Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Intercom, Inc.

SEPTEMBER 22, 2020

Old communication tools, like email and forms, simply don’t match the ways modern customers want to talk, connect, and receive help. He noticed that pretty much every company was leveraging spray-and-pray tactics of cold calling, mass emailing, and generic advertising. One thing was clear: it was time to throw the old playbook out.

Inbound 211

Inbound Outbound Reporting Tools Customer Experience 211

freshtrax

JULY 16, 2019

PKSHA Technology Inc. It is an e-commerce company that provides a platform on the C2C online resale marketplace. The platform started from a mobile phone app and has expanded to a website with more than 10 million active monthly users. PKSHA Technology Inc. The platform primarily sells A.I. Established year.

Research Software 91

Research Software Reporting Tools Startups Data Visualization 91

Userpilot

NOVEMBER 19, 2022

During the prelaunch stage, their task is to carry out market and customer research. To achieve that they use a range of techniques, like review research, user interviews, feedback , or product usage tracking. They also trial sales and advertising sales support. Want to see how? Product service management vs product management.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

The Product Guy

OCTOBER 25, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

UX Studio: Product Management

OCTOBER 2, 2023

They play an essential role in creating fascinating websites that engage users and appealing branding that leaves a lasting impression. Notable clients in our portfolio include Google, Netflix, Cisco, The United Nations World Food Programme (WFP), and other brands from around the world like from New York or San Francisco.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Userpilot

APRIL 6, 2022

Selling software isn’t the same as selling any other product/service, that’s why a SaaS marketing plan can be a valuable asset. Unlike the traditional marketing plans that focus on only attracting prospects, SaaS product marketing helps you stand out in the market and looks at every stage of the customer funnel.

Research Software 52

Research Software User Testing Onboarding KPIs Customer Experience 52

The Product Guy

JANUARY 5, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. Market and customer research. Is the problem big enough?

Product launches 98

Product launches Product Research User Testing Research Software 98

The Product Guy

FEBRUARY 18, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

Userpilot

AUGUST 6, 2023

In this guide, we’re going to go over why the omnichannel customer experience is important and how you can build a consistent brand experience across multiple channels to keep customer satisfaction levels as high as possible! Build loyalty. User acquisition. Increases LTV.

Customer Experience 97

Customer Experience User Testing Customer Feedback Feedback Software 97

Intercom, Inc.

NOVEMBER 5, 2020

Retail is constantly changing: from stalls to malls, the way we shop is always evolving in tandem with cultural, economic, and technological shifts. It was this larger than life, brand new experience. That halcyon vision feels very distant now. Listen below, and read on for our companion post. It was like Disneyland.

User Testing 206

User Testing Reporting Tools Customer Experience Travel 206

The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

Mind the Product

JANUARY 4, 2018

You may have a great idea and polished advertising to go with it, but, for some reason, millennials don’t seem to click with your product. Research has shown that they are less influenced by advertising than other generations, so companies have been struggling to engage with them. Do you ever wonder why?

User Testing 114

User Testing Customer Experience User Experience Customer Feedback 114

Roman Pichler

AUGUST 14, 2018

A tool like my Product Vision Board can help you with this. Apple has made considerable changes to the products throughout its life: it introduced apps, increased its size, improved the camera, and added face recognition, to name just a few. How soft or brittle is the software? Take the iPhone as an example.

Research Software 140

Research Software Software Review Product Research Systems Review 140

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Every connection you make is a potential solution to a problem you haven’t encountered yet. Drive brand awareness.

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Nulab

APRIL 27, 2022

No other company was even willing to invest in the technology to support widespread instant streaming of licensed content. It feels like you’re giving up on your original vision and leaping into the great unknown. Platform pivot : this is when you change the method of delivering a product or service. Pivoting sounds scary.

Data Visualization 84

Data Visualization Research Software Analytic Tools Customer Experience 84

The Product Guy

MAY 15, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

The Product Coalition

MARCH 22, 2021

In the startup world, making software user-friendly and easy to use has become a real trend lately. These fields include web design, mobile app development, SaaS, and even B2B products. The projects there range from a music marketplace to a pet health tracking app. It is proven to be an effective system.

UX 95

UX Research Software Feedback Software User Testing 95

The Product Guy

FEBRUARY 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

JANUARY 27, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

freshtrax

JUNE 16, 2021

An excellent choice for high-profit potential – Japan is the third-highest economy in the world with remarkable brand names such as Nintendo, Canon, Toyota, and Uniqlo. Then, I’ll show examples of brands that have successfully localized for the Japanese economy, market, and audience–examples any brand can follow.

User Testing 111

User Testing Research Software Customer Experience Inbound 111

Userpilot

MARCH 8, 2022

How product strategy uses a company's vision to fuel profitability. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

The Product Guy

MARCH 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

PMLesson's Ace the PM Interview

APRIL 25, 2022

They look at listening trends at both the platform level and the individual user level. This was ultimately a lot of free advertising for Spotify who get the added bonus of social proof—if Spotify is cool enough for your friends, why don't you have a subscription yet? What's the market size for Android in India?

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userzoom

SEPTEMBER 5, 2019

Technically there are an infinite number of ways you could attempt to recruit participants for your user research. Email lists allow researchers to recruit potential participants from your company’s opt-in contact list. Here’s another tip: always try to make your intercepts branded. c) Social media. You know, social media!

User Testing 85

User Testing Product Research Customer Feedback Customer Experience 85

Amplitude

JULY 17, 2019

The podcasts featured in this list cover a range of analytics topics including behavioral analytics , SaaS business strategies, campaign performance analytics, and data visualization techniques. Essential Learning for SaaS Analytics: RAMP By InsightSquared. Best Big Data Podcast To Help You Visualize Your Data: Data Stories.

Data Visualization 94

Data Visualization Analytic Tools Artificial Inteligence Customer Experience 94

Amplitude

APRIL 4, 2017

This is a guest post from Al Harnisch from Prolific Interactive , an Amplitude Solutions Partner. As the native mobile space matures, the biggest app-related issue brands face has shifted from UX and backend infrastructure to growth and monetization. Executing and iterating on the plan once the app launches.

Data Visualization 83

Data Visualization Analytic Tools Research Software Reporting Tools 83

Usersnap

JULY 9, 2020

You’ve got to start with the customer experience and work back the technology, not the other way round. Employee experience is crucial, and having a culture vision statement can help “stop the bleeding” and set the right course. You can get past the alarm bell of advertising if your content is what your customers want.

Customer Experience 145

Customer Experience Customer Feedback User Testing Onboarding KPIs 145

Innovatemap

JULY 8, 2021

Before the Innovatemap team helps clients find the best brand to communicate their vision or design a product with intention, they start at the source: what inspires them. Tressa Janes (Brand Designer) highlighted work by Nick Slater. Jessica Hemesath (Brand Design Intern) finds wisdom in the unconventional.

Magazine 52

Magazine Research Software Healthcare Branding 52

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Mixpanel

FEBRUARY 12, 2019

His plan, as he recounted to us was “to build a hybrid agency that would leverage technology to build mobile and web experiences for customers.”. Chatbots might seem like a pretty widespread piece of technology, but in the cautious enterprise space sometimes Black Ops gets resistance from companies who only see risk.

Customer Experience 68

Customer Experience User Testing Research Software Analytic Tools 68

Amplitude

OCTOBER 4, 2017

They lived by the old adage, “Half the money I spend on advertising is wasted, I just don’t know which half.”. But then online came along and with it, a new software distribution model emerged (SaaS). But the products being developed, the websites and applications, were essentially marketing tools – glorified digital brochures.

User Testing 71

User Testing Research Software Data Visualization Analytic Tools 71

Innovatemap

JULY 25, 2019

Dreaming up the vision for what your product could be is one thing, but bringing it to life is a whole new challenge. After all, you could just will a product into existence, but unless you’re providing customers with real solutions to their problems, you’re just muddying the waters with another tool. Start specific.

Automotive 40

Automotive User Testing Feedback Software Research Software 40

The Product Coalition

APRIL 25, 2022

No product tool or template can save you if you’re not killing it in these three areas. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better? and not the best product management tools. Product managers (PMs) are ninjas of aligning people, management, and processes.

Analytic Tools 158

Analytic Tools Data Visualization Feedback Software Research Software 158