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SaaS is Helping to Re-engineer the Caregiving Service in Farming

The Product Coalition

Reading this article, you will learn how Chris Bomgaars, a CEO and Founder of EveryPig, found his solution to tackle this industrial problem. Table of Contents The Story Begins in Iowa ; Joining the Family Business ; Creating the Solution ; Making the Product ; Technical Challenges ; Moving To the Market ; Founder Tips ; Conclusion.

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Concept Testing Examples and Methods for SaaS

Userpilot

What is concept testing and how can it help accelerate your product-led growth ? In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Airbnb failed to concept test its logo and faced ridicule due to its design.

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How QA Testing is Moving Up in Today’s Agile Value Chain

Usersnap

In the past, the core goal of testing is to find bugs and fix them. But the dynamics of IT and testing landscape have changed now. Agile QA approach and user experience driven development (UXDD) have taken modern software development and testing by storm. Testing is changing, how are you adapting? William A Foster.

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How to succeed in 2020: the most important insights from 8 recent market research studies

The Product Coalition

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. We hope this material will help you feel more confident in the coming year.

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How to Build a Successful Travel Service and Win Customer’s Heart

The Product Coalition

million bookings made every day, and every tenth person in the world employed in travel services, it’s no surprise that the value of the travel industry is estimated to hit $13.5 Booking, Airbnb, and Expedia disrupted the travel industry by empowering customers with new tools to build their routes, find itinerary options and plan activities.

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Messaging Strategies in SaaS: How To Tell the Product Story Through Consistent Messaging Across Different Channels?

Userpilot

The unique selling proposition strategy highlights the main selling point of a brand’s products or services. The pre-emptive strategy involves being the first to make a claim concerning your products or services. Whatever your chosen strategy is, your message should be consistent, personal, and extensively tested.

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Women in Product, Women in SaaS – Stories from 9 Inspiring Female Influencers in Tech

Userpilot

Sophia Benhaddou – Managing Partner and Product Manager at Excelway – – online meeting facilitation tool suite. Olga Springer – Product Manager / Product Owner at SentiOne – a social media listening and internet monitoring tool. Women in SaaS. Women in SaaS. Women in Product. What is your background?