Roman Pichler

AUGUST 11, 2020

Therefore, choose a specific market segment and develop a product for the few, not the many, as Steve Blank suggested , particularly when you manage a new or young product. More Information : Market Segmentation Tips and Strategize , pp. 59; Boost Your Product Leadership Power and How to Lead in Product Management , pp.

Vision 303

Vision User Testing Research Software Product Research 303

Product Innovation Educators

MARCH 4, 2024

Product management insights from Molson Coors’s non-alcohol portfolio transformation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. Also, this episode is sponsored by PDMA, the Product Development and Management Association.

User Testing 111

User Testing Vision Naming Branding 111

Userpilot

MARCH 8, 2022

of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. Melissa Perri is one of the most recognizable names in Product Management. CEO of Product Labs.

Technical Advisors 109

Technical Advisors Product Research Analytic Tools User Testing 109

The Product Coalition

APRIL 20, 2023

If there’s one common mosquito biting all product managers in tech, it’s the imposter syndrome that plagues all of us. If you ask any PM (product manager) in the tech industry — no matter what company or product, chances are that they’ll agree that imposter syndrome is real. About Me My name is Kasey, AKA J.X. Fu (pen name).

Technical Review 118

Technical Review Product Research User Testing Software Review 118

People-First Product Leadership

SEPTEMBER 17, 2023

A new product manager is joining my team in a few weeks. Around the same time a product management mentee I advise through the First Round Fast Track program asked how to best “onboard” their new manager. If you’re manager is the new hire, volunteer to be their buddy.

Research Software 52

Research Software Data Visualization Analytic Tools Feedback Software 52

Userpilot

MARCH 9, 2023

There are a few ways to help determine your product’s market fit. Conduct market research and develop an idea The first thing that you need to do is start with market research. If you don’t have a market for your product, you’re already dead in the water. Pre-existing segments.

User Testing 88

User Testing Product Research Product Marketing Customer Feedback 88

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. It’s in our name, right?) I suspect most of what you’ve learned about product management thus far has revolved around “the product.” Product manager =?

Framework 150

Framework User Testing Product Management Product Manager 150

Product Innovation Educators

JUNE 29, 2020

Learn the qualities of a successful product manager and leader. Leaders of product management need agility, influence, trust, empathy, and motivating vision. Roman is a product management expert specializing in digital products. He is the author of several books, including his latest, titled, How to Lead in Product Management.

Agile 106

Agile Product Management Product Manager Workshop 106

Product Culture

MAY 31, 2023

The reason: he had lots of good ideas from customer interviews and market research. Tell me your story and I might put it in my upcoming book on stakeholder management, Aligned. Jobs My friends at Threads Styling have a Senior Product Manager role in London , New York or Boston. But other voices yelled louder. Interested?

Naming 52

Naming Market Research User Testing Customer Experience 52

Product Management and Strategic Marketing

AUGUST 31, 2020

Among the many skills to choose from is product management. Being a product management professional, I have posted that on my profile and have been widely endorsed. posted product management as one of their skills. That got me thinking, does one grasp what product management really is?

Product Management 52

Product Management Product Manager Finance Product Research 52

Userpilot

JANUARY 31, 2022

Product management specializations have trended upwards in recent months. These “specializations” often place focus around a specific set of skills or needs a company has, somewhat creating a division within the product manager role. Are we breaking apart the product manager role a bit too much? Product Management Skills.

Research Software 90

Research Software Analytic Tools Feedback Software Product Research 90

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products!

Analytic Tools 86

Analytic Tools Feedback Software Research Software Reporting Tools 86

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Product Innovation Educators

FEBRUARY 22, 2021

How product managers can work backwards to amazing products. In a few weeks, the name of this podcast will be changing to Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming. ” The logo will look the same—just the name is changing. .

Customer Feedback 82

Customer Feedback User Testing Customer Experience Product Management 82

Userpilot

OCTOBER 17, 2023

There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers. It provides insights into the market size, growth potential, and avenues for product development.

Data Visualization 79

Data Visualization Analytic Tools Research Software Feedback Software 79

Product Innovation Educators

AUGUST 5, 2019

When it comes to VOC experts, there are only a handful of people that match the experience of my guest today, helping hundreds of companies with VOC research and training many more practitioners. His name is Gerry Katz. Practices and Ideas for Product Managers and Innovators. How can a product manager conduct VOC research?

User Testing 65

User Testing Product Research Research Software Customer Experience 65

Userpilot

MARCH 3, 2022

Looking for a product manager CV template? What does a solid product manager’s CV look like? This article will help you develop and finetune your product manager resume, present your skills in the most favorable light, win the attention of the hiring managers, get interviews, and ultimately land your dream job.

Data Visualization 87

Data Visualization Analytic Tools Technical Advisors User Testing 87

Good Product Manager

MARCH 18, 2019

I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. Cristina and I will present the results of this research (and more!) Product Management Events This Spring. Monday, April 29: Twin Cities Product Conf.

Events 74

Events Agile Product Research Product Management 74

The Product Coalition

SEPTEMBER 20, 2022

Make stakeholders talk to each other Call a meeting and name it something like Alignment for Project [name] and make sure all relevant stakeholders can make it. You can now use Data, market research, technical feasibility etc. The goal is that you leave that meeting with everyone agreeing on the Commanders Intent.

Technical Review 120

Technical Review Product Research Naming User Testing 120

The Product Coalition

DECEMBER 6, 2023

Here is how a product strategy can help you create business results, even when the market is not in your favor. I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. Photo by Nonki Azariah on Unsplash Last week I had a pleasant surprise.

Product Strategy 107

Product Strategy Research Software Strategy User Testing 107

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Research Software 84

The Product Coalition

MAY 15, 2019

One signal I’ve been giving much thought too of late is the collision of two roles, Product Management and Product Ownership. As time progressed many Product Managers wondered if they should be a Product Owner and similarly many Product Owners started to wonder where they fit in relation to their Product Manager counterparts.

Product Management 92

Product Management Product Manager User Testing Product Research 92

Good Product Manager

MARCH 18, 2019

I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. Cristina and I will present the results of this research (and more!) Product Management Events This Spring. Monday, April 29: Twin Cities Product Conf.

Events 60

Events Agile Product Research Product Management 60

Pragmatic Marketing

FEBRUARY 17, 2017

Who made YouTube a household name? Product managers and strategists drive such decisions, and thus shape your world. Both turn grand visions into tangible goods and market realities. Product managers and strategists see things through different lenses and maintain often-opposing priorities. by addressing new markets).

Research Software 70

Research Software Product Management Product Manager User Testing 70

Mind the Product

NOVEMBER 1, 2017

His name is Eric. How do you collectively build your marketing persona through a workshop? Market research and having a customer proxy are prerequisites for a persona workshop. As a product manager, you usually should take responsibility for these. Company name. Unbelievable! Who is this person? The Process.

Construction 97

Construction Workshop User Testing Customer Experience 97

Product Innovation Educators

SEPTEMBER 1, 2017

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Why product management is essential to business success. It’s a critical perspective and one successful product managers and business have… [link]. How product managers can avoid bias.

Data Visualization 48

Data Visualization Customer Feedback Product Management Product Manager 48

Userpilot

AUGUST 13, 2023

A feature prioritization matrix is a product management tool that helps teams decide what features to develop next. Why should product managers use a prioritization framework? Mistakes to avoid in the feature prioritization process Here are a few common mistakes that product managers make during the prioritization process.

Data Visualization 85

Data Visualization User Testing Customer Experience Feedback Software 85

The Product Coalition

APRIL 7, 2021

We used to manage most of life on mobile phones and tablets using various applications. Fireart engineers have vast expertise and domain knowledge in fintech, health tech, marketing and advertising, telecommunications, eCommerce and retail, and many other business sectors. This article may help you find the right company.

Research Software 114

Research Software Feedback Software Artificial Inteligence User Testing 114

Mind the Product

FEBRUARY 22, 2018

We launched UserMuse with what we believed to be a deep understanding of our primary market: product managers at B2B software companies. The user researchers use our platform for pretty much the same reason product managers do. Cool, we thought. Cool, we thought. Let’s go with it.

Product Research 94

Product Research User Testing Customer Experience Research Software 94

PMLesson's Ace the PM Interview

JANUARY 29, 2019

As a product manager, you need to know how to prioritize, and that, unfortunately for many, includes your resume. Include your basic contact information and name, but nothing more. Again, think like a product manager and ruthlessly prioritize. Here's your chance to demonstrate your product management skills and experience.

Product Management 45

Product Management Product Manager Technical Review User Testing 45

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Versatility in Product Management Understanding User Satisfaction Assessing Usability Determining Feature Preferences Aligning with Market Trends Gathering Targeted Feedback for Iterations 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

The Product Coalition

MAY 6, 2020

The company offers full-cycle app development, including initial market research, UI/UX design, prototyping, development, user testing, launch, and maintenance. They help businesses enter the markets with prominent MVPs (minimum viable products) that turn into very successful projects later. Red Foundry Min. iTechArt Group Min.

Research Software 78

Research Software Analytic Tools Feedback Software Development 78

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

DISQO

MAY 6, 2020

This startup within Farmers quickly started focusing on renters insurance as their first project and named the new business Toggle. According to internal Farmers research, 60% of young people today rent their homes — a much higher percentage than previous generations — and they rent for longer.

User Testing 85

User Testing Research Software Product Research Feedback Software 85

UX Studio: Product Management

JULY 14, 2021

We are aware that many companies choose their path and manage the challenges themselves. Since 2013, UX studio has worked with over 250 companies worldwide, and our portfolio lists notable clients such as Netflix, Google, HBO, and the United Nations World Food Programme, just to name a few. . That’s one approach to problem-solving.

Consulting 86

Consulting Research Software Reporting Tools User Testing 86