Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Source: 2020 State of Product Marketing report.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. Userpilot provides the tools required to turn your product into a powerful marketing tool.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Let’s dig in!

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

MAY 12, 2022

Engage influencers to generate publicity for your new product on social media. If you have the money, use paid advertising to bring new customers and add videos showcasing the value of the product in your social media messaging. What is a product announcement? How to run new product announcements successfully.

Feedback Software 98

Feedback Software Research Software Product launches User Testing 98

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Product Marketing Research Software 98

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

Userpilot

NOVEMBER 20, 2022

How do you design a marketing roadmap that structures your project and keeps your team organized through the marketing lifecycle? A high-level strategic plan is the life force of a successful product marketing campaign. It connects business objectives to your marketing efforts and covers every important detail.

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Product Marketing 98

Userpilot

OCTOBER 19, 2024

For example, you can host webinars on relevant topics to provide the training and education that customers need to be successful with your product or service. Send targeted webinar offers to improve customer success. Customer satisfaction measures customers’ happiness with a product, service, or experience.

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Userpilot

JUNE 19, 2024

This guide will introduce you to the best resources available for product launch managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market.

Product launches 52

Product launches Analytic Tools Research Software Data Visualization 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product launch managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. Let’s get started!

Product launches 52

Product launches Analytic Tools Data Visualization Feedback Software 52

Userpilot

JUNE 30, 2024

Embarking on a career as a product launch manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product launch manager. First of all, enroll in a product launch manager certification course.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 18, 2024

This guide will introduce you to the best resources available for product marketing managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Marketing 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Let’s get started!

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Let’s dive in!

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

JUNE 26, 2024

Starting a career as a product launch manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product launch manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Product launches 40

Product launches Analytic Tools Research Software Data Visualization 40

Userpilot

JULY 30, 2019

We’re here to give you ideas for your new product adoption. If you’ve already achieved product-market fit with your first product, you might think that you can easily achieve it with your new one. If product launches were easy, then everyone’s product would be a hit. Using Social Media.

User Testing 111

User Testing Product Research Webinar Customer Experience 111

Gainsight

NOVEMBER 9, 2020

One of our interviewees, Lauren Stefano, Director of Customer Marketing at Seismic , loves MarioKart. Director of Product Marketing at Seismic, didn’t get to play games as a kid and is only discovering them now. . Product and feature launches are a lot like that—you can’t assume everyone saw it when it launched.

Product launches 59

Product launches Customer Experience Messaging Webinar 59

Userpilot

JULY 23, 2023

An organizational structure for a B2B marketing team consists of the following: The product marketing team for focusing on new feature launches and in-app marketing. A content marketing team for driving traffic and engagement through valuable content. It takes charge of product launches and initiatives too.

B2B 97

B2B Research Software Feedback Software Customer Experience 97

Userpilot

JUNE 26, 2024

Starting a career as a product marketing manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product marketing manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Research Software 40

Research Software Feedback Software Analytic Tools Product Marketing 40

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Onboarding KPIs 60

Roy Madden

JANUARY 29, 2021

Develop marketing assets (presentations, blog posts, case studies, white papers, and webinars) for our demand generation campaigns and sales process. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels. Grow and lead the product marketing team.

Marketing 118

Marketing White Paper User Testing Customer Experience 118

Userpilot

AUGUST 19, 2022

Always consider testing product-market fit before a big rollout. Here are some best practices to consider throughout your rollout : make your plan adaptable, use fake door tests to gauge demand, utilize a range of in-app comms, use analytics to guide your decisions, and consider a Product Hunt launch to test product market fit.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

AUGUST 14, 2023

Use Product Hunt to extend your audience reach for the new product launch. Host webinars to promote new features. Content formats such as blog posts, newsletters, informative videos, webinars, etc., A strategic product launch at Product Hunt will increase visibility and validation from the tech community.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing Customer Experience 98

Userpilot

MARCH 29, 2024

13 top examples of SaaS brand activations include: Userpilot hosts industry webinars to generate brand awareness. Ahrefs uses video marketing to reach relevant audiences. Through these webinars, Userpilot imparts knowledge that improves the work quality of its target audience. Userpilot's AI launch on Product Hunt.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Product Marketing Research Software 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Product Marketing Research Software 52

Gainsight

AUGUST 6, 2021

How involved is your Customer Success team in product launches? And when this is harnessed, it can empower Product teams to make better decisions that ultimately lead to more successful launches. Here are a few ways to maximize collaboration between CS and Product teams. Step 4: Post-launch.

Product launches 52

Product launches Customer Feedback User Friction Onboarding KPIs 52

Userpilot

FEBRUARY 7, 2022

They are great to introduce changes to your existing active users, bringing back c hurned users , or attracting new potential customers to try your product. Pair modals and slideouts to announce the new features and a webinar meant to onboard users to it. 4 – Feature release announcements using webinars.

Product Research 98

Product Research Webinar Customer Experience Software Review 98

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? It's not just about writing one product announcement message.

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

Userpilot

NOVEMBER 12, 2023

Finding product market fit Finding the product-market fit is the ultimate challenge in blue ocean markets. eWebinar is a B2B product that allows companies to automate the delivery of sales demos , webinars , training , and onboarding. This may be a big ask. Purple Ocean Strategy. How did she do it?

User Testing 105

User Testing Research Software Customer Experience Analytic Tools 105

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Product Marketing Research Software 40

ProductPlan

SEPTEMBER 30, 2022

At times, product launches may feel overwhelming, especially when executive stakeholders expect a new product or feature on a semi-frequent basis. Product leaders want a solution that seamlessly transitions from assisting them in planning their product strategy to executing it. The scope of our beta.

Webinar 52

Webinar Software Engineering Management Management 52

ProductPlan

MAY 7, 2019

Product Marketing. ROADMAP TEMPLATES Product Roadmap. Multiple Product Roadmap. Marketing Plan. Product Launch Plan. Digital Marketing Roadmap. Product Roadmap Templates. Marketing Roadmap Templates. ARTICLES What is a Product Roadmap? Product vs. Project Management.

Customer Experience 98

Customer Experience User Testing Weak Development Team Roadmap 98

Gainsight

NOVEMBER 20, 2019

Pragmatic Institute’s resource library spans everything from articles, reports, ebooks, and webinars to keep product professionals up to date on the latest trends. Start with this: The Four Key Hurdles to Successful Product Launches. Slack Groups for Product Managers. Product School. help-and-advice.

Books 80

Books Blog Feedback Software User Testing 80

ProductPlan

JULY 11, 2019

If a new feature or product never gets used, it doesn’t matter how awesome it is… it’s gathering the same dust as every less great product on the market. To avoid an unsuccessful launch and weak usage, product teams and their product marketing counterparts must be in lockstep.

Customer Experience 85

Customer Experience User Testing Weak Development Team Development Team Review 85

Userpilot

JULY 24, 2024

They collaborate with various teams, create user stories, and ensure product features align with user expectations and business goals. Stakeholder Communication : Regularly update stakeholders on product progress, challenges, and future plans to ensure alignment and support. Learn effective stakeholder communication techniques.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52