Remove 2020 Remove Market Research Remove Product Research Remove User Testing
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Maximizing Insights by Leveraging the Benefits of Integrating Market Research and User Research

The Product Coalition

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. This happened when I started to learn about UXR for the very first time back then in 2020.

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How Customer Insights Are Shaping Tech for 2021

Centercode

The rapid-fire changes of 2020 didn’t change that — in fact, it brought those qualities into sharper relief. Customer testing, by design, is a gateway to uncovering and acting on exactly that. Customer testing, by design, is a gateway to uncovering and acting on exactly that. High Stakes, High Consequences.

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Essential B2B Product Manager Skills

The Product HQ

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

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Transforming customer support with automation: Key trends and challenges for support leaders

Intercom, Inc.

Companies that automate support are 4x more likely to see CSAT improvements, according to a survey we conducted with support leaders. With customer expectations and conversation volumes on the rise, businesses need a way to effectively deliver on-demand, personal support while maintaining customer satisfaction.

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Key Differences Between the Role of a Product Manager in Startups vs. Large Enterprises

Product Management Unpacked

Companies of all sizes across industries are looking to hire product managers. With this in mind, company culture, resources and the specific demands of different roles probably play a big part in your decision to take a product management position at a company. Product Management at a Startup .

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What is the #1 Resource for Product Ideas?

The Product Coalition

80% of product managers say they don’t talk to their customers enough yet they report that their best sources of product ideas are direct customer feedback and market research. Addressing this gap will give product development organisations better outcomes.

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Steps and Checklists For Launching a Product: Product Marketing Managers Guide

Userpilot

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Learn about your customer- who is your target audience?