The Product Coalition

AUGUST 28, 2023

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. You should be able to define the project scope and goals clearly by outlining the objectives, functionalities, and features of the software. You can learn how to create a PRD by clicking the link.

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Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow.

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The Product Coalition

APRIL 3, 2024

Theodore Levitt’s ‘ Marketing Imagination ’ is a significant example of how to inspire innovation with a customer-centric mindset. In my last post I shared the visual notes from “Marketing Myopia” by Theodore Levitt. One of the books there was “The Marketing Imagination” written by the same author.

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Product Management University

MAY 2, 2024

Take those product and features to market in ways that return financial and strategic value to your own organization. Let’s hone in on #1 and how to manage product enhancements to more easily accomplish the goal of making users quantifiably better at their job. Review applications & resumes. You’ve cracked the code!

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Userpilot

APRIL 22, 2024

TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. How to effectively analyze product features: Define your objective. Review feature usage data. A step-by-step process for effective feature analysis. Best practices for optimal results.

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Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. But how can you measure and improve it? Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. How to perform customer sentiment analysis?

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Userpilot

SEPTEMBER 2, 2022

On the hunt for the best instructional design software to create course content and engage learners? In this article, we cover: How SaaS companies can use instructional design software to increase product adoption. The top ten instructional design tools on the market. What is instructional design software?

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. You might be wondering, how to compete. How is marketing for software products different?

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. You might be wondering, how to compete. How is marketing for software products different?

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Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products!

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Analytic Tools Feedback Software Research Software Reporting Tools 98

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

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Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

FEBRUARY 20, 2024

Targeted email marketing is the secret ingredient that every SaaS needs in order to make email an effective channel But how can you implement it in a way that improves product engagement and drives business growth?

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Analytic Tools Feedback Software Data Visualization User Testing 104

The Product Coalition

MARCH 13, 2023

Marketing leader, Justin Norris shares recommendations for how to produce valuable reporting for stakeholders. By Tremis Skeete , for Product Coalition How do you know when a digital product is “done?” Ensure you know how to produce that metric from your data. Review the mockup with team and stakeholders.

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The Product Coalition

MAY 18, 2022

Continuous improvement is a continual process to improve components of enterprise software?—?processes, Regardless of today’s software development aspect, increasing demand for new features in the products makes competitive advantage higher than ever. Changes can be large or small, which depends on the software projects.

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Userpilot

APRIL 29, 2024

Wondering how to segment customers to increase their engagement with your SaaS product? How to create segments. When combined with market segmentation, it makes your marketing strategy more efficient. How to create a customer segment based on data With the theory covered, let’s create some segments.

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Userpilot

APRIL 30, 2022

You’ll learn what they are, and some best practices on how to use them. In the end, you’ll know how to create in-app notifications code-free. For instance, FigJam uses in-app notifications to remind the users of their trial’s due date and contextually prompts users to upgrade. Without further ado, let’s get started.

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Mironov Consulting

OCTOBER 19, 2022

 (I mostly see this proposed by technical leaders who come from non-revenue development organizations – those building software for internal use by companies in another business such as banking or airlines). " Code creators own quality.*  Here’s my thinking. [1]  It’s turtles all the way down.  So

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Userpilot

MAY 21, 2024

This article will outline what churn is, demonstrate how to calculate it, and provide insight into effective churn reduction strategies, without overwhelming you with jargon or needless complexity. Understanding how to calculate churn rate is crucial for businesses aiming to retain customers and minimize revenue loss.

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Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

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Split

MARCH 20, 2024

A streamlined release management process is imperative for mitigating deployment risks and accelerating software delivery. Understanding precisely how to improve release management is key for more efficient software development. Effective release management is pivotal for agile software development.

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The Product Coalition

MARCH 29, 2023

We’ll explore the benefits and drawbacks of each model, as well as provide guidance on how to choose the right model for your business based on your target market, revenue goals, and customer needs Software as a Service (SaaS) pricing models are varied, and each has its unique advantages and drawbacks.

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Userpilot

FEBRUARY 3, 2023

From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Let’s take a closer look at what customer analysis is, its benefits, and how to get started. To get started with customer analysis, start by structuring your existing customer base.

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Analytic Tools User Testing Research Software Feedback Software 98

Userpilot

FEBRUARY 13, 2024

Contextual email marketing isn’t just about sending emails—it’s about delivering the right message at the right time and relevant to the user’s behaviors. But how can you implement the right email marketing strategy to drive product engagement in SaaS businesses?

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The Product Coalition

FEBRUARY 26, 2020

Find out that the role exists Too many people, including some in IT itself or studying a CS-related programme, are confused and unclear how products are built in this day and age. Higher education and training courses are much too often focused on code itself, but in fact there are many more aspects to developing digital products than that.

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Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

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Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Product Innovation Educators

FEBRUARY 12, 2024

This discussion is with two speakers who did a joint session, Dr. Wayne Fisher and Dr. David Matheson, whose session is titled “Improving decision quality during stage gate reviews.” He cofounded SmartOrg, which provides software and services to support decision-making and managing uncertainty. But that’s not all.

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Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. Having the right software at your disposal can make product marketing significantly easier, especially if you’re new to the profession.

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Userpilot

JANUARY 9, 2024

Review and analyze to identify improvement opportunities. A step-by-step guide to the UX audit process There are no standardized steps on how to conduct a UX audit. Let's dive deeper into what these steps are and how to go about them. Session recordings are greatly beneficial as they show how users navigate your product.

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Userpilot

MARCH 25, 2024

What if we told you you could track user sentiment in the user feedback , social comments, and online reviews you receive? To analyze customer sentiment accurately, these tools dig into a text (social media posts, user reviews , messages, etc.) Create surveys code-free with Userpilot!

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Userpilot

FEBRUARY 26, 2023

However, with so many analytics tools available in the market, is Mixpanel the best option for your business? In this in-depth review, we’ll explore the features, benefits, and limitations of Mixpanel Analytics and why you might need to find a better alternative for you. Mixpanel vs Google Analytics.

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Userpilot

NOVEMBER 21, 2022

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Spread the word – beta testing is a fantastic way to increase ‘buzz’ and word-of-mouth marketing with your potential end users.

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Userpilot

NOVEMBER 28, 2022

How do you lower your churn rate and make sure all your users stick around? How to calculate churn rate so you know where you stand. For one, churned users leave negative reviews. Here’s why: Churned users leave negative reviews. If you have negative reviews, that seriously impacts your ability to get new users.

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Feedback Software Customer Feedback Customer Experience User Testing 98

freshtrax

OCTOBER 19, 2021

Japan is the 3rd largest gaming market in the world, only surpassed by China and the US. So it’s no surprise that companies want to localize their games for the lucrative Japanese market. So it’s no surprise that companies want to localize their games for the lucrative Japanese market. 2) Exporting and Importing Strings.

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Userpilot

MARCH 24, 2024

Review generation user flow. How to create user flow diagrams and analyze user journeys Before diving into examples, you need to understand the thought process behind creating impactful user flow diagrams. Look for steps you can simplify or remove, and consider how to increase product value at each point in the flow.

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Userpilot

JULY 15, 2022

Unfortunately, traditional marketing and sales funnels aren’t enough. The buyer’s journey is not a linear path and that leaves companies and marketers with an enormous attribution blind spot. The complexity of this process presents marketers with a challenge when tracking every part of the buying journey.

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Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Now, let’s go over each stage of the customer lifecycle: Awareness stage : Capturing interest and making a memorable first impression through marketing and social media. User persona example.

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User Testing Analytic Tools Research Software Feedback Software 106

Johanna Rothman

NOVEMBER 16, 2020

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. Up until the mid-80s, many of the software engineering jobs were for special-purpose machines or applications. The idea of a code review or a design review?

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