How we stay close to customers to create better user personas at Mixpanel
Mixpanel
FEBRUARY 16, 2024
I’ve found a big piece of getting this right is keeping those of us on the development side as close to our customers as our support or sales teams. I wanted to get the cross-functional team together to dive deep into our enterprise user personas so we could identify opportunities to help make Mixpanel easier to adopt at larger organizations.
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