Sat.Nov 16, 2019 - Fri.Nov 22, 2019

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5 Product Management Hacks for Product Leaders

Mind the Product

As a product leader, you are the product manager for a leadership team, and the tricks you learned in product teams remain valuable, they just need a little tweak. Here, to help you, are five product management tricks and tools for every product leader. 1. Value Proposition. A value proposition helps us to focus on users and to check that our product solves a real problem.

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Of Chickens, Eggs and PMs

The Product Coalition

Here’s a scenario you might be familiar with. Say you’re starting a new role as a PM in a startup company (congrats!). You find that the startup has created a robust product with many different features and capabilities. Trying to gain some clarity and focus you ask: “which of those features are most/least used?”. Turns out, nobody knows. So you implement basic analytics mechanisms, wait for a week or two and then come back to the team equipped with a bunch of fancy graphs.

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Color Psychology – Brilliant Helping Hand in UX Design

UX Studio: Product Management

How does color psychology affect users’ attitudes and behaviour? There is a master trick, which can help to build a digital product which works more effectively. Psychological effects of color on our experience and decision-making matter, so let’s see how this affects the users and what sort of principles exist when designing experiences. Color is an essential instrument in any designer’s tool stack.

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How Much Does Your Feature Cost?

ProductCraft

So you’ve done your market research, interviewed customers, and prototyped your designs. Your go-to-market strategy is in place. Engineering is ready to start development. Amongst all the excitement, coordination, and chaos, have you asked yourself the BIGGEST question? “How much does my feature cost?” In this article, we’ll borrow some lessons from Harvard Business School.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Is your Product successful? Yes/ No/ Don’t know.

BrainMates

If you answered “don’t know”, then right now you’re failing as a Product Manager. But, don’t worry. Firstly: I won’t tell anyone. Secondly: if you don’t know, it’s unlikely anyone else at your company knows. Thirdly: you’ll be pleasantly surprised to hear that there are LOADS of Product Managers out there that are similarly in the dark. Lastly: if you read this article you’ll know find out how to measure Product success AND what to do about it if it’s failing.

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What are we really talking about when we say ‘customer empathy?’

ProductBoard

This piece originally appeared on Forbes Tech Council. We hear a lot about “customer empathy” these days. Whether it’s in candidate interviews, design discussions or product management meetings, it’s become more critical than ever to prioritize the customer as a core part of company culture. That’s not surprising because as technological advances, frameworks, and APIs continue to trivialize.

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Feel Confident Tying Your Roadmap Back to Revenue

ProductPlan

Regardless of your company structure, goal-setting strategy, or philosophical stance, at some point, the work you do on your product needs to map back to revenue. The question is, as a product manager, how exactly do you map product revenue to the roadmap? How do you project and measure results based on that mapping? And should the results change depending on who you are talking with?

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The 3 Types of Stakeholders You Work with as a UXR (and How to Win Them Over)

dscout People Nerds

Your stakeholders are different. Here’s how to adjust your approach for each one. .

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How to Think About Brand as You Scale

Innovatemap

A brand is so much more than a logo or a set of colors. Your brand is made up of every interaction that shapes the way people feel about your business. It sets the expectation of who you are, what it’s like to work with you, and the value you provide. This perception shapes a person’s willingness to try your product, renew your product, advocate for your product, and more.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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This business of UX: 4 ways to prove the value of UX in your company

TryMyUI

Demonstrating the value of UX can be tricky. Between anecdotal rationale, startup cost, technical jargon and so on, what's a UX designer to do to convince stakeholders to just embrace the future? The post This business of UX: 4 ways to prove the value of UX in your company appeared first on TryMyUI Blog.

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Measuring Your Product’s Performance With Benchmarks

ProductCraft

I recently heard something from Calendly’s product team that made my jaw drop. Their product is being used to schedule millions of meetings per month. Many, many millions. Lots of companies have vanity metrics in the millions. But they are called vanity metrics for a reason — they don’t go deeper than the surface level. Read more » The post Measuring Your Product’s Performance With Benchmarks appeared first on ProductCraft by Pendo.

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What are the Secrets to Enabling Sustainable Growth?

Mind the Product

Fewer than 10% of startups survive and grow into large companies and, for every time growth is done right, there are 100 ways it could have been done wrong. Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth. If they could, organisations would choose always to grow – not only bigger but faster.

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Roadmaps are still required in Agile. Here’s how to make them work.

ProductBoard

Agile teams often view product roadmaps as an extra step that slows down the agile process. However, if you take a closer look at the Agile Manifesto, you realize that many of the principles are achievable with a product roadmap. Your agile product roadmap simply has to be different than the ones used by organizations that follow waterfall or other product development frameworks.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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What is an IoT Platform? (And How to Choose One)

Daniel Elizalde IoT Blog

An IoT platform is an integral part of any IoT product. It can help you accelerate your time-to-market, minimize risk, reduce development cost, and help you arrive at product-market fit faster. If you’re confused about IoT platforms, believe me, you are not alone. Many Product Leaders have the same challenge. It’s a complex topic and […]. The post What is an IoT Platform?

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Track Your Product

The Product Guy

Ship early and communicate the value to the customer and business. Watch and learn more from product management expert, Meghan Nesta.

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Can AI Create a Fairer World? By Kriti Sharma

Mind the Product

In this thought-provoking keynote from #mtpcon London, Google Scholar and UN Advisor Kriti Sharma discusses the impact of artificial intelligence on decision making and what we, as product people, should be doing to ensure this decision making is ethical and fair. Key Points. Machine learning and decision making is often based on biased historical patterns and data.

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Love Letters & Unexpected Findings: User Research Methods with Metromile’s Senior User Researcher

UserInterviews

Love letters & breakup letters. Experience journey mapping. Prototype testing tweaks. This post unpacks the unconventional but fun-and-effective methods of Brandie Ward Smith.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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How to Be a Career-Changing Mentor — 25 Tips From The Best Mentors We Know

First Round Review

Powerful “aha” mentorship moments can change the course of careers. But while every mentor has experience and wisdom in spades, it’s not always immediately clear how to most effectively share it. Here, mentors from First Round's Fast Track mentorship program share their best tips for helping mentees level up.

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How to improve your product with customer feedback you already have

ProductBoard

Andrej Danko, VP of Product at productboard, recently joined Travis Kaufman, VP Product Growth at Gainsight, for a webinar discussion. The two had a lively chat about the Product Excellence methodology, the challenges of modern product management, how to improve products with customer feedback that is already being collected, and when not to take customer feedback at face value.

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How Accurate Is Your UX Research Data? By Martina Kuvalja

Mind the Product

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team. She speaks about: User Experience (UX) application. Types of research methods. Bias and sampling.

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Instagram’s real reason behind hiding likes globally

The Product Coalition

credits: Techcrunch If you have not heard about the experiment Instagram conducted in Canada and six other countries earlier this year to understand the reactions of users by hiding likes. Other users can no longer see likes, and only the account holder can view them. Influencers are, of course, worried that their means of income would be affected as the Brands will not be able to verify how many likes a particular post has received.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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The Secret Ingredient for a Successful Product Launch

Gainsight

Today is the big day. You and the rest of the product team are launching what is sure to be the next game-changer. You’ve done all the legwork leading up to the release to make it a success, so what could go wrong? Why Aren’t Customers Adopting Our Latest Release? Your colleagues in Marketing, Sales, and Customer Success (CS) are trained on the new release.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Since its start, the American multinational company has introduced new services in addition to its ridesharing service, including food delivery and a micromobility system with electric bikes and scooters. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top compa

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Distributed Happiness by Morgan Sowden

Mind the Product

How do you work effectively with remote teams? Morgan Sowden – CTO at Lendinvest and Co-Founder at Paydesk answers this question in his ProductTank London talk. He takes us through: Why you should hire remote team members. Benefits of remote work. What to do once you have a remote team. Watch the video to see Morgan’s talk in full. Or read on for an overview of his key points.

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The Ultimate Guide to User Research Incentives

UserInterviews

What to pay user research participants, based on a sample of 25,000+ research sessions

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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The Ultimate List of Product Management Resources: Books, Blogs, and More

Gainsight

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. That’s a lot to keep up with. Let us introduce you to the mantra, “Stay thirsty my friends.” To you this may sound like the tagline of a famous beer commercial , but to us, it’s a core value that we live by every day.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Since its start, the American multinational company has introduced new services in addition to its ridesharing service, including food delivery and a micromobility system with electric bikes and scooters. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top compa

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Beats, Bootstrapping and Life – Mat Clayton on The Product Experience

Mind the Product

Mixcloud CTO and co-founder Mat Clayton helped bootstrap his company from humble beginnings in an empty warehouse with no internet connection to more than 15 million active users over a 10-year period, all before they took their first round of funding. He joined us to talk about startup life, scaling, making hard decisions, and more. Quote of the Episode.