naming-management 
Product Innovation Educators
OCTOBER 19, 2020
How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . She has many great tips for us that take the mystery out of naming. .
Mind the Product
OCTOBER 30, 2020
In my book, Managing Product = Managing Tension, I’ve focused on what it is that impacts the products we build and how we manage them, namely; mind, matter, and moves. The post Managing Product = Managing Tension by Marc Abraham appeared first on Mind the Product.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Mind the Product
OCTOBER 24, 2020
In my book, Managing Product = Managing Tension, I’ve focused on what it is that impacts the products we build and how we manage them, namely; mind, matter, and moves. The post How To Manage Product Tension and Lean Into It Effectively appeared first on Mind the Product.
Alchemer Mobile
OCTOBER 13, 2020
It sacrifices the knowledge of what drives brand affinity for the simplicity of data collection and management. Even asking a question as simple as, “Do you remember seeing an ad from [advertiser name]?” When a brand combines individual customer data points to calculate such averages, it sacrifices the individuality of each customer.
Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting
From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product. The purpose and value of experimentation (from a scientific and product perspective) is to produce new information.
Product Management University
OCTOBER 6, 2020
In theory, and I emphasize in theory, the impact of a product led growth model should be very minimal on product management. The Impact of Product Led Growth on Product Management. In theory, a product led growth model should change very little for product management. For product marketing, it pretty much changes everything.
The Product Coalition
OCTOBER 26, 2020
The role of the product leader goes far beyond managing the product department. Why This Happens Product management is a unique role in so many ways. When it comes to the actual work products that product managers deliver: wireframes and user stories. When do they feel that they can no longer do it themselves?
Expert insights. Personalized for you.
116 
Let's personalize your content