Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

JANUARY 31, 2022

Product management specializations have trended upwards in recent months. These “specializations” often place focus around a specific set of skills or needs a company has, somewhat creating a division within the product manager role. Are we breaking apart the product manager role a bit too much?

Research Software 98

Research Software Analytic Tools Feedback Software Product Research 98

Userpilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. Send voice-of-the-customer surveys like CSAT , CES , NPS , and feature surveys to collect and analyze customer feedback.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” It’s in our name, right?) The first box in the Secret Product Management Framework.

Framework 302

Framework User Testing Product Management Product Manager 302

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Satisfaction Scale 2.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. TL;DR Customer insights are deep interpretations of customer’s actions, preferences, and needs based on data like purchase history, social media interactions, customer surveys , etc. What are customer insights?

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

The Product Coalition

APRIL 20, 2023

If there’s one common mosquito biting all product managers in tech, it’s the imposter syndrome that plagues all of us. If you ask any PM (product manager) in the tech industry — no matter what company or product, chances are that they’ll agree that imposter syndrome is real. So why do we feel this way?

Technical Review 118

Technical Review Product Research User Testing Software Review 118

Userpilot

JUNE 30, 2023

We’ve handpicked the right survey questions under different research categories to make everything easy. You’ll also find techniques for collecting feedback and best practices to ensure everything goes well. Trigger customer feedback surveys contextually for existing customers.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Mind the Product

FEBRUARY 22, 2018

Major elements of our sales and marketing plan, designed with companies like this one in mind, needed to be revisited at the least. Among other things, it was soon clear that we’d fallen into a common trap for startups and new products. We’d responded to market traction without properly understanding our users.

Product Research 88

Product Research User Testing Customer Experience Research Software 88

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. This is great news, but finding the best UX research agency can be challenging for companies in need. To help you find the right match we collected the best UX research consultancies you can work with. . Competitor Analysis.

User Testing 52

User Testing Research Software Product Research UX 52

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Product Innovation Educators

AUGUST 5, 2019

When it comes to VOC experts, there are only a handful of people that match the experience of my guest today, helping hundreds of companies with VOC research and training many more practitioners. His name is Gerry Katz. Practices and Ideas for Product Managers and Innovators. tips for conducting VOC interviews.

User Testing 65

User Testing Product Research Research Software Customer Experience 65

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” It’s in our name, right?) The first box in the Secret Product Management Framework.

Framework 150

Framework User Testing Product Management Product Manager 150

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. users, market and business, fades into the background. The bigger context?—?users,

Onboarding KPIs 78

Onboarding KPIs Product Research Agile User Testing 78

Good Product Manager

MARCH 18, 2019

Survey: The State of Agile Across the Organization. I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. Cristina and I will present the results of this research (and more!)

Events 74

Events Agile Product Research Product Management 74

Product Innovation Educators

MARCH 4, 2024

Product management insights from Molson Coors’s non-alcohol portfolio transformation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. Also, this episode is sponsored by PDMA, the Product Development and Management Association.

User Testing 111

User Testing Vision Naming Branding 111

Userpilot

MARCH 3, 2022

Looking for a product manager CV template? What does a solid product manager’s CV look like? This article will help you develop and finetune your product manager resume, present your skills in the most favorable light, win the attention of the hiring managers, get interviews, and ultimately land your dream job.

Data Visualization 98

Data Visualization Analytic Tools Technical Advisors User Testing 98

Product Innovation Educators

JUNE 29, 2020

Learn the qualities of a successful product manager and leader. Part of the path to becoming a product master is developing as a leader. Leaders of product management need agility, influence, trust, empathy, and motivating vision. Roman is a product management expert specializing in digital products.

Agile 106

Agile Product Management Product Manager Workshop 106

Good Product Manager

MARCH 18, 2019

Survey: The State of Agile Across the Organization. I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. Cristina and I will present the results of this research (and more!)

Events 60

Events Agile Product Research Product Management 60

Mixpanel

JUNE 10, 2020

As VP of Product at NerdWallet , I guide product decisions that drive maximum value for our brand and consumers—helping them break down complicated financial topics (e.g. This understanding of why we do what we do is core to our product strategy, and informs every decision we make. what the heck is a Roth IRA?),

User Testing 75

User Testing Product Research Weak Development Team Customer Feedback 75

DISQO

MAY 6, 2020

Founded in 1928 with “a dream of providing a quality insurance product at a reasonable price,” Farmers Insurance® serves more than 10 million households with more than 19 million policies in all 50 states. This startup within Farmers quickly started focusing on renters insurance as their first project and named the new business Toggle.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

DISQO

MAY 6, 2020

Founded in 1928 with “a dream of providing a quality insurance product at a reasonable price,” Farmers Insurance® serves more than 10 million households with more than 19 million policies in all 50 states. This startup within Farmers quickly started focusing on renters insurance as their first project and named the new business Toggle.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Product Management and Strategic Marketing

AUGUST 31, 2020

Among the many skills to choose from is product management. Being a product management professional, I have posted that on my profile and have been widely endorsed. posted product management as one of their skills. That got me thinking, does one grasp what product management really is?

Product Management 52

Product Management Product Manager Finance Product Research 52

Userpilot

AUGUST 13, 2023

What’s a feature prioritization matrix and how can product teams leverage it to make better product decisions? TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. These are the key questions we cover in the article.

Data Visualization 98

Data Visualization User Testing Customer Experience Feedback Software 98

The Product Coalition

OCTOBER 11, 2022

A Product Marketing Manager (PMM), is one of the least understood roles in the technology industry. Strategy On the strategic side, this means finding out what is unique within a market about a company’s offering, and steering the company and/or its product to position itself in the place that will lead to success.

Marketing 78

Marketing Product Marketing Reporting Tools Product Research 78

The Product Coalition

MAY 15, 2019

As a result, like many others I too have started to think of myself as more of a “product person” these days?—? One signal I’ve been giving much thought too of late is the collision of two roles, Product Management and Product Ownership. A topic of hot debate in the agile and product circles but with very few answers.

Product Management 92

Product Management Product Manager User Testing Product Research 92

DISQO

MAY 6, 2020

Founded in 1928 with “a dream of providing a quality insurance product at a reasonable price,” Farmers® Insurance serves more than 10 million households with more than 19 million policies in all 50 states. This startup within Farmers quickly started focusing on renters insurance as their first project and named the new business Toggle.

User Testing 85

User Testing Research Software Product Research Feedback Software 85

Userpilot

AUGUST 10, 2023

How can product teams leverage the product discovery process to create products that satisfy genuine user needs? This article explores every stage of the process and shares some of the best practices that will help product managers deliver delightful user experiences! What is the product discovery process?

Product Research 98

Product Research Analytic Tools Feedback Software Research Software 98

Product Innovation Educators

FEBRUARY 22, 2021

How product managers can work backwards to amazing products. In a few weeks, the name of this podcast will be changing to Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming. Summary of some concepts discussed for product managers. [2:42]

Customer Feedback 82

Customer Feedback User Testing Customer Experience Product Management 82

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. TL;DR User personas are semi-fictional characters that illustrate the needs, pains, goals, and demography of your ideal product user.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 107

Product Strategy Research Software Strategy User Testing 107

Product Talk

APRIL 17, 2024

Leading a product team (or several teams) comes with its own set of challenges that’s often similar to but distinct from the hurdles individual product contributors face. That’s why it’s especially enlightening when you encounter a product leader who is willing to openly share the challenges they’ve faced. Teresa: Okay.

Product Research 219

Product Research User Testing Data Visualization Research Software 219

The Product Coalition

SEPTEMBER 20, 2022

Alan, Head of Marketing, asked about a completely different customer segment than the one you are targeting. Meanwhile, Sandy, your boss and the Director of Product, actually said things were looking good and going in the right direction. You can now use Data, market research, technical feasibility etc.

Technical Review 120

Technical Review Product Research Naming User Testing 120

Product Culture

MAY 31, 2023

A friend of mine left the product profession (yes, true). The reason: he had lots of good ideas from customer interviews and market research. Tell me your story and I might put it in my upcoming book on stakeholder management, Aligned. But other voices yelled louder. what are your strategies for yelling back? Interested?

Naming 52

Naming Market Research User Testing Customer Experience 52

Mind the Product

NOVEMBER 1, 2017

Our team is building a product for just one person. His name is Eric. Eric loves coding and is passionate about new products. This is a brief of the persona built for one of our products. If I were a direct salesperson and now knocking at Eric’s door, I’d know how to sell the product to him. Unbelievable!

Construction 90

Construction Workshop User Testing Customer Experience 90