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ONE THING on Market Fit and Roadmaps

Product Culture

Successful product people work hard on market fit: What problems might lead customers to test or buy their product? How many customers would potentially do the same? For more information about our privacy practices please visit our Privacy Policy here. It’s all hypothesis until fit happens. Tell me a story.

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Try a Semantic Approach to Naming GitHub Repositories

Modus Create

As part of a recent customer engagement, we were tasked with defining a naming convention for GitHub repositories. Up to this point, each project team had used whatever convention (or none) they liked to define the repository name, leading to a situation where there was a lack of consistency across the GitHub organization.

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The Art of Building Products that People Love

The Product Coalition

They make their users’ lives better in some way and they do it better than anyone else. First at Etsy and now at Slack, I’ve helped to grow software solutions from highly adored, niche products to household names serving millions of people every day. In both instances, users gave feedback directly to my teams in real-time.

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How Alpha helped Toggle® speed up product development, reducing a projected launch from 18 months to 5 months

DISQO

Founded in 1928 with “a dream of providing a quality insurance product at a reasonable price,” Farmers® Insurance serves more than 10 million households with more than 19 million policies in all 50 states. The company’s service, support and sales models all needed to be reinvented to target this new customer. trillion this year.

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ONE THING on Getting Customers to Talk

Product Culture

As savvy Product people, we are eager to talk to customers, but it’s hard. How can you fit all of that into your week? For more information about our privacy practices please visit our Privacy Policy here. For more information about our privacy practices please visit our Privacy Policy here. It’s a lot of work.

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A simple template for writing usability tasks

Userzoom

In order to get realistic insights, you need to provide enough information so users aren’t guessing what they need to do, while also not providing too much information and biasing their chance of succeeding. This is why a little forethought and a simple template is a great way for researchers and teams to get on the same page.

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How Alpha helped Toggle® speed up product development, reducing a projected launch from 18 months to 5 months

DISQO

Founded in 1928 with “a dream of providing a quality insurance product at a reasonable price,” Farmers Insurance® serves more than 10 million households with more than 19 million policies in all 50 states. The company’s service, support and sales models all needed to be reinvented to target this new customer. trillion this year.