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Why Market Leadership Starts With Product Management

Product Management University

Taking the Lead on Market & Customer Knowledge The top-down strategies of your target customers are shaped by the dynamics of their industry as well as current technology trends. There are a million and one things that go into creating a market leading company. There are the obvious things product management does.

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Digital Transformation Strategies for Enterprises: Key Elements

The Product Coalition

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? This comprehensive guide empowers you to harness the power of digital transformation strategies, propelling your business toward a thriving future. What are digital transformation strategies?

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How To Avoid the Product Version 1 and Done Dilemma

Product Management University

The other bigger culprit though is the lack of a longer-term plan and the communication of that plan up front. Product Management Leading by Example You might be thinking the above scenario of starting with a vision and strategy is just what product managers do. So, what’s the problem? It’s part of the job.

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Customer Success – How To Build Relationships With Customer Executives

Product Management University

In other words, CSMs are the gatekeepers to all customer interactions at all levels and across all disciplines (product, marketing, sales, back office) so that every facet of your organization stays aligned with the customer account strategy. Most CSMs are interacting with managers in the day-to-day operations. Strategic value!

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Ask the Community: How Do You Shift From Functional Teams to Value-Driven Teams?

Product Talk

Sam Lightowler’s Advice: Use a Diagram to Demonstrate Value Meet Sam Lightowler, Senior Manager of OTT Operations at Canadian Broadcasting Corporation. Sam Lightowler , Senior Manager of OTT Operations at Canadian Broadcasting Corporation (CBC) stepped in to share her experience. These teams can rarely deliver value on their own.

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Product Planning is a Year-Round Endeavor

ProductPlan

Sticking to inflexible annual planning cycles can introduce significant challenges in the era of rapid technological advancements. The static nature of traditional product planning cycles fails to consider quickly-improving technologies and unforeseen changes in the market.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

Poor customer retention drains your resources, reduces revenue, brings operational instability, and harms your reputation. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product. It puts your product’s future at risk.