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How to get stakeholder buy-in for user research: 31 expert tips

Userzoom

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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Top Tech Traits Consumers Are Shopping for This Cyber Monday

Centercode

Thanksgiving marks the biggest shopping weekend of the year, and if the trend continues, Cyber Monday will shatter retail records again as more and more consumers shop from the comfort of home. And with retailers continuing to offer massive discounts, you can bet your bottom dollar that consumers will be spending millions on technology.

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It’s Time to Bring Beta into the 21st Century

Centercode

User Experience as a field? The Waterfall methodology was king; agile development wouldn’t be a gleam in the eye for another decade. And nestled in the center of all this was beta testing, a practice (usually without standardized processes) that loosely applied to any sort of pre-launch product testing.

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Before You Deem Your Product a Failure, Check Your Target Audience

The Product Coalition

Bad Feedback Doesn’t Always Mean Your Product Is Bad Bad product feedback is a bummer. Products are always meant to serve someone, and if it wasn’t built for the person who gave you the feedback, there is no reason to feel bad about it. Here is a quick guide to strategic thinking about product feedback.

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2020 Centercode Content Roundup

Centercode

Our team was right there, too, and we’re proud to say that we continued not only to support our customers with our platform and services, but we supported testing professionals with in-depth content to help them adapt and improve. The ROI of Testing Pre-Release Products with Centercode. Increasing Efficiency.

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How To Build A Killer Product Design Team

UX Studio

Developers might be the first ingredient that comes to mind, but visual designers, UX designers, UX researchers have a huge added benefit to the product team and to the final product. UX research can deliver essential customer insights about the target users. Don’t forget about usability tests either.

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Best of ProductPlan 2022

ProductPlan

With so many social media posts, blogs, videos, ebooks, and podcasts, it’s hard to keep up. 10 Great Questions Product Managers Should Ask Customers. It’s a tenet of Product Management 101 that PMs need to get out of the building and talk to real-live customers… even if it’s just over Zoom.