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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

How do product managers identify market gaps? Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience.

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Machine Learning (ML) Demystified: What Do You Need to Know About it?

The Product Coalition

As the web world keeps growing and getting competitive, there’s a dire need for businesses to learn as much as they can about their consumers and the patterns impacting sales and profits. That’s where Machine Learning (ML) comes in, the bleeding-edge technology that is garnering so much attention. What exactly is Machine Learning (ML)?

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Best Examples of AI in Marketing: Tools & Best Practices

Userpilot

TL;DR AI marketing involves leveraging AI technologies like machine learning, deep learning, etc., There are four groups of marketing AI apps today: standalone machine learning, standalone task automation, integrated machine learning, and integrated task automation apps. But it’s more than just a keyword tool.

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Information Architecture Design Step-by-Step

UX Planet

10-step guide on how to design information architecture Designing an Information Architecture involves organizing, structuring, and labeling content in an effective and sustainable way. Well-designed information architecture helps users find information and complete tasks efficiently on a website/in app. UX research methods.

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Monitor and research emerging threats with AI

Roy Madden

Let’s take a look at a Leo Web Alert designed to track critical vulnerabilities and zero-days related to Cisco Systems: Leo Web Alerts: A powerful and intuitive search and tracking interface. Leo Concepts are easier to use, more comprehensive and less noisy than traditional keyword searches. Curious how it works?

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4 ways to accelerate sales using the Intercom integration with HubSpot

Intercom, Inc.

Learn how to better understand, nurture, and convert leads with the Intercom integration with HubSpot. Here’s how sales and marketing teams can accelerate sales productivity, maximize marketing prospect data, and close more deals using Intercom and HubSpot together. Why combine live chat and chatbot technology with your CRM?

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Feedly is hiring a Marketing Automation Manager

Roy Madden

Leverage Hubspot and other automation tools to improve marketing processes and productivity, keep up with and implement digital marketing best practices, and make recommendations to support the success of the marketing team. Continuously research relevant keywords opportunities and keep the content team up to date on these findings.