are you inviting your engineers to participate in discovery with you? Does your organization prefer that your engineers only write code? Marty Cagan , in Inspired , argues, “If you’re just using your engineers to code, you’re only getting about half their value.” And, sadly, many engineers make this mistake themselves.
Guest post by Mark Mayo, Senior Quality Engineer at Terem. Manual testing of your mobile products is important and useful. However, it does not scale well, with the myriad of devices, OSs, screens and other combinations that exist on the market that your users will utilise. What is Mobile Test Automation?
Forget traditional shopping journeys, today’s fashion consumers are rewriting the rules! Our 2025 Fashion Consumer Trends report reveals the shifts in how consumers discover, decide, and commit to fashion brands today. Jonny predicts this trend will expand across all age groups.
Speaker: Jim Morris, Founder, Product Discovery Group
By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply. When teams solicit and act on customerfeedback, they can cycle through ideas quicker, and find the best ones sooner. Why you should be involving engineers at every stage of the Cycle.
Guest post by Mark Mayo, Senior Quality Engineer at Terem Technologies This is the process of writing code and using tools to automate the user interface (UI) testing of front-end components of websites, desktop applications or mobile applications. But, getting it right goes beyond the coding of the tests and the tools you use.
Rather than talking about discovery as one amorphous concept, she encourages product people to think about specific actions they can take to help them chip away at discovery, like talking to customers every week or identifying their assumptions. Your interview is on your calendar, you talk to a customer every week.
The kiosks help thousands of customers by providing valuable information and generate a significant portion of the revenue for the company. The wondrous product was used by less than five percent of our entire user base. The product and the engineering team did not get the opportunity to conduct a feasibility study.
How many more engineers do you need to do everything on the backlog? If you have four times as many engineers, you’ll be able to go four times as fast, right? . At the time of working through this process, my product had just been ‘launched’ after 2 months of private beta testing. The former is a difficult conversation.
From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more. This playbook contains: Exclusive statistics, research, and insights into how the pandemic has affected businesses over the last 18 months.
Some organizations lean toward execution, with a focus on product artifacts like PRDs, user stories, and roadmaps. Others focus on UX, emphasizing wireframes and user flows. While still others may focus on data analysis, customerresearch, project management, or even engineering. How often do you speak to users?
This is largely caused due to not researching enough around the market you are building for understanding the target audience and spending enough time with your customers to build empathy for them and understand their pain points. How Products Fail Without Customer Empathy. First Principles of customer empathy.
Have you ever had to talk a difficult customer down from the ledge? For product managers, it’s even more important because we intersect with different people in different scenarios every day with the ultimate goal of aligning the product to the customer and the business. . Test See how that initial test works in the actual meeting.
I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. Now, more than ever, your customers want to be heard.
Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.
It’s no secret that engineers can be hesitant to participate in product trios. They might feel anxious about taking on tasks that are new to them and outside their regular routine at work, like speaking directly with customers. They might fear that any time not spent coding is time when their technical skills are falling behind.
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customerfeedback directly within your product.
When the process feels complicated, it becomes easy for a new user to lose interest before they experience the true value of your product. Gamification onboarding and the right user onboarding software can turn your product experience into something enjoyable. The user engagement rate is low. The user engagement rate is low.
So the team builds it without questioning whether it fits the strategy or delivers value to the customer. Thats why we recommend working backwards from your desired customer outcomes and mapping those to business goals. Start with a high-level user flow for a single persona, then break it into steps and actions.
How can you get your engineer to participate in your product trio? How can product trios work with userresearchers? Most product trios are comprised of a product manager, a designer, and an engineer. The most common form of cross-functional collaboration happens between product managers, designers, and engineers.
April 2nd: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. It’s because most product people are stuck in a project-based idea-testing world. Register here. Register here. Register here.
This event is a great fit for Vice Presidents or C-level executives who manage product managers, designers, or engineers and want to connect with peers. This skepticism usually comes from those who are still navigating a project-based approach to idea testing. They’ve been a ton of fun. Don’t miss out— register here !
The challenge to the product managers is to translate these into a more functional plan for our engineering team. We perceive strategy from the management as the gospel – Usually the opposite, a good leadership team usually expects the individual contributors to provide iterative feedback. Simple task, right?
If your buyer is another product manager, treat them like an external customer. Theyre purely engineering-driven, ignoring everything we say. Rogers take : Win them over with real user insights. If they see your decisions are driven by actual market feedback, youll start earning trust. Roger : Absolutely. Do I push back?
Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customerresearch at the beginning of the project.
We discuss the benefits of low-fidelity prototyping, the engineering design process, and how to use prototypes effectively to solve problems and validate ideas. Prototyping is a key tool for product managers who want to create value for customers.
You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. You get something that truly works for you, and we get to connect with people who value what we offer and have the potential to become power users (and sources of sustainable revenue!).
Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.
The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content