Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

APRIL 30, 2024

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Books 105

Product Management University

JULY 23, 2020

Agile is a software development methodology. It’s not a way to do product management. It’s not how you do product marketing or sales. Agile development is a methodology for building software, and it’s a good one! More emphasis on deliverables, greater accountability and better product usability.

Agile 165

Agile Development Product Management Product Manager 165

Product Management University

JULY 23, 2020

Agile is a software development methodology. It’s not a way to do product management. It’s not how you do product marketing or sales. Agile development is a methodology for building software, and it’s a good one! More emphasis on deliverables, greater accountability and better product usability.

Agile 130

Agile Development Product Management Product Manager 130

Roman Pichler

MAY 11, 2021

Such a backlog has enough “ ready ” high-priority items to guide the work of the development team and to allow its members to create a “done” product increment—executable software that is tested and documented and that could be released. Myth #5: It’s the product owner’s job to get the project delivered.

Weak Development Team 328

Weak Development Team Product Research User Testing Customer Experience 328

bpma ProductHub

JUNE 12, 2017

She wears many hats at PowerAdvocate, including serving as a product owner for a software development scrum team, a subject matter expert on the energy industry, helping the sales team as a product expert, and helping drive customer adoption. She is also involved with user experience design and product marketing.

Workshop 186

Workshop User Testing Customer Experience Research Software 186

Userpilot

SEPTEMBER 29, 2023

While product development describes the process of creating the product itself (i.e. designing screens, writing code, running tests), product management is a broader concept that encompasses strategy , vision, and product-market fit. integrating with sales and marketing integrations).

User Testing 105

User Testing Feedback Software Research Software Product Research 105

BrainMates

JULY 23, 2023

With large engineering teams no longer needed, Agile product development methodologies – such as Scrum and Kanban – will also become redundant. These frameworks are designed to improve the effectiveness of teams collaborating on software development.

Generative AI 52

Generative AI Research Software Product Research Data Visualization 52

The Product Coalition

SEPTEMBER 7, 2022

Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. Why should you invest in MVP development? You can successfully prevent these problems by starting software development with a Minimum Viable Product (MVP).

User Testing 124

User Testing Feedback Software Research Software Product Research 124

The Product Coalition

SEPTEMBER 29, 2022

Scale friendly Scale friendly is simply put — making a plan building a product, marketing it, and scaling up from there. We use it in our everyday lives, but using it to build a technology product today — you have to think again. If you haven’t made organizational decisions yet, you might just be in luck. I’ve done it as well.

Feedback Software 103

Feedback Software Research Software User Testing Technical Review 103

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. When looking to build personas, it’s important to note that your users will have different motivations for using your product.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

The Product Coalition

JULY 6, 2022

The majority of such apps have undergone iterative and incremental development to enhance and improve their features. Most of our readers would have heard of Agile product management. It is a methodology that is followed by a majority of software development companies today. But it is not the only game in town.

Startups 123

Startups Feedback Software User Testing Product Research 123

Userpilot

AUGUST 23, 2023

Understand product requirements: You need to collaborate with relevant stakeholders to gather documents on product requirements and convert them into product specifications or user stories. You might also have to collaborate with cross-functional teams to help develop product marketing strategies and improve the user experience.

Data Visualization 98

Data Visualization Reporting Tools Analytic Tools Research Software 98

Gainsight

JULY 12, 2023

Develop and execute strategies to optimize the customer success journey, ensuring a seamless and delightful experience for our customers. Collaborate cross-functionally with Sales, Product, Marketing, and other teams to align customer success objectives with overall company goals.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization User Friction 52

Userpilot

OCTOBER 27, 2022

Ultimately, iterative testing helps you build products that rarely fail to satisfy user needs. This means being able to achieve and maintain product-market fit in constantly changing markets. Why is conducting iterative testing vital for product managers? To conduct iterative tests, you need to determine the goal.

User Testing 98

User Testing Product Research Feedback Software Testing 98

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

JUNE 27, 2022

As the name suggests, developer marketing is marketing to developers. In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product. Don’t make the mistake of solely engaging with developers.

Weak Development Team 52

Weak Development Team Development Marketing User Testing 52

Ask Benny

JANUARY 25, 2020

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 103

Agile Weak Development Team User Testing Software Review 103

Userpilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Product Manager The Product Manager’s role is to: Create a product strategy.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Roman Pichler

MAY 11, 2021

Such a backlog has enough “ ready ” high-priority items to guide the work of the development team and to allow its members to create a “done” product increment—executable software that is tested and documented and that could be released. Myth #5: It’s the product owner’s job to get the project delivered.

Weak Development Team 156

Weak Development Team Product Research User Testing Customer Experience 156

The Product Guy

SEPTEMBER 10, 2016

UI / UX Designer @ Citrusbyte (New York City; Multiple Locations) Keywords: Design, Product, Strategy, UI, UX [link]. Product Marketing Manager @ iCIMS (Matawan, New Jersey) Keywords: Buyer Behavior, Competitive Intel, Product Marketing, Product Messaging, Product Positioning [link].

Customer Experience 87

Customer Experience Product Management Product Manager Management 87

The Product Coalition

MARCH 15, 2021

and we are here to solve them using the software. So, the product marketing and product management teams constantly discover these needs through surveys and interactions, and to document these we use something called jobs-to-be-done (JTBD). so the ideal customer persona is who you are working for. That’s our job.

Development Team Review 192

Development Team Review Research Software Product Research Reporting Tools 192

bpma ProductHub

JUNE 12, 2017

She wears many hats at PowerAdvocate, including serving as a product owner for a software development scrum team, a subject matter expert on the energy industry, helping the sales team as a product expert, and helping drive customer adoption. She is also involved with user experience design and product marketing.

Analytic Tools 199

Analytic Tools User Testing Customer Experience Feedback Software 199

Userpilot

JANUARY 31, 2022

This is likely the role we are all familiar with the most in the product management community. A product manager building a SaaS product of some sort, working in Agile software development practices. These product managers work heavily with other teams, and act as the “builders of bridges,” so to speak.

Research Software 98

Research Software Analytic Tools Feedback Software Product Research 98

Ask Benny

JANUARY 25, 2020

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 78

Agile Weak Development Team User Testing Software Review 78

Ask Benny

JANUARY 25, 2020

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 78

Agile Weak Development Team User Testing Software Review 78

The Product Coalition

FEBRUARY 25, 2018

Both rely on efficiency and fast learning, but the Lean Startup books focus much more on customer development and finding product-market fit. Important stuff on customer models and the adoption of a new technology into a market. The Lean Product Playbook ?—?Dan Agile Software Development With Scrum ? —?Ken

Books 68

Books Development User Testing Agile 68

The Product Coalition

DECEMBER 29, 2020

Product Managers can transition into their roles from all areas of business, which is a breeding ground for self-doubt. Someone with nothing but marketing experience, but with all the skills needed, may fear their lack of experience in software development will hold them back. Confused about product-market fit?

Technical Review 127

Technical Review Product Research Certifications Data Visualization 127

Userpilot

JULY 17, 2023

A well-structured product team requires a product leader – either a product manager or a product owner. They lead a team that consists of developers and designers. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

The Product Coalition

JUNE 24, 2022

If you love the idea of working with technology products but after reading this list, you feel like product management might not be the best fit for you, there are still a lot of other adjacent disciplines worth exploring, such as UI design, UX research, software development, product marketing, business analysis, and more.

User Testing 143

User Testing Analytic Tools Research Software Feedback Software 143

Userpilot

APRIL 6, 2023

Failure to reach product-market fit Overengineering often delays the moment companies reach product-market fit. First, it delays the product launch. This means a lot of product development happens without customer validation. Finding the product-market fit. Follow product vision.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Ask Benny

JUNE 1, 2019

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 78

Agile Weak Development Team User Testing Software Review 78

Userpilot

JULY 5, 2022

For those who are more intermediate/have begun their careers in SaaS – be sure to join us in our annual Product Drive Conference, held in October. We’ll be discussing topics spanning from Product Management, Product Marketing, to Analytics and Leadership. Essentials of Software-as-a-Service (SaaS) Business.

Analytic Tools 52

Analytic Tools Research Software Inbound Data Visualization 52

Userpilot

AUGUST 19, 2022

Identify and neutralize any potential roadblocks to your software rollout project. Always consider testing product-market fit before a big rollout. What is rollout in software development? Identify any potential roadblocks for your software rollout project. Set proper objectives and key results (OKRs).

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Amplitude

DECEMBER 23, 2020

Your stakeholders are the people in and outside of your company who have a role in shaping your product and making it the best it can be. Stakeholders can include designers, engineers, analysts, product marketers, and the customers themselves. Atlassian, meanwhile, is very effective for agile software development teams.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Customer Feedback 104

Userpilot

JULY 8, 2021

Here is a list of skills a good product manager course should teach you: Writing clear product requirements using relevant terminology. Project management skills with respect to software development practices (e.g. Technical skills for product managers like SQL and HTML/CSS. Agile software development methodology.

User Testing 87

User Testing Research Software Analytic Tools Feedback Software 87

Userpilot

MARCH 29, 2023

Userpilot is a product onboarding tool with user feedback and analytics features. It enables product managers and product marketing managers to act on the insights by engaging users with in-app personalized messages. Its latest edition, Google Analytics 4 (GA4), supports app analytics as well. What is digital analytics?

Data Visualization 98

Data Visualization Analytic Tools Embedded Analytics Feedback Software 98