Exercises Framework Messaging Roadmap 
Gainsight
SEPTEMBER 20, 2019
As you complete the exercise above for each issue and product opportunity, thoroughly document your findings. As your team lays out the product roadmap for a period of time (quarter, cycle, sprint, etc.), After our product team finishes the 9-Blocker exercise we start shopping it around to the rest of the organization.
ProductPlan
APRIL 29, 2020
Our job entails creating product roadmaps based on what’s doable and gives the product the most bang for its buck. But how can we be sure we’re making the right calls and roadmapping what matters most? In order to roadmap what matters, it means limiting what gets attention and energy. That’s what they pay us for. Just say no.
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BrainMates
MAY 28, 2019
SnapComms adopted Brainmates’ Product Management framework to facilitate a market-driven way of thinking company-wide, and to equip their Product Team with a repeatable process to take the most valuable ideas to market fast. The 10 steps we followed to embed the Product Management framework. Where do you start? What matters most?
Product Innovation Educators
FEBRUARY 20, 2023
The Product-Market Fit Pyramid is the key framework, and it has five layers that build on each other. I use an importance vs. satisfaction framework to define how well-served or underserved each need is. A great example is the iPod’s messaging—”a thousand songs in your pocket.” Target customer 2.
The Product Coalition
APRIL 2, 2022
Every time I navigate the ocean of Product Management frameworks, we are not tackling one essential part of our role: People and Ourselves. There is a framework for almost every stage of our Product development lifecycle, but one of the only transversal things is that we need people to make things happen.
The Product Coalition
APRIL 12, 2021
This is a hard exercise when you have 10 priorities you’d like to list, but it also helps you recenter. The predefined topics will consist of a short presentation on a specific topic (roadmapping, bias in user research, AB testing, etc) followed by questions and experience sharing by other members.
Userpilot
JANUARY 31, 2023
You’ll need some tips and tactics to succeed: Start by implementing a minimum viable onboarding playbook to give you a framework to operate from. Remember to keep your users engaged with gamification and targeted in-app messages. Mapping the customer journey is a valuable exercise for any product manager.
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