This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers.
Productside | Product Management Courses & Training How WellNest Rebooted ProductStrategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Its a productstrategy problem. Thats where the Productside Blueprint comes in.
Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.
Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
Product managers and community managers share a common goal: to deliver value to their users. Through in-depth user insights, a clear productstrategy, and an inspiring roadmap. Building products is a team sport and involves everyone working together to get the right products to market faster.
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the productstrategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.
An effective productstrategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound productstrategy is missing. But what exactly is a productstrategy? Figure 1: My ProductStrategy Model.
In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Introduction: What Is ProductDiscovery?
Listen to the audio version of this article: [link] What Information Should a ProductStrategy Provide? I like to think of the productstrategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Every product team wants to build things users love. It’s why breakthrough products rarely happen by accident. Rather, they start with a strong product vision. Getting that vision right is one of the most important responsibilities of the product team. How to position your vision as an umbrella for the productstrategy.
What is ProductDiscovery? Productdiscovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. What makes the product stand out?
In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Better Products. Better Product People. View the live stream….
How first principles can help you design productroadmaps from the ground up. Productroadmaps are no exception. Creating or even updating a productroadmap can feel like being handed a blank sheet of paper and told you have 60 minutes to write a ten-page college essay on a topic you didn’t study for….
Overview of the Learning Roadmap. Like a modern productroadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.
Taking charge of a product management team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Why the First 90 Days Matter When you lead a new product team, your opening move sets the tone. Your product managers wonder if youll champion them. Roger : Absolutely.
Why a ProductStrategy Process Matters. An effective productstrategy process should ensure that a valid productstrategy and an actionable productroadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.
Hello, Product Talk readers! It’s time for another installment of Product in Practice. In this series, we highlight the impressive work that forward-thinking product teams are doing. Find our other Product in Practice posts here. During her tenure as a data scientist, Lisa built two predictive products. Tweet This.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. Subscribe now. So we teamed up to make that happen.
Guest Post by: Elly Lin (Mentee, Session 8, The Product Mentor) [Paired with Mentor, Alberto Simon]. When I first joined, the startup I work at had often been stuck with a backlog of products and services to create. There are many issues with having clients drive the roadmap. It takes all of the fun out of product management!
Traditionally, productroadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. Second, it overlaps with the product backlog, especially when detailed features are used. Outcome-based).
Productside | Product Management Courses & Training Why AI Product Management Certification Matters More Than Ever Lets be realAI is no longer a buzzword on the productroadmap. Theyre the ones getting promoted, pulled into strategy conversations, and trusted to lead. What Does Our Certification Do for You?
Leading a product team (or several teams) comes with its own set of challenges that’s often similar to but distinct from the hurdles individual product contributors face. That’s why it’s especially enlightening when you encounter a product leader who is willing to openly share the challenges they’ve faced. Teresa: Okay.
“What is your ProductStrategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. BUT we still had to test our ideas. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan.
Before you order the roadmap items, double-check that you have a validated productstrategy in place. You should be able to confidently say why users would want to use your product and why it is worthwhile for your company to invest in it. If you haven’t nailed the answers, then do not continue the roadmapping effort.
Listen to the audio version of this article: [link] 1 Complement Scrum with a ProductDiscovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Otherwise, you might ask the wrong people for feedback on the increments and hence draw the wrong conclusions.
Productside | Product Management Courses & Training Writing Effective Product Requirements to Drive Outcomes Most product managers dont set out to write bad requirements. And theyre juggling context, roadmaps, and Jira ticketsjust trying to keep up. Theyre under pressure to deliver. Theyre surrounded by requests.
I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a Product Manager? Having put together a fairly popular resource on product prioritization methods, I would’ve hoped the situation to be different. Culprit #1: Mr. Roadmap. But it’s not.
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no productstrategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.
Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. . Introduction. Understanding the Role Definition.
Your team is following the roadmap. You’re gathering customer feedback, hitting your OKRs, and tracking every metric imaginable. And yet, your product is stuck. Heres the uncomfortable truth: these very practicesroadmaps, obsessive customer listening, and metrics worshipare strangling your products potential.
Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, productdiscovery, and productstrategy, as the model in Figure 1 shows. [1]
For the past eight years, I’ve been working with C-Suite leaders at companies big and small to set up their Product Management organizations. At all of them, I start understanding the current state of Product Management. I gather data through surveys about observations. I review strategies and roadmaps.
This month’s roundtable brought together a powerhouse panel to explore one of the biggest challenges in product careers today: How do you grow, scale, and stay effective across radically different company environments? Before we dive into the highlights… Want the full, enhanced recap with strategy tools you can use right now?
Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. A great way to do this is to mentor and coach people.
This team consists of a product owner , a Scrum Master , and several developers, which are also known as development team. Forming such a team connects the person in charge of the product—the product owner—with the people who design, architect, program, test, and document the solution—the developers.
Guest Post by: Alex Hsu (Mentee, Session 4, The Product Mentor) [Paired with Mentor, Addi Regev]. A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer productroadmap and strategy. Research article. Why do I need a framework? Quarterly Objectives.
Listen to the audio version of this article: [link] Organise the Team around a Product As the name suggests, a product team is focused on a product. A first step to form effective product teams is therefore to identify the products in your organisation. But what is a product? This sounds simple enough.
Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together productroadmap, write a requirements specification, and then hand it off to a project manager.
Listen to the audio version of this article: [link] Introduction My first product management job wasn’t exactly what you call a success story: I was part of a team that was called in to help with a new product development effort, and I ended up working with the lead product manager.
Guest Post by: Lee Atkins (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. One method that Product Managers are turning too is the Customer Advisory Board. Engaged with the product.
The term product owner is commonly used to refer to six different product roles in my experience. These are: The original Scrum product owner who owns a product in its entirety and is responsible for maximising the value it creates. The SAFe product owner who owns the product details. Scrum Product Owner.
There are two reasons for this: First, you usually require people’s expertise to help you tackle complex issues, for instance, to understand technical risks or the impact on the ability to market and sell the product. Additionally, include the development team members in product backlog decisions , and always choose sprint goals together.
Then show the importance of targeting your customers with mobile surveys, and provide tips on how to effectively use them to drive mobile customer engagement and feedback. This takes some basic research but tools like Statista can help you quickly gather high-level data. The connection between retargeting and mobile surveys.
As the person in charge of the product, your aspiration should be to lead the stakeholders in order to create value together and achieve product success. In reality, however, some product people either aim to please the stakeholders by saying yes to their requests or by brokering compromises. Form a Stakeholder Communi ty.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content