Mind the Product

JUNE 18, 2018

Kevin Trilli joined Onfido as our chief product officer last year and brought with him some great experience, tools, and techniques. The second post, published tomorrow, covers State of Product, which Kevin also brought with him. It’s a way to clearly articulate why a product exists, or should exist. Positioning Document.

Research Software 156

Research Software Onboarding KPIs Product Research User Testing 156

Userpilot

AUGUST 31, 2021

I was only just starting to think about the first edition of Product Drive. A lot of Product Education, changes, growth, and 2,200 participants (yup, that’s how many we had on the first edition of Product Drive!) So ladies and gents – here’s Product Drive 2.0.! Product Drive 2.0. Product Operations.

Onboarding KPIs 98

Onboarding KPIs Workshop Customer Experience Product Research 98

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. Does customer research help build better products? The short answer: yes.

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Userpilot

JULY 8, 2021

What are Pirate Metrics? Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. But how does the pirate metrics framework work for SaaS and how can it help drive growth? What is Dave McClure’s pirate metrics?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Userpilot

MAY 31, 2024

Would you like to learn how to design a SaaS metrics dashboard for your team without any coding? We also explain what metrics you may want to track and how to use the insights they offer. The Core Feature Engagement dashboard focuses on tracking usage and adoption trends for a pivotal product feature to drive engagement strategies.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Dashboard 105

Userpilot

OCTOBER 1, 2021

For SaaS companies who want to make sure their customers hit the ground running, it's difficult to avoid the subject of new user onboarding tools. The fact is that coding an onboarding process from scratch is near-impossible for most SaaS businesses, both in terms of cost and in terms of having enough free developers available.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

Userpilot

OCTOBER 19, 2024

Customer satisfaction (CSAT) is a measure of how well a company’s product, service, and overall experience meet customer expectations. Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. Regular updates : The product is frequently improved based on user feedback.

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. What is SaaS product marketing?

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

SEPTEMBER 23, 2021

Most SaaS companies know that new user onboarding is important, but hardly any of them really nail it. Perhaps that’s because onboarding is a complex process, involving the education of each new user so that they’re satisfied on an individual level with the value they receive from your business. What is user onboarding?

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

DECEMBER 22, 2021

What will be the biggest Product Trends in 2022? Interestingly – they seem completely different from the product trends we’ve identified for 2021 – including Product Led Growth , the rise of a Growth Product Management Role, chatbots, or gamification. Will we see a rise of AI-powered product personalization ?

Analytic Tools 143

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 143

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. Because onboarding is such an important area to get right, it’s critical to have a framework (and the tools) to overcome them. Another challenge is low feature adoption (a pattern of user behavior).

Feedback Software 98

Feedback Software Onboarding KPIs Analytic Tools User Testing 98

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. This is (of course) an unreasonable question, as every product/ business has its own uniqueness. Why KPIs from consumer companies don’t fit well with B2B/enterprise. 1] Generic KPIs? But metrics aren’t generic.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

MAY 17, 2025

In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Youll also see how Userpilots all-in-one localization, onboarding, and analytics features make the process easier. How do you go about it?

Analytic Tools 66

Analytic Tools Feedback Software Research Software Data Visualization 66

Mixpanel

MAY 3, 2019

Digital Authority Partners helps leading healthcare organizations implement an analytics-driven culture and lends their thoughts on the metrics you should be measuring to better understand engagement on your healthcare app or site. These two user engagement metrics matter greatly to your business. Conversion rate (CVR).

Onboarding KPIs 99

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 99

Intercom, Inc.

JANUARY 16, 2020

Miro has made the move from product to platform. John: Why the switch of name from RealtimeBoard to Miro? We wanted our brand to be not just a company name but a “love mark” to accelerate our word of mouth growth. So we wanted to bring a little bit of art into the day-to-day job of each person who uses our product.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. The output from a product in a box game, where we imagined how we would position the product if it was on sale in a supermarket.

User Testing 149

User Testing Weak Development Team Onboarding KPIs Customer Experience 149

Mironov Consulting

SEPTEMBER 14, 2020

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. Here are some patterns I’ve seen in picking successful Heads of Product. What’s In a Name? Let’s unpack.

Reporting Tools 145

Reporting Tools Analytic Tools Onboarding KPIs Fractional CTO 145

Userpilot

JULY 19, 2021

It is not enough to support your users only when they have issues with your product. Furthermore, we explore how to choose the best platform for your company and the must-have features for the best customer engagement tools. In short, you use CEP software to manage and optimize product experiences along the user journey.

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Lenny Rachitsky

SEPTEMBER 3, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. He spent the past decade as a VC and product leader helping world-class companies like Faire, Quizlet, and Ibotta accelerate their growth. This makes products less sticky and retention more difficult.

User Testing 133

User Testing Feedback Software Framework Onboarding KPIs 133

Intercom, Inc.

FEBRUARY 28, 2019

That doesn’t mean his team overlooks traditional approaches; rather, they’re deploying a blend of tactics to create products with true, measurable value so powerful that it wows users and drives growth. Though he’s now HubSpot’s VP of Marketing and Growth, Kieran has seen it all. A product-led approach to growth. Short on time?

Onboarding KPIs 137

Onboarding KPIs User Testing Feedback Software Customer Experience 137

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 105

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 98

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. users, market and business, fades into the background. The bigger context?—?users,

Onboarding KPIs 84

Onboarding KPIs Product Research Agile User Testing 84

Userpilot

JANUARY 9, 2023

What is a product persona? How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Software Review 98

Userpilot

JANUARY 19, 2021

Customer engagement and experience are closely intertwined – how you engage with your customers and what they see when they engage with your product will inevitably affect their experience. To measure customer engagement for product companies, you need to avoid vanity metrics like MAU and session numbers.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience Research Software 98

Userpilot

SEPTEMBER 22, 2023

Looking for an effective onboarding automation tool and wondering if Chameleon is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Chameleon is the ideal choice for your onboarding automation needs. Looking for A Better Alternative for onboarding automation?

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 52

Userpilot

SEPTEMBER 2, 2021

What if you could increase sales, establish your industry presence, and expand into new markets all at the same time? Whether you're trying to drive product expansion in your current market or want your business to conquer uncharted territory, a solid growth strategy is exactly what you need. How is SaaS growth measured?

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Userpilot

JUNE 30, 2021

Is it possible to increase the trial to paid conversion rate through the use of streamlined user onboarding tools? User onboarding software like Userpilot can be a powerful weapon in the journey to gain new customers so let’s take a look at five key tactics that will help you out on this perilous quest!

Feedback Software 98

Feedback Software User Testing Onboarding KPIs Customer Experience 98

Userpilot

SEPTEMBER 6, 2021

If you're building a product tour for the first time, it's hard to know where to start. You want an onboarding process that matches your brand values, respects the needs of multiple user groups, is intuitive to follow, AND that ultimately ends up making you money! Make sure your product tour is interactive , not linear.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

OCTOBER 8, 2021

There's certainly a lot of buzz about their analytics in the onboarding world at the moment. The question is: do the analytics features offered by Pendo live up to the hype? Userpilot's Goals feature is comparable, but shows a higher number of goals at once and requires fewer clicks to do so. The value of dummy data.

Data Visualization 98

Data Visualization Analytic Tools Software Review Feedback Software 98

Userpilot

MAY 24, 2021

You can find a range of growth marketing software that require little to no coding knowledge and are best suited for SaaS products. In this post, we’ll share the 11 best growth marketing tools for your SaaS business, based on categories such as in-app marketing, email automation, and more. Table of Contents.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98

Userpilot

JANUARY 22, 2020

And yet, very few actually make any use of their NPS (other than bragging about it in meetings): Net Promoter Score can be so much more than a ‘vanity metric’ though – when cross-referenced with what the users do, NPS can be used to conclude what user adoption scenarios actually make the users happy. Should I use NPS?

Analytic Tools 134

Analytic Tools Feedback Software Research Software Data Visualization 134

Userpilot

NOVEMBER 16, 2021

Here at Userpilot , we’re seeing more and more SaaS companies using in-product messaging as a way to communicate quickly and efficiently with their customers. In-product messaging displays to your customer inside your product while they are using it. A definition of In-Product Messaging. Not really, no.

Feedback Software 98

Feedback Software Messaging Onboarding KPIs Customer Communications 98

Userpilot

AUGUST 21, 2024

This article will explore how to collect and analyze it effectively, diving into methods like feedback surveys, product analytics , and more. Use product usage insights to make data-driven improvements. Improved personalization Many companies struggle to deliver targeted product marketing messages. How, you ask?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

DECEMBER 18, 2020

How should I bring the disengaged users back to my product? Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. And if you feel you’d rather talk to someone about it than read a blog post and try to figure it out yourself – jump on a free call with our product expert!

User Testing 98

User Testing Customer Experience Analytic Tools Onboarding KPIs 98