Centercode

AUGUST 14, 2020

Some are scaling down the number of product launches to focus their resources on a select few. Some are reimagining the use of existing products for new markets and new audiences. Meanwhile, internet companies with products relevant to these new circumstances are boosting their output to meet the demand.

Reporting Tools 64

Reporting Tools User Testing Feedback Software Product Research 64

Userpilot

AUGUST 14, 2023

Use Product Hunt to extend your audience reach for the new product launch. It encourages prospects to engage with your brand and boosts the content’s search engine ranking to draw more inbound traffic. A strategic product launch at Product Hunt will increase visibility and validation from the tech community.

Onboarding KPIs 87

Onboarding KPIs Strategy Marketing User Testing 87

ProductPlan

SEPTEMBER 28, 2022

When users have time to use your product and find that they can use it without too much effort to solve their problems, they are more likely to continue to use your product and encourage others to use it as well. Slack is a prime example of where user experience drives design.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59

Usersnap

JULY 11, 2021

One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle. From creating a Facebook & Twitter page to establishing a product landing page, to spreading your story on Product Hunt , Reddit or Hacker News.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

The Product Coalition

JULY 8, 2019

We’ve seen others define Product Marketing; Hubspot says “its the process of bringing a product to market” , while Drift breaks it into two separate roles: “before” and “after” a product launch. We think these definitions are too one-dimensional because they’re focussed on products going TO the market.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 88

Branding Analytic Tools Feedback Software User Testing 88

Intercom, Inc.

APRIL 3, 2018

Here’s an example email to a Director of Demand Generation: Hi Sara, I noticed from your LinkedIn that you doubled ExampleApp’s web traffic by 27% last quarter. From outbound to inbound. This new approach to live chat as a part of cold outreach has turned outbound emails into inbound conversations.

Outbound 218

Outbound Inbound User Testing Research Software 218

Userpilot

JULY 23, 2023

An organizational structure for a B2B marketing team consists of the following: The product marketing team for focusing on new feature launches and in-app marketing. The inbound marketing team for attracting and engaging potential customers through guides , webinars, and events. Let’s look at them in detail.

B2B 78

B2B Research Software Feedback Software Customer Experience 78

Intercom, Inc.

AUGUST 10, 2022

I expect my tenured engineers to be just as involved and capable of onboarding product managers and designers as they are their engineering peers. When we began planning for our Inbound Custom Bots, the best solution design on offer was not the best overall solution – it would have been too expensive and time consuming to build.

Feedback Software 151

Feedback Software Customer Experience User Testing Customer Feedback 151

Mind the Product

NOVEMBER 10, 2017

For example, people born between 1972 and 1988 who have been struck by lightning are a cohort. Using this information paints an invaluable picture of users and their journey with your product. For example, online gaming is one industry that is constantly analyzing user behavior to improve UX. Optimizing Conversion Funnel.

Analytic Tools 179

Analytic Tools Research Software Feedback Software User Testing 179

Gainsight

JANUARY 25, 2024

Digital Customer Training in Action: Real-world Examples Let’s examine some well-known and highly lauded digital academies: HubSpot Academy The HubSpot Academy is one of the largest online training resources in the world for knowledge surrounding inbound marketing, sales, and customer service.

Customer Experience 52

Customer Experience Research Software User Testing User Friction 52

Intercom, Inc.

SEPTEMBER 22, 2021

The help center is embedded in the product (both on web and mobile) and always there when your customers need it. You can even cater different types of support to different customers, for example, encouraging freemium customers to self-serve before writing in to your team. Reduces inbound conversation volume.

Article 194

Article Customer Experience User Testing Inbound 194

Userpilot

NOVEMBER 20, 2022

It highlights roadmap templates and examples and provides five steps to building your roadmap. It also keeps everyone informed of the product launches or marketing activities that are coming up. It is a suite of related roadmaps focused on a single product. Example of effective email marketing from Miro.

Onboarding KPIs 90

Onboarding KPIs Roadmap Marketing Feedback Software 90

Mironov Consulting

DECEMBER 2, 2019

Changing how a product management team divides its work – and how it interacts with development/design/marketing groups – is as much about change management as org charts. So I’ve laid out two broad examples of organizational shifts along with ideas for rolling them out. 1] Professional Services Projects ? It’s almost free money!

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

Mixpanel

FEBRUARY 23, 2021

Pre-product launch, many startups find that qualitative data can be a valuable leading indicator. In a framework that Sean Ellis developed, and Superhuman famously adopted , teams ask users “how would you feel if you could no longer use the product?” Product Manager, Viber. Earlier, squishy.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

MARCH 29, 2022

A good example of this is something like Superhuman, the next-generation email tool. Beautiful design, heavily focused on productivity and on power. Linear is another example of this, a ticketing and project management solution designed to remove all of the work as possible out of the UI. One example is the phone channel.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118