Intercom, Inc.

NOVEMBER 14, 2018

For our inbound leads – new leads that are generated by marketing activities – we track: Sales eligible lead delivery: The total number of inbound leads across all channels that are passed from the marketing team to sales based on shared qualification criteria. This KPI is also referred to as Marketing Qualified Leads (MQLs).

Data Visualization 188

Data Visualization Outbound Inbound KPI 188

Mironov Consulting

FEBRUARY 6, 2020

And I entirely reject gross revenue as a company-wide KPI. Companies in the foreign exchange markets make a lot of money. IMHO, setting gross revenue as a primary KPI encourages sloppy short-term thinking, whale hunting, and fictitious business cases. Yet it’s the first KPI proposed by many exec teams.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

APRIL 7, 2024

Salesforce is the best user-tracking tool for sales and marketing teams. There is a sizeable catalog of tracking tools in the market that come with a ton of features and functions. Tools that can censor personally identifiable information (PII) are a net positive if not an outright necessity. Marketing analytics.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Reporting Tools 86

The Product Coalition

DECEMBER 9, 2019

You might use goals in your yearly and quarterly company strategy, your positioning, mission statement, company culture guide, financial projections, and other crucial business documents and initiatives. What’s the key performance indicator (KPI) that you’re going to track? M easurable?—?Make A ttainable?—?Objectives

Onboarding KPIs 78

Onboarding KPIs Outbound KPI Software Review 78

PMLesson's Ace the PM Interview

NOVEMBER 4, 2019

Being a PM and interviewing for a PM position are two different things. Have a friend from the company you are applying to peer review your resume so that it’s in line with the company and position. The market is intense, competitive, and fast-paced. Would you agree with this? Why or why not?

Automotive 68

Automotive Product Management Product Manager Technical Review 68

Gainsight

DECEMBER 23, 2019

And then the teams or the groups that really support the customer success managers, think about operations, think about customer programs around surveys and what you can do on the marketing side as well as some strategic services to get those some of those upsells. A million things going on outbound-driven, rapidly changing.

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52