The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

The Product Guy

MAY 30, 2019

Which change in users’ behaviour do we want to drive? Then we think about potential solutions or features. Hypotheses are only useful if we test them (with customers), to validate or discard them. Obstacles are often linked to the pain points that customers currently experience [here in their shopping journey].

User Testing 384

User Testing Product Research Customer Experience Data Visualization 384

Alchemer Mobile

APRIL 22, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Business Services category. Below is a summary of our research specifically on Business Services apps. 2021 Engagement Benchmarks for Business Services Apps.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software Research Software 246

UX Planet

JANUARY 10, 2025

We want to buy everything from fragrances to dinner with friends to traveling the world. In an article published by Barclays customers are looking for ways to spend more wisely to offset growing living costs. We can create systems that gently sway judgments and match actions with long-term objectives to combatthis.

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

The Product Guy

NOVEMBER 9, 2017

A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer product roadmap and strategy. Research article. Themes, Epics, User Stories. To start, break down any incoming feature requests into Themes, Epics, User Stories using the following suggestions. Why do I need a framework?

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UX Planet

NOVEMBER 4, 2024

Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Introduction If you’re responsible in some way for a digital product or system, you should be doing usability testing — whatever your sector, industry or role. But what is usability?

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Intercom, Inc.

JANUARY 21, 2020

I studied the first screen of 25 popular iOS apps to determine how much text they use. The results shows us the value of taking a principled approach to writing text for mobile apps – because product design is still all about the words. Mobile apps dominate our digital experiences. Every app contains at least some text.

Research Software 291

Research Software User Testing Data Visualization Customer Experience 291

The Product Guy

AUGUST 13, 2020

When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. It is a good tool to have and can be used over and over again. . Product management could start with market research and product development and end with operation.

Product Manager 407

Product Manager Product Management Research Software Feedback Software 407

The Product Guy

MAY 15, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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User Testing Research Software Customer Feedback Feedback Software 110

The Product Guy

OCTOBER 9, 2018

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit.

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Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. While companies took varied approaches to improving app retention, one theme is clear: Most mobile teams’ focus has shifted to retention over acquisition. App Retention in 2021. 30-day Retention. 90-day Retention.

Research Software 216

Research Software Feedback Software User Testing Data Visualization 216

Alchemer Mobile

APRIL 21, 2020

Do you want to know how your mobile app engagement data compares to others in your industry? This information is critical for most product managers and mobile marketers to optimize the mobile customer experience. We’ve gathered and analyzed customer engagement data from the mobile apps in the following categories: Finance.

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Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. But how can you build the right product research tech stack to achieve your product growth goals? Qualtrics. UXPressia.

Research Software 104

Research Software Data Visualization Feedback Software Analytic Tools 104

Lenny Rachitsky

FEBRUARY 25, 2025

It has helped in gaining alignment on complex topics with senior leaders at Meta (Sheryl Sandberg, Chris Cox, and Andrew Bosworth), paving the way for key launches like Facebook digital well-being tools , privacy protections for youth , and Quest referrals. product marketing, user research, content design, etc.).

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UX Planet

MAY 1, 2025

Few companies demonstrate the power of thoughtful user experience better thanAirbnb. After observing, using, and analysing the app, it becomes clear that Airbnbs UX success is no accident. Inspiring Exploration Instead of Forcing Decisions Most travel apps immediately ask, Where do you want to go?

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Research Software Travel Customer Experience User Testing 97

Product Talk

JUNE 5, 2024

How can product trios work with user researchers? If your company is committed to user research and you have the luxury of having a user researcher embedded on each of your teams, you probably want to include them in most of your discovery decisions. They interview customers together.

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Mind the Product

MARCH 5, 2020

People spend over two hours a day browsing the web using conventional app interfaces, and despite the rise of mobile and mobile-first design, desktop audiences are still significant. So, which platform should you adopt for a new digital service, mobile app or the web? You can spend your marketing budget to drive app downloads.

Research Software 177

Research Software Reporting Tools Development Data Visualization 177

The Product Coalition

DECEMBER 8, 2021

Voice search in the travel and hospitality industry has switched the way people search for information. Voice search technology is disrupting markets, for example, people use a smart speaker to search for information on the internet. Voice search in the hospitality technology industry has developed with many innovations.

Reporting Tools 178

Reporting Tools Data Visualization Research Software Travel 178

Intercom, Inc.

JANUARY 5, 2021

At Intercom, we believe product managers (PMs) should focus on problems , not solutions. A problem statement focuses on what the customer needs, not what you think the solution should be. This makes it hard and counterintuitive, because as humans we’re wired to think in solutions. 1: The outcome the customer wants.

Transportation 279

Transportation User Testing Research Software Travel 279

Roman Pichler

APRIL 13, 2021

Effective KPIs help you understand if your product is creating the desired value for the users, the customers, and the business. To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators.

Feedback Software 280

Feedback Software Analytic Tools Data Visualization Research Software 280

Product Innovation Educators

SEPTEMBER 30, 2024

PDMA contributes significantly to research and knowledge in the field of product innovation. I recorded this interview at the 2024 Inspire Innovation Conference, which serves as a platform for sharing insights and best practices in product development and innovation management.

Research Software 286

Research Software Feedback Software User Testing Technical Review 286

Product Talk

FEBRUARY 28, 2024

The idea was that her trio would test out the concepts from Continuous Discovery Habits and then guide the broader product organization at Going to adopt the habits. Kelsey Terry is the former Director of Product at Going , a B2C SaaS company that helps members save between 40–90% off airfare.

Product Research 322

Product Research Onboarding KPIs Feedback Software User Testing 322

Userpilot

DECEMBER 15, 2023

Usability testing is an essential part of the product design process. However, face-to-face testing isn’t always practical, so UX teams turn to remote usability testing as an alternative. TL;DR Remote usability testing is a UX research method that doesn’t require meeting the participants face-to-face.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

User Testing 84

User Testing Research Software Customer Feedback Product Research 84

Lenny Rachitsky

MAY 22, 2025

Listen now: YouTube // Apple // Spotify Brought to you by: WorkOS —Modern identity platform for B2B SaaS, free up to 1 million MAUs Paragon —Ship every SaaS integration your customers want Vanta —Automate compliance. Tight feedback loops beat elaborate planning. Simplify security.

Product Research 78

Product Research Data Visualization Research Software Feedback Software 78

Product Innovation Educators

JULY 27, 2020

She calls FAST goals a winning methodology as it enables you to win, solving problems and creating value for customers. In the discussion, we role-play using FAST to solve problems I have had as a frequent traveler — something most of us are doing far less of now but will return to eventually. Her name is Jeannine Siviy.

Research Software 245

Research Software Healthcare User Friction Travel 245

Mind the Product

MARCH 29, 2020

Zalora CTO Silvia Thom has been based in Singapore since 2013 and previously worked on consumer products in Europe and Japan. Super apps like Gojek and Grab combine multiple services such as food delivery and ride-hailing (Photo: Shutterstock). Delivering feedback has to be done differently for example. Trends and Challenges.

Product Research 219

Product Research Research Software Feedback Software User Testing 219

Userpilot

AUGUST 1, 2024

Wondering what tools you should have in your PLG tech stack to guarantee business success? Successful SaaS companies don’t rely on a single tool doing all the work to drive product-led growth but a multitude of tools specializing in different tasks simultaneously.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

The Product Guy

APRIL 25, 2017

In the startup mindset of move fast and break things (thanks Mark Zuckerberg), often times customer interviews and getting to know how users interact with your application fall behind. Determining what goes into your product roadmap to execute on this vision can be boiled down to two things: quantitative and qualitative research.

User Testing 186

User Testing Customer Feedback Customer Experience Feedback Software 186

Product Innovation Educators

JULY 26, 2021

Skills for product managers to deeply understand customers’ problems and goals. Today we are talking about how to understand what provides value to customers by giving them what they need to solve a problem or complete a task. 4:00] What does your new book The Secret Lives of Customers add to Jobs-to-be-Done knowledge?

Research Software 295

Research Software Feedback Software Marketing User Testing 295

Alchemer Mobile

MARCH 18, 2021

Apptentive’s annual Mobile App Engagement Report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement. 63% of consumers who were proactively engaged in Q1 were still seen later in the year (Q3-Q4). Transcript. I am Christy Culp.

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Product Talk

DECEMBER 9, 2020

For this story, we spoke with a product team leading the Digital Hotels vertical at Seera Group , a travel and tourism company based in the Kingdom of Saudi Arabia (KSA). The words “travel” and “2020” don’t feel like they belong in the same sentence. Unless, of course, that sentence is, “I had to cancel all my travel plans in 2020.”.

Travel 161

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Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

The Product Guy

MARCH 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Product Manager 150

Mind the Product

FEBRUARY 11, 2020

Educate yourself on the different types of customers using your product (Image: Shutterstock). For me, it means stepping away from your own needs and experiences, and the assumption that every customer has the same needs. Tools to Become More Empathetic. Get Early Customer Input, Listen and Iterate. I also learned that 7.1

User Testing 215

User Testing Development Product Research Customer Feedback 215

Modus Create

JANUARY 15, 2025

De-risking your 2025 initiatives Why every intelligent app must start with a PoC By Jill Antweiler Posted in Product Published on: January 15, 2025 Last update: January 15, 2025 As we settle into 2025, many executives are eyeing ambitious initiatives to leverage new technologies and drive innovation. What is an intelligent app?

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