Intercom, Inc.

JULY 4, 2018

But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it. This was the basis for my talk on the 2017 Inside Intercom world tour. The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Product-first contrasts this.

Marketing 191

Marketing User Testing Customer Experience Messaging 191

Mind the Product

MARCH 16, 2017

UPDATED Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops , more networking events around the conference, and more fun than ever before. Melissa Perri is a Product Manager, UX Designer, and speaker based in New York City.

Research Software 75

Research Software User Testing Product Research Workshop 75

Intercom, Inc.

JULY 4, 2018

But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it. This was the basis for my talk on the 2017 Inside Intercom world tour. The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Product-first contrasts this.

Marketing 165

Marketing User Testing Customer Experience Messaging 165

Mind the Product

APRIL 18, 2017

UPDATED Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops , more networking events around the conference, and more fun than ever before. Melissa Perri is a Product Manager, UX Designer, and speaker based in New York City.

Research Software 75

Research Software User Testing Customer Experience Workshop 75

Product Innovation Educators

OCTOBER 20, 2017

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. 6 steps to product-market fit. (1) Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes.

User Testing 48

User Testing Customer Feedback Product Marketing Marketing 48

Revulytics

OCTOBER 19, 2017

A few members of our Marketing team recently attended HubSpot’s Inbound 2017 conference in Boston, one of the year’s largest events for marketing professionals. As product managers, much of our role involves evangelizing our product roadmaps to people outside of our immediate team.

Roadmap 137

Roadmap Research Software Reporting Tools Analytic Tools 137

Mind the Product

APRIL 11, 2017

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning.

Research Software 70

Research Software Analytic Tools User Testing Product Research 70

Intercom, Inc.

OCTOBER 8, 2020

For every company that’s executing the freemium model successfully, there are hundreds more that struggle and the tension it can create between sales, marketing, and product teams. Kristen joined Atlassian when it acquired Trello in 2017, where she is now Global Head of EDR Sales. Let the product be your sales guide.

Software Review 205

Software Review Enterprise Technical Review User Testing 205

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Product Management University

FEBRUARY 27, 2017

“What’s on our strategic roadmap?” What’s our product vision?” If you’re the head of products or strategy in a B2B organization, you’re constantly fielding the “product vision and strategic roadmap” questions. Register for our Strategic Portfolio Roadmapping Workshop in Atlanta, GA on March 28th, 2017.

Vision 100

Vision Workshop B2B Roadmap 100

Mind the Product

MAY 25, 2018

We ran through various exercises in the first week to give us direction, including user journey mapping , product in a box , and the speedboat game. From there we put together a basic roadmap and started writing user stories. But with engineers, we could now iterate and use product-based growth tactics.

User Testing 111

User Testing Weak Development Team Onboarding KPIs Customer Experience 111

The Product Coalition

MAY 11, 2020

So I want to share my take when to suggest for monolithic and when to suggest for microservices from several aspects: Product Phases When our product are still on proof of concept / MVP phase, I strongly suggest to use monolithic architecture , since there is no guarantee that the product would be used often.

User Testing 96

User Testing Product Management Product Manager Product Research 96

Good Product Manager

FEBRUARY 22, 2017

There are over 50 proposed sessions , including two of mine: Agile Marketing: How to Apply Agile Concepts to Marketing and Best Practices for Product Roadmaps. May 16-19 : I’ll be Las Vegas for the SiriusDecisions Summit (one of “ 7 events no product manager should miss this year “). What’s Hot on Twitter.

Reporting Tools 60

Reporting Tools Product Research Agile B2B 60

Good Product Manager

FEBRUARY 22, 2017

There are over 50 proposed sessions , including two of mine: Agile Marketing: How to Apply Agile Concepts to Marketing and Best Practices for Product Roadmaps. May 16-19 : I’ll be Las Vegas for the SiriusDecisions Summit (one of “ 7 events no product manager should miss this year “). What’s Hot on Twitter.

Reporting Tools 60

Reporting Tools Product Research Agile B2B 60

Good Product Manager

FEBRUARY 22, 2017

There are over 50 proposed sessions , including two of mine: Agile Marketing: How to Apply Agile Concepts to Marketing and Best Practices for Product Roadmaps. May 16-19 : I’ll be Las Vegas for the SiriusDecisions Summit (one of “ 7 events no product manager should miss this year “). What’s Hot on Twitter.

Reporting Tools 60

Reporting Tools Product Research Agile B2B 60

Intercom, Inc.

OCTOBER 29, 2019

As Intercom’s business grew rapidly in 2017, we found ourselves at this exact crossroads. For a growing business, segmentation is necessary to know your customers and your market, and share this understanding across teams. Informing our approach to the market. Beyond a certain size, it’s impossible to do without.

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Sachin Rekhi

JUNE 25, 2017

Another incredibly important aspect for product managers to master is defining and iterating on your product's strategy. A compelling strategy details exactly how you'll dominate your market and is constantly refined until you find product/market fit. Design is the third critical dimension of product management.

Product Research 167

Product Research User Testing Analytic Tools Product Management 167

Bain Public

MARCH 20, 2021

Flash Belt 2008, Minneapolis, U.S. Flash Forward 2008, San Francisco, U.S. FITC Toronto 2008, Canada FITC Toronto 2007, Canada Flash Belt 2007, Minneapolis, U.S.

Artificial Inteligence 52

Artificial Inteligence User Testing Workshop Roadmap 52

Bain Public

JUNE 7, 2020

A cohort of 16 students will participate in four different workshops that range from business model canvas to product/market fit, fundraising & legal, and storytelling for entrepreneurs. During his workshop, Paul will focus on how to establish the overarching product mission that defines product strategies.

Workshop 52

Workshop Customer Experience User Testing Leadership 52

Product Innovation Educators

SEPTEMBER 29, 2017

Digital tools to save product managers time. See summaries of tools for collaboration, product roadmaps, task management, user feedback, and more at [link]. A brief view of product management vs product marketing. Many medium to large organizations have product marketers and product managers.

Customer Feedback 48

Customer Feedback Product Management Product Manager Feedback Software 48

Good Product Manager

JANUARY 29, 2017

The survey takes only about 5 minutes to complete, and everyone who takes this survey on product management tools will receive a complimentary copy of the forthcoming SiriusView report on Product Planning, Prioritization and Roadmapping tools. Take the 2017 SiriusDecisions Product Management Tools Survey now !

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Good Product Manager

JANUARY 29, 2017

The survey takes only about 5 minutes to complete, and everyone who takes this survey on product management tools will receive a complimentary copy of the forthcoming SiriusView report on Product Planning, Prioritization and Roadmapping tools. Take the 2017 SiriusDecisions Product Management Tools Survey now !

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. The #mtpcon London speakers. Leadership Forum.

User Testing 87

User Testing Data Visualization Workshop Product Research 87

Mind the Product

MARCH 23, 2017

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning.

Research Software 81

Research Software Enterprise User Testing Workshop 81

Bain Public

AUGUST 13, 2019

Therefore, the role of roadmapping as a whole, as well as the development of the prioritization process itself and all the key steps and conversations in between, are crucial to the learning process. The following article shows a break-down explaining this process and how product managers can strategically take the right decisions.

Data Visualization 40

Data Visualization User Testing Reporting Tools Development 40

The Product Coalition

JANUARY 21, 2017

Spend as much time as necessary to become an expert in all details relating to the medium, the industry, the market and the audience of the product so to provide direction for creating monetizable customer value. I thrive in middle market and scrappy startup environments, where everyone does a little of everything.

Framework 60

Framework User Testing User Friction Customer Experience 60

Gainsight

FEBRUARY 16, 2021

Product, Marketing, CS, Sales, and other functions focused their deliverables around the event. How Will I Know” When I Reach Product-Market Fit. Like all companies, we had to build our roadmap and product vision. So we had to remain agile as the market evolved. And we went all out with every event.

Customer Experience 64

Customer Experience User Testing Events Definition 64

Alchemer Mobile

OCTOBER 9, 2018

Panelists included: Daniel McCone, Digital Marketing & Innovation Manager at Dunkin’ Brands. Katie van Zyl, Director of Product Management at GoDaddy. Christopher An-Traumer, Product Manager at Premera Blue Cross. Ashley Ettwein, Director of Product Marketing at ADT.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

The Product Coalition

MAY 6, 2017

The Parking Lot Every input, idea and feature request you get from the outside world (customers, executives, sales or marketing teams, etc.) Is this a monetizable market opportunity? The best product managers think strategically. Will the feature allow me to acquire new customers, speed time to market, etc.

User Testing 60

User Testing Customer Experience Product Research Vision 60

Userpilot

JANUARY 28, 2021

One of Product Manager’s basic responsibilities (or Product Owner’s – if your work in a larger organisation ) is translating the market requirements into a product roadmap – and creating stories, epics and tasks for the development team. But first: it will be much easier if you join a product company.

Research Software 98

Research Software Customer Experience User Testing Feedback Software 98

Userpilot

JANUARY 10, 2022

In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? Align your customer and product teams. Customer Success is a core growth driver for any SaaS business.

Feedback Software 93

Feedback Software Analytic Tools Research Software User Testing 93

Business of Software Conference

JULY 26, 2016

Rich Mironov: Answering Your Audience’s Roadmap Questions. Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Rahul Vohra: The Product-Market Fit Engine. Talks from BoS USA 2017.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Gainsight

MAY 7, 2019

Dan Olsen, Founder/Author of Lean Product. Dan Olsen is a well-known PM consultant and the author of the bestseller, “ The Lean Product Playbook ,” a practical guide to achieving product-market fit. Dan Olsen will teach you a simple but effective process in his session, “How to Achieve Market Fit.”. REGISTER NOW.

Technical Review 49

Technical Review Product Research User Testing Customer Experience 49

Mironov Consulting

APRIL 19, 2017

Driving agreement about what’s generally part of the product manager’s responsibilities and what’s not. Sales should do most product demos (not Product); Engineering should do QA testing (not Product); Marketing should design customer collateral (not Product).

User Testing 40

User Testing Customer Experience Agile Roadmap 40

Intercom, Inc.

FEBRUARY 7, 2019

It started in our R&D team using it for roadmap planning and goal tracking. Just yesterday, someone in the product marketing team shared a Coda doc with me that’s acting as the entire project plan and content repository for another whole of our marketing site we’re working on. And that was great.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

Business of Software Conference

JULY 2, 2019

So I’m here to tell you some things that companies do that really irritate designers so you can learn from their mistakes and you can succeed in hiring and retaining talent in this really competitive market. They get it muddled up with market research. This brings me to Irritation number 1: Asking your design team to colour in.

Weak Development Team 40

Weak Development Team Research Software User Testing Analytic Tools 40