Product Innovation Educators

AUGUST 3, 2020

What product managers need to know to create powerful customer experiences. The experience customers of our products encounter impacts the value they find in our products. The customer experience is intertwined with customers’ perceptions of value. 10:41] What makes a good customer experience? Build trust.

Customer Experience 314

Customer Experience User Testing Customer Feedback Books 314

Alchemer Mobile

AUGUST 26, 2021

Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback. Examples of in-app feedback collection.

Feedback Software 246

Feedback Software User Testing Customer Feedback Product Research 246

Alchemer Mobile

JULY 30, 2020

Picture this: Your customer is about to hit “checkout” when the whole app crashes. As a product manager, you’re probably on the other end, watching the app user analytics roll in, wondering why shopping cart abandonment has suddenly spiked. Customers are dropping like flies and you have no idea why.

Feedback Software 182

Feedback Software User Testing Customer Feedback Analytic Tools 182

Alchemer Mobile

JANUARY 10, 2019

The challenge of achieving product-market fit is what keeps most product managers up at night. The Challenges of Competition, Fragmentation, and Market Fit. Above all, remember that it’s not just about the competition; shifting priorities can help you better deliver a product your customers will love. Customer Love Summit.

Product Management 217

Product Management Product Manager User Testing Feedback Software 217

Product Talk

SEPTEMBER 13, 2023

We spoke with User Research Director Niklas Fischerström and Chief Product Officer Francesca Cortesi to learn how they’ve worked together to roll out continuous discovery habits at Hemnet. Niklas Fischerström is the User Research Director at Hemnet. “My That’s the question we’ll explore in today’s Product in Practice.

Product Research 346

Product Research User Testing Research Software Feedback Software 346

Alchemer Mobile

APRIL 13, 2021

Digital shopping exploded in 2020, with an increase in both consumers and usage. While some companies took a hit due to widespread lockdowns, those who swiftly adopted the digital shift won market share and, ultimately, new loyal customers during a difficult time for consumers. Interactions and Response Rates.

Feedback Software 232

Feedback Software Research Software User Testing Systems Review 232

Alchemer Mobile

MAY 28, 2019

Customer centricity and engagement are the hot topics of this year’s business conversations, especially for apps in the Lifestyle category. With generally active customer bases comes a constant flow of communication, and Lifestyle apps are required to play by a different set of best practices than other apps across the app stores.

Feedback Software 223

Feedback Software User Testing Customer Experience Customer Feedback 223

Alchemer Mobile

APRIL 6, 2021

In our research, Food and Drink apps are separated into two subcategories: Restaurants (both QSR and sit down) and Food Services (grocery, food delivery, digital recipes, etc.). Read on for data-supported research and benchmarks Food and Drink apps should focus on in 2021 and beyond based on what was learned from a year like no other.

Feedback Software 243

Feedback Software Research Software User Testing Systems Review 243

Alchemer Mobile

SEPTEMBER 10, 2020

In the first half of 2020, iOS and Google Play apps were downloaded 64 billion times, an increase of five percent year-over-year and 10 percent from the second half of 2019. The global pandemic “has changed consumer behavior on mobile forever,” according to App Annie. Why These Brands Succeeded. Dating Apps.

User Testing 189

User Testing Feedback Software Customer Experience Customer Feedback 189

Alchemer Mobile

FEBRUARY 7, 2019

According to AppAnnie’s 2019 State of Mobile Report , consumers sourced food and drinks through apps 130% more often in 2018 than in 2016. What matters above all else in food and drink apps is stellar customer experience and service. Here are five customer feedback management strategies to use.

Feedback Software 157

Feedback Software User Testing Customer Feedback Research Software 157

Alchemer Mobile

MARCH 21, 2019

We recently hosted a webinar sharing exclusive new data from our 2019 Mobile Customer Engagement Benchmark Report , which empowers companies seeking to understand how their customer feedback metrics stack up against the market, provides insight into where top brands set the bar, and explores opportunities to improve their mobile customer experience.

User Testing 149

User Testing Customer Feedback Feedback Software Data Visualization 149

Intercom, Inc.

AUGUST 13, 2020

?. But long gone are the days of one-size-fits all marketing. The rise of review sites, messaging apps, and online forums has flipped the relationship between brands and their customers on its head. Fast food chain Wendy’s is a prime example of this evolution in customer communication, now boasting a following of 3.7

Branding 209

Branding Customer Communications User Testing Data Visualization 209

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. Brands shifted focus to improving long-term retention. Transcript. I am Christy Culp.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Alchemer Mobile

APRIL 28, 2021

One size did not fit all for Utilities apps in 2020. issues with supply chains, global price drops, and budget constraints impacted each brand differently. But when consumers were proactively engaged, their short-term and long-term retention rates rose significantly and ended higher than macro averages (80% for both).

Feedback Software 234

Feedback Software Systems Review User Testing Travel 234

Product Innovation Educators

MARCH 4, 2024

PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976 and contributing research and knowledge to our discipline for nearly 50 years. Right now, consumers are changing their behavior. At Molson Coors, we’re a consumer-centric organization.

User Testing 301

User Testing Vision Naming Branding 301

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Alchemer Mobile

MAY 14, 2020

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market. This is our fifth consecutive year conducting this research.

Research Software 208

Research Software Feedback Software User Testing Customer Feedback 208

Alchemer Mobile

JUNE 9, 2020

Coronavirus didn’t break your mobile feedback funnel; it revealed it was broken all along. In this presentation originally delivered at Mobile Growth Summit, Apptentive’s CEO and Co-founder, Robi Ganguly, dives into exactly how companies can use feedback to predict churn and extend customer lifetime value.

User Testing 182

User Testing Feedback Software Customer Feedback Data Visualization 182

Alchemer Mobile

MAY 7, 2020

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. Now, more than ever, your customers want to be heard.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Alchemer Mobile

FEBRUARY 21, 2019

Customer centricity and customer experience management are the hot topics of this year’s business conversations. They need to be able to understand the analytics behind customer interaction and response rates so they can make data-driven decisions. 20% more customer feedback and a 91% response rate. Wrapping it up.

Data Visualization 204

Data Visualization Reporting Tools User Testing Customer Experience 204

Intercom, Inc.

JANUARY 14, 2019

That’s why we have put together our first ever Intercom reading guide for 2019. We hope this collection of reads that moved us has the same effect on you and that in 2019 you find some nugget of wisdom here that meaningfully influences your thinking, your work or simply how you spend your time.

Books 150

Books Technical Review Marketing User Testing 150

The Product Coalition

JANUARY 5, 2021

Salespersons would understand their customers’ needs and preferences and match them with the most suitable products from the inventory. Today, consumers do extensive research before purchase. Doing extensive research enables buyers to gain maximum value from the money spent and make assured purchases.

Data Visualization 187

Data Visualization User Testing Artificial Inteligence Reporting Tools 187

Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. Retaining customers tends to cost less than acquiring new ones and offers additional benefits through improving overall lifetime value. Second, tying in-app consumer emotions and actions to retention can be complicated.

Research Software 216

Research Software Feedback Software User Testing Data Visualization 216

Alchemer Mobile

MAY 21, 2020

The data in the report is from FY 2019 and serves as a yardstick to help app publishers measure customer emotion and understand what’s changed. This is our fifth consecutive year conducting this research. Data from our 2016, 2017, 2018, and 2019 reports is included to show shifts in brand focus and engagement over time.

Finance 147

Finance User Testing Feedback Software Research Software 147

Intercom, Inc.

FEBRUARY 25, 2021

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

Customer Experience 211

Customer Experience User Friction User Testing Customer Feedback 211

UX Studio: Product Management

NOVEMBER 5, 2018

UI trends 2019? So we’re going to revisit the hottest topics of late 2018 and predict the UI design trends of 2019. We at UX studio chose 7 UI trends that will surely stick around in 2019! In this post we cover: Which factors are influencing the UI trends of 2019? The top seven UI trends in 2019.

Research Software 111

Research Software Feedback Software User Testing Customer Experience 111

Alchemer Mobile

APRIL 21, 2020

This information is critical for most product managers and mobile marketers to optimize the mobile customer experience. We published six new research reports today – each industry-specific guide reveals exclusive benchmark data gathered from more than 800 mobile apps with 5,000+ active users. Retail & Shopping.

Travel 147

Travel Finance Research Software User Testing 147

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

User Testing 84

User Testing Research Software Customer Feedback Product Research 84

Alchemer Mobile

APRIL 2, 2021

Healthcare apps saw incredible floods of new consumers as the world transitioned to managing health remotely, and the impact on engagement was stunning. In our research, Healthcare apps are divided into two subcategories: Medical (public health, condition management, reproductive services, insurance, etc.)

Healthcare 147

Healthcare Feedback Software Research Software User Testing 147

Alchemer Mobile

SEPTEMBER 5, 2019

How do these apps cope with the challenges of competition, fragmentation, and marketing fit? Talking about the mobile experience, G Suite issued some crucial updates for iOS and Android in 2019. Google’s latest material design principles also win my respect, creating a cohesive, branded experience that many tools seem to lack.

Feedback Software 204

Feedback Software Data Visualization User Testing Product Management 204

Alchemer Mobile

MAY 19, 2020

Many brands today may think they build customer-centric products based on feedback from a majority, but they couldn’t be further from the truth. In reality, our data shows that brands only hear from less than one percent of their customer base , which we call the “vocal minority.”.

Feedback Software 147

Feedback Software Product Research User Testing Feedback Loop 147

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Userzoom

APRIL 17, 2019

Our theme this year was on the democratisation of UX, with our speakers discussing how they spread user research education and insights throughout their organisations, and all the successes and challenges they’ve encountered. So we’re kind of in this state of maturity really with our research at MoneySupermarket.

User Testing 117

User Testing Product Research Research Software Customer Feedback 117

The Product Coalition

JULY 10, 2023

Uncover the tools available for effective consumer-generated marketing and learn how to utilize them in your own initiatives. In this article, we will: Explore the emerging trend of driving product growth through community activation and consumer-generated marketing. What is consumer-generated marketing?

User Testing 112

User Testing Feedback Software Analytic Tools Data Visualization 112

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6. It makes sense intuitively.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Userpilot

DECEMBER 10, 2020

Nobody likes getting negative feedback. If you don’t like getting negative feedback either – congratulations! You’d probably pass the Turing Test! But the whole point of killing it like a pro – in product or elsewhere – is not to take negative feedback personally. You’re a human!

User Testing 98

User Testing Feedback Software Customer Feedback Analytic Tools 98