Userpilot

JULY 18, 2023

What does a product manager do? We look at: 7 key responsibilities of product managers. Different kinds of product manager roles. Qualities of a good product manager. TL;DR A product manager is in charge of the entire product lifecycle. Who is a product manager?

Data Visualization 80

Data Visualization Product Research User Testing Onboarding KPIs 80

Product Management University

FEBRUARY 25, 2020

This guide to portfolio product management and marketing answers the following seven questions. What is Portfolio Product Management and How Does It Differ From Traditional Product Management? What are the Core Principles of Portfolio Product Management? There are five key best practices.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Userpilot

APRIL 25, 2022

Are you using a friction log to track and prioritize what to improve in your product? In this guide, our aim is to help savvy product managers understand what friction logs are, where you might use them, and how to create them. Product friction describes anything that causes your users difficulty. Let’s dive in!

Feedback Software 90

Feedback Software Analytic Tools Data Visualization User Testing 90

ProductPlan

APRIL 25, 2023

And instead of catchy monikers, they tend to go by the more humble titles of “product manager” and “ product operations.” Product operations vs. product management It’s never product operations vs. product management. This includes freeing up product managers for other tasks.

Customer Experience 52

Customer Experience Data Visualization Reporting Tools Weak Development Team 52

Mind the Product

DECEMBER 19, 2018

Who doesn’t struggle to manage their time effectively, at least occasionally? As product managers we have so many priorities that organizing them into a short list can be the hardest challenge each week. Here are four ways that product managers can plant themselves in the world of deliberateness.

Product Management 133

Product Management Product Manager Management Management 133

Userpilot

MARCH 31, 2023

Everything from sign-up to the onboarding flow to in-app messaging to surveys that gather behavioral data, and beyond. There is a multitude of effective examples from across the SaaS world where personalization has helped customers meet their goals. Some of the areas product managers might spend personalizing include: Sign-up process.

Product Research 87

Product Research Data Visualization Analytic Tools Research Software 87

Userpilot

JUNE 20, 2022

Anyone even remotely involved in product management will tell you that! In this article, we’ll explain what A/B testing is, why it matters for product managers, and how product teams should plan and run a test. A/B testing can be used in: In-app messaging. What is A/B testing in product management?

User Testing 52

User Testing Product Research Feedback Software Testing 52

Product Management University

AUGUST 5, 2019

The Portfolio vs. Every Product! Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. Let’s say all 20 products have three market segments in common.

B2B 100

B2B Sales Training Product Management Product Manager 100

Userpilot

FEBRUARY 28, 2023

In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions. However, in this article, we’ll be focusing only on the feedback that’s relevant to product managers.

User Testing 77

User Testing Customer Feedback Feedback Software Product Research 77

Userpilot

FEBRUARY 9, 2023

What’s product communication? Is it different from product messaging? Why is it important for your product? How can dedicated in-product communication tools help you achieve your product goals? Use segmentation to target specific user personas with relevant messages. Ready to dive in?

Analytic Tools 82

Analytic Tools Customer Experience Product Research User Testing 82

Mixpanel

MAY 19, 2022

It’s the primary technique used to capture usage information by product analytics platforms like Mixpanel. It’s, therefore, essential for you, as a product manager, designer, or any kind of product stakeholder, to have a sophisticated understanding of how event tracking works so you can, well, know what’s happening in your mobile app.

Analytic Tools 105

Analytic Tools Events Data Visualization Technical Cofounder 105

Userpilot

NOVEMBER 21, 2022

Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager? Goals, timeline, obstacles.

Product launches 85

Product launches Product Research User Testing Research Software 85

Userpilot

JUNE 12, 2023

Any savvy product manager should have a rock-solid understanding of goal-oriented user onboarding. If you want to brush up on your knowledge of the onboarding process – and how you can keep users engaged and achieving their goals throughout – you’ve come to the right place! Kontentino welcome message.

Analytic Tools 72

Analytic Tools Feedback Software Onboarding KPIs User Testing 72

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. Tools like Asana or Jira can be used for the same.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. This leads to its eventual death.

Feedback Software 90

Feedback Software Research Software User Testing Analytic Tools 90

Userpilot

MARCH 14, 2024

In the article, we show product managers how to understand how users navigate before getting activated in a SaaS product, how to product analytics to choose the best path to activation, and share 8 tried-and-tested activation strategies. All that is to help you optimize your user journey and boost product adoption.

Data Visualization 86

Data Visualization Customer Experience Customer Feedback User Testing 86

Userpilot

MARCH 27, 2023

How can product analytics help product managers create better digital products and more satisfying user experiences? We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. Adoption journey map.

Analytic Tools 93

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 93

The Product Coalition

FEBRUARY 11, 2023

Product Market Fit (PMF) Knowing your Target Audience Competition & Demand Find the Distribution Channel Product Market Fit (PMF): A Product Market Fit (PMF) is a way knowing what problems your product will solve. One should be crystal clear about the problem and how his product or service is solving it.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

JANUARY 31, 2023

TL;DR Customer activation is a term that describes the moment your users – both new and existing customers – start to experience value from your product or service. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). What is customer activation?

Customer Experience 80

Customer Experience Analytic Tools User Testing Customer Feedback 80

ProductPlan

JULY 16, 2021

Acquiring a consensus on product direction remains the number one challenge for product professionals, according to ProductPlan’s 2021 State of Product Management Annual Report. The art of product leader communication relies on the concept of responsibility without authority. You could use a command approach: (1.)

Reporting Tools 98

Reporting Tools Onboarding KPIs Research Software User Friction 98

Userpilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need.

User Testing 78

User Testing Product Research Feedback Software Customer Feedback 78

Userpilot

FEBRUARY 15, 2023

They use video within their own product tour, personalizing the experience with engaging, in-app video messaging. Jira opts for a more classic product tour approach. After catching users’ attention with an eye-catching slideout, they launch into a comprehensive walkthrough of the product’s capabilities.

Feedback Software 83

Feedback Software Analytic Tools Onboarding KPIs User Testing 83

Userpilot

JULY 13, 2023

Churn rates evaluate the rate at which customers discontinue subscriptions or stop using a product or service. The best tactics to drive business growth include: Personalize the customer experiences by tailoring in-app messages , recommendations, and offers to increase conversion rates.

Onboarding KPIs 82

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 82

Intercom, Inc.

MARCH 29, 2022

We were joined by more than 2,500 customers, partners, and others who wanted to learn more about our product, goals, and the path ahead. Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. We are operating at internet scale.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Userpilot

FEBRUARY 17, 2023

What product discovery techniques can product managers use to build products that deliver value for their customers? TL;DR Product discovery comes before the product delivery process and its aim is to find and validate opportunities and solutions that will enhance product value and drive business goals.

Product Research 86

Product Research User Testing Data Visualization Analytic Tools 86

Userpilot

MARCH 16, 2023

If you’re a product manager who doesn’t have a firm grasp over your customer onboarding cost, stop right there – you’re putting your business in danger. Appcues is a no-code user onboarding platform that will help you build experiences that drive product engagement. What is customer onboarding?

Analytic Tools 83

Analytic Tools Feedback Software Customer Experience User Testing 83

Userpilot

JANUARY 6, 2023

Feature velocity is one of the product management buzzwords but what exactly does it mean? What does velocity mean in product management? Velocity is a valuable metric that enables product managers, product owners , and scrum masters to estimate how quickly the team can work through the backlog items.

Onboarding KPIs 81

Onboarding KPIs User Testing Customer Experience Feedback Software 81

Userpilot

MARCH 29, 2023

Userpilot is a product onboarding tool with user feedback and analytics features. It enables product managers and product marketing managers to act on the insights by engaging users with in-app personalized messages. Without it, product managers would have to rely on anecdotal data, hunches, or luck.

Data Visualization 76

Data Visualization Analytic Tools Embedded Analytics Feedback Software 76

Userpilot

JUNE 26, 2023

It’s good practice to customize the messages for different users. For example, if the user gives you a really good NPS score, you can prompt them to promote the product by writing a review. For prioritization, use a framework that is aligned with your organizational and product goals.

Feedback Software 77

Feedback Software Analytic Tools Research Software Customer Feedback 77

Product Innovation Educators

JUNE 19, 2023

How product managers can build trust and alignment on virtual teams Today we are talking about making virtual product teams more effective. Our guest is Anna Marie Clifton, Head of Product at Vowel. Before Vowel, she held senior product management roles at Asana, Coinbase, and Yammer. Trust builds product.

Customer Experience 76

Customer Experience Engineering Product Strategy Reference 76

Usersnap

MARCH 4, 2021

This is the story of how Christina, a product manager, set up a feature request workflow with a simple button in her product, so she could learn directly from the customers what to build next. Aligning feature requests with product goals How do I set up a workflow for feature requests? Simple as that.

Feedback Software 105

Feedback Software User Testing Research Software Analytic Tools 105

Product Management University

MARCH 9, 2017

This might seem like common sense or something you’re already doing, but at the execution level, it changes everything because your starting point is customer goals, not company or product goals. If you’re practicing traditional product management, all of your products probably target the same customer organizations.

Customer Feedback 100

Customer Feedback B2B Vision Roadmap 100

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. That should give you the level of insight and clarity you need to ensure each onboarding phase is engineered to meet your product goals effectively.

Analytic Tools 84

Analytic Tools Onboarding KPIs Research Software Feedback Software 84

The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

Enterprise 113

Enterprise User Testing Feedback Software Technical Advisors 113

The Product Coalition

JULY 30, 2020

I’d like to share a few product management insights from Synch, a company I co-founded in 2017, to help entrepreneurs who are launching new marketplaces. Even though the article is intended for entrepreneurs, it could also provide fundamental insights to product managers who are tasked to improve metrics in a marketplace.

Customer Experience 78

Customer Experience Product Research Onboarding KPIs Research Software 78

Userpilot

JUNE 28, 2021

With the rise of social media and the digital realm, brands need to move beyond plainly displaying messages and build a unique experience for their customers. Through CEM, a brand uses personalized messaging to move its prospects through the sales funnel, encourage them to move forward, and finally convert them into customers.

Feedback Software 105

Feedback Software Analytic Tools User Testing Customer Feedback 105

Userpilot

JULY 14, 2023

The process of creating a product analytics framework starts by identifying internal stakeholders it will benefit from. Next, each stakeholder group sets relevant product goals , chooses corresponding metrics , and selects data sources. Solid product analytics tools include Amplitude , Google Analytics 4 (GA4) , and Hotjar.

Analytic Tools 69

Analytic Tools Data Visualization Feedback Software Research Software 69