Remove 2015 Remove Marketing Remove Product Manager Remove Product Marketing
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Prioritizing Features; Three Questions About Product Management; SiriusDecisions 2015 Summit

Good Product Manager

One of the key responsibilities of a product manager is to decide what features and enhancements should be added to an offering. It’s fairly common for product managers to come up with their own spreadsheets or formulas to do this evaluation. Three Questions About Product Management.

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More Than Great Products: A Journey to Product/Market Fit

Mind the Product

Once upon a time I believed that to be a successful product manager, I simply had to create great products. For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant.

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The Testing Mindset – How to Find Product/Market fit

Mind the Product

Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Product/Market fit Cannot be Planned. Chaos Report 2015. So it’s very important to define your measurements for success, especially when building new products.

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Top Challenges for Product Management; Priorities for Product Management Leaders for 2015; Buyer Personas in Action

Good Product Manager

Top Challenges for Product Management. At SiriusDecisions, we’ve recently been conducting research into the top priorities of product management leaders. We’ll be sharing more results from the survey in the “Priorities for Product Management Leaders for 2015″ webcast.

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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? These brands have seen huge growth over the past few years, grabbing market share from the big, established names.

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My Top 10 Posts of 2015 on Product Management, Career Optimization, and Life Hacks

Sachin Rekhi

2015 was the year I returned to writing. I wanted to share the 10 most popular posts I published in 2015. I wanted to share the 10 most popular posts I published in 2015. While I wrote mostly on product management, design, and entrepreneurship, I had a few well-received posts on optimizing your career and life hacks in general.

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Improving Product Management in 2016; Product Management Podcast

Good Product Manager

Improving Product Management in 2016: Strategy vs. Technique. Certainly improving technique will have an impact on product management performance, but often product management leaders focus on upskilling on technique and neglect the strategic elements. Product Management is Not User Experience.