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Guest Post by: Marvin Mathew (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Ruthless prioritization translates to product teams spending time building the right thing at the right time. Each feedbackloop has a minimum of four stages. The feedbackloop process is.
Guest Post by: Carlos Ruiz (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Nis Frome]. For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market. Low accountability Limited visions of the product by PMs. Low transparency.
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). 1 Userpilot for product teams to collect and act on NPS data Creating NPS surveys with Userpilot.
User onboarding is one thing that can make or break your product. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. So how do you make sure how you provide an excellent onboarding experience to your customers? Primary onboarding helps new users experience the Aha!
Researching customer onboarding strategies for your SaaS product? The article shares 17 tried-and-tested customer onboarding tactics that will help you build delightful user experiences and drive product growth. Create a welcome series of in-app and email messages to greet users and kick off onboarding.
The right customer analytics platform helps you uncover exactly how customers interact with your product: so you can spot issues early, optimize user journeys, and drive sustainable growth. With a reliable analytics solution , you wont miss critical signals or overlook game-changing insights that could increase product adoption.
Want to advance your career in product management or find top talent for your team? This article shares exciting product manager roles focused on retention and churn and showcases standout candidates in the field. Recommended product manager job openings in data-driven companies 1. Who would be the best fit for this job?
In a world where SaaS and tech are transforming businesses with recurring revenue models and subscription-based products and services, even the most established enterprise players need to adapt. Sales and Customer Success should also work together to set realistic customer expectations for the post-sale product experience. .
Focusing on product-led or go-to-market-led growth is no longer enough. In recent years, PLG, or Product-Led Growth, has become a significant buzz in the tech world, and rightfully so. Products that delight customers and fuel growth loops are essential. It isn’t about Product-Led, OR Sales-Led, OR Marketing-Led Growth.
If you want your SaaS to survive (and thrive), it’s critically important to avoid pitfalls and major user onboarding mistakes. So in this article, we’re going to deep dive into 7 of the most common user onboarding mistakes – and map out tools and tactics to help you avoid them. What is user onboarding?
A smooth onboarding process is like the key to a puzzle. It unlocks customer engagement, starts the customer relationship on the right foot, and ensures that customers continue using the product the right way for a long time to come. Customer onboarding helps customers realize the full value of the product.
In SaaS, many companies identify themselves as a “product-led organization”. But what does it even mean to be a product-led company? In this article, we’ll explore what it means to be a product-led organization and how you can unlock product growth with some real “product-led” strategies.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. He spent the past decade as a VC and product leader helping world-class companies like Faire, Quizlet, and Ibotta accelerate their growth. This makes products less sticky and retention more difficult.
Product-led growth is one of the big SaaS buzzwords. Our ultimate guide explores what PLG is, how it differs from different growth strategies, and why product-led growth matters for SaaS businesses. It also looks at different PLG models, how to implement them, and important metrics to track. What is product-led growth?
How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.
It can be quite confusing if you don’t know what tactics will improve customer engagement in your product. P ersonalized customer engagement leads to a domino effect on productmetrics like: User sentiment (Net Promoter Score NPS ). As they progress, they interact with your product and brand across different digital channels.
However, the best product analytics tools for you depend on factors other than having a wider range of features. So let’s go over the best LogRocket alternatives, their ideal use cases, and how each tool compares to it so you can choose the right product. Then it might be time to consider LogRocket competitors. G2 rating : 4.6/5
With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. But how can you build the right product research tech stack to achieve your product growth goals? Productboard.
Are you a SaaS product manager wondering how to analyze NPS responses effectively and draw actionable insights that will help you grow your business? TLDR; The NPS score measures customer loyalty – it asks how likely they are to recommend the product to their friends or network. Then keep reading! Let’s get started.
Is your B2B product easy to sell and easy to renew? I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. But if you’re working on a B2B product with a sales force, odds are you know what I mean.
User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. TL;DR User adoption is the journey in which a customer becomes a regular user of your product and makes it part of their life. Why is user adoption important?
In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.
One way is to incentivise your sales team on customer success metrics or the renewal. It’s also important not to create a fragmented customer journey across your departments as you move from signing the deal, to onboarding, to adoption, to renewal. So how do you align your sales team to focus on customer success?
User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. TL;DR User adoption is the journey in which a customer becomes a regular user of your product and makes it part of their life. Why is user adoption important?
Product management specializations have trended upwards in recent months. These “specializations” often place focus around a specific set of skills or needs a company has, somewhat creating a division within the product manager role. Are we breaking apart the product manager role a bit too much? Product Management Skills.
It doesn’t matter how great your product is, if your customer support is bad, your customers will leave! Customer service is the support given to customers both before and after they buy and use the product or services you offer. Ask for feedback and understand what needs to be improved. Know when and how to apologize.
It is an essential process to get the necessary insights for conversion rate optimization and your SaaS product growth. It helps you identify where customers convert and where they drop off, optimize conversion rate , and sync marketing and product efforts. Using feature heatmaps to get better insights into the feature usage.
The article explores the best Zendesk integrations for: Customer support Customer feedbackProductivity Email and social media communication Analytics and reporting Let's get right to it! You can also embed Zendesk functionality into your product using JavaScript. If so, you’re in the right place!
Additionally, the annual churn rate is a critical metric that quantifies the percentage of customers lost over a year, offering insights into long-term customer satisfaction and loyalty. It’s a key metric for assessing customer satisfaction and retention. Understanding why customers churn is crucial for retention strategies.
In many tech companies, internal business metrics, as well customer behavior and usage analytics, are discussed and poured over daily. All teams look at their own version of quantitative data—new sales, leads, net retention, crash burn, uptime, active users—but not all teams actively pair this data with qualitative feedback from customers.
Collecting customer feedback is the magic that turned our company into a more customer-centric organization. We agilely implemented the feedback for our product and improved the customer journey. Our monthly new customers rate doubled and product trials went up by 155%. Let’s build a new product. A whole year!
Let’s explore the different types of growth strategies, how to create them, and multiple ways you can unlock product growth with real actionable strategies. There are 2 main types of growth strategies for every SaaS business: Product-led growth. It’s particularly effective for enterpriseproducts with high-value deals.
Product managers juggle a lot: customer feedback and customer surveys, behavior analysis, roadmapping, prototyping, documentation, and project management. This article highlights the best product management tools to help you master your tasks and deliver maximum value to stakeholders. It’s a demanding role!
If you’re a product manager or leader, it’s up to you to embrace change and dive into the most effective product growth strategy for the era. And in the modern SaaS world, that means mastering product-led success. . Ready for a primer on becoming a product-led growth pro? What is product-led success?
Looking for the perfect productfeedback tools for collecting insightful data? TL;DR A productfeedback tool is software designed to simplify the process of gathering, organizing, and analyzing user feedback. 10 top customer feedback tools Userpilot — The best in-app feedback tool with extensive survey options.
In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Maybe it’s “product led”. I will share my insight about the implications for the product team for both cases.
The same skills needed to grow new products can be used both to evaluate new startups to invest in, and once we’ve invested; to help them grow. My previous background up to that point was in user acquisition and ad tech, and I was making the pivot to consumer products. There was a lot to learn.
Let’s talk about how CS teams drive value in logging customer feedback, product roadmapping, and closing the loop. Your Customer Success team is critical to an effective feedback management process. Building a customer feedback management system? CS talks to customers all day — they already hear feedback.
Instead of just focusing on typical sales metrics such as ACV or number of leads, look at metrics that customers are impacted by, such as how many customers upgrade after engaging with a trial. Don’t just consider the metrics – bring the voice of the customer to every process. That was not an intentional choice.
And as we’re working through, building our product, we released it January 1st 2010 and since then we’ve added probably 250 banks around the world. We built a product that serves commercial bankers, the commercial relationship managers and they’re an interesting lot. I spend some time with them I say.
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