Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales
Intercom, Inc.
OCTOBER 8, 2020
Kristen joined Atlassian when it acquired Trello in 2017, where she is now Global Head of EDR Sales. The beauty of the freemium model in an enterprise setting is that the supplier due diligence process is already much further along. Like Trello before, Atlassian has a non-traditional sales model. Crowning the customer.
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