Mind the Product

APRIL 18, 2017

Josh led Greylock’s investment in SmartThings (acquired by Samsung in 2014) and Jelly (acquired by Pinterest in 2017). Most recently Jeff co-founded Neo Innovation (sold to Pivotal Labs) in New York City and helped build it into one of the most recognized brands in modern product strategy, development and design.

Research Software 75

Research Software User Testing Customer Experience Workshop 75

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. What has it been like the second time around?

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Department of Product

MAY 22, 2020

But when you delve a little deeper, you’ll notice that product features impact the entire value chain of a business or product: Value – is what you’re building valuable? Marketing – how will you tell people that you’ve built something? Can I customise it with my own branding? Does it send emails automatically?

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Intercom, Inc.

JULY 4, 2018

One of the lures when I joined Intercom in 2014 was that it sold itself as a product-first company. But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it. This led to an era of marketing-driven companies. No wonder marketing has a bad name in the tech industry.

Marketing 191

Marketing User Testing Customer Experience Messaging 191

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Intercom, Inc.

JULY 4, 2018

One of the lures when I joined Intercom in 2014 was that it sold itself as a product-first company. But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it. This led to an era of marketing-driven companies. No wonder marketing has a bad name in the tech industry.

Marketing 165

Marketing User Testing Customer Experience Messaging 165

Intercom, Inc.

FEBRUARY 7, 2019

I spent about six years there – mostly running YouTube products. Then I left Google in 2014 to start Coda. The most important piece of launch is a brand-new mobile experience, which is pretty awesome. We had a separate office, we had a separate brand, and so we had some freedom to try our own techniques.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

The Product Coalition

OCTOBER 25, 2020

The most talented and trusted 2D animation video production companies on the global scale?—?here. Do you want to make your brand stand out from the competition in the modern digital market? 2D animation video production is an exciting and super-creative process. The 2D animation may help you do it more effectively.

Airlines 155

Airlines Magazine Advertising Travel 155

Mind the Product

OCTOBER 27, 2016

I believe the same synthesis of skill sets is occurring between marketers and product managers, but all too often, they’re treated organisationally as separate disciplines, broken up into siloed teams. Why Marketing and Product must work together. But first we must ask ourselves: why?

Customer Experience 154

Customer Experience User Testing Customer Feedback Weak Development Team 154

Andrew Chen

JANUARY 9, 2020

A really detailed 68 page analysis of the podcast market. – so many Japanese brands! Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects).

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

Roman Pichler

APRIL 2, 2019

While this probably sounds like common sense, I’ve seen more than one organisation trying to get more done by throwing people at a product. No wonder that the individuals struggled and the product suffered. This led to a bloated, over-complicated code base and a product that was difficult to adapt and expensive to maintain.

Feedback Software 217

Feedback Software Research Software User Testing Customer Experience 217

Andrew Chen

JANUARY 9, 2020

A really detailed 68 page analysis of the podcast market. – so many Japanese brands! Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects).

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

PMLesson's Ace the PM Interview

SEPTEMBER 28, 2020

One of them was our co-founder Stephen Cognetta back in 2014-2015. The best Googlers are those who can come up with brand new solutions to brand new problems. As of 2020, Google has a market capitalization of 1.1 But, Google still hires thousands and thousands of these candidates every single year. trillion dollars.

Reporting Tools 98

Reporting Tools Software Engineering User Testing Customer Experience 98

Userpilot

JANUARY 12, 2024

Measuring progression through sales and marketing funnels. Its use cases include: Comparing products or categories. Visualizing web traffic or product usage by month or year. Tracking marketing conversions , etc. Typical use cases include: Website or product analytics. Product usability tests , etc.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Research Software 105

Revulytics

DECEMBER 16, 2019

Glassdoor named Product Manager the fifth best job out of 50 in America, with more job openings than data engineers and DevOps engineers. The product management community typically represents more than 55 percent of the attendee pool. Other attendees tend to be from marketing, design, and engineering.

Analytic Tools 76

Analytic Tools CTO Coach Research Software Technical Review 76

Intercom, Inc.

JANUARY 25, 2023

Product-led growth (PLG) has been embraced by SaaS companies of all sizes as a scalable approach to growing a business, but it is especially appealing in times of economic uncertainty and soaring acquisition costs like we’re experiencing today. It was an amazing journey to build a marketing automation-type solution and a company.

Analytic Tools 118

Analytic Tools Customer Experience B2B User Testing 118

svpg

SEPTEMBER 30, 2016

At the time, Word for Mac was a relatively small market. It was only $60M vs. Windows which at that point was more than a $1B market. PowerMacs were just hitting the market, which had significantly faster chips and more memory. Martina has gone on to have a remarkable career, in both product management and product marketing.

Reporting Tools 160

Reporting Tools Analytic Tools Customer Experience Technical Review 160

Business of Software Conference

MARCH 11, 2020

ML : [singing] Happy birthday to you… DC : And it was the four year anniversary I left we left September 30th 2014 and HubSpot went public. And by the fifth time you’re certifiable at this point. Like starting businesses cause when you go through it is. But at least you can see something. Four years ago we left and today.

CTO Coach 52

CTO Coach Weak Development Team User Testing Customer Experience 52

Business of Software Conference

JULY 20, 2020

So, as a business begins to discover its business model, its product market fit it begins to enjoy the recipe for success or, more specifically, its leaders do. And so, this chart is just a chart from the gaming business, and it reflects market share position in various gaming platforms over time. We had arcade games.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75