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Special: The 7 Knowledge Areas of Product Mastery in 2025 – with Chad McAllister, PhD

Product Innovation Educators

This knowledge area covers: Developing and implementing product strategies Aligning product roadmaps with business objectives Identifying and prioritizing market opportunities Competitive analysis and positioning By mastering strategic thinking, product managers can ensure that their efforts contribute to the overall success of their organization.

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Why is Idea Management Important?

ProductPlan

But coming up with ideas is the easy part. For this reason, product teams need to develop a process for idea management. The two biggest challenges for idea management are efficiently and consistently recording and organizing ideas followed by actually making good use of them. Ideas are fleeting.

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Centralized vs Decentralized Idea Management

ProductPlan

But if you aren’t careful, that steady stream of ideas can quickly become a flood that inundates your team and makes it impossible to get anything done. Without idea management , you’ll quickly find that you spend more time wading through ideas than creating a winning product. Who does it? What do they use?

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Product Leadership in Scrum

Roman Pichler

While the three roles exercise different leadership, the people involved must effectively collaborate to achieve product success and align product strategy, roadmap, backlog, design and technology, and process decisions—without losing focus of their respective core responsibility. [1]. Lead the Product.

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Everyone Thinks They’re Managing by Outcomes. Here’s How to Actually Do it.

Product Talk

A big thank you to Rich Mironov who referred me to BoS organizer Mark Littlewood, and to Jeff Merrell , my co-instructor at Northwestern , who helped me develop many of these ideas. Managing by outcomes has been a popular topic for quite some time. We need to teach managers how to give better feedback. We’ll look at both today.

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How We’re Turning Feedback into Strategic Product Decisions

ProductPlan

For an idea management solution to work for product teams, it must separate the idea from the opportunity. On their own, ideas often exist in the solution space. Ideas should inform your roadmap—they shouldn’t replace it. Many product people we speak with talk about the agony of a bottomless pit of ideas.

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Feature prioritization in product management: the key to building products that sell

Product Management Unpacked

An October 2016 survey by the organization, Mind the Product, asked the question “ What’s your #1 single biggest product management challenge right now?” and it was clear the primary challenge on most product managers’ minds is setting roadmap priorities without real market feedback.