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What is Marketing Research? Examples and Best Practices

Userpilot

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

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API Opportunity for Enterprise

The Product Coalition

Market research, trends, and data indicates that APIs are one of the most strategically important areas of technology. This article looks at selected research, trends, and data points that support this view. APIs are the dominant communication and integration technology and this is only going to grow, if not explode.

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Alchemer Hires Former Qualtrics Sales Executive As Chief Revenue Officer

Alchemer Mobile

LOUISVILLE, COLORADO, August 29, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the hiring of Brandon Hodges as Chief Revenue Officer (CRO). Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies.

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12 Best Product Research Tools to Empower Your Strategies

Userpilot

TL;DR Product research tools are platforms used by product managers to gather, analyze, and interpret data related to their products and user behavior. A solid research tool to gather high-quality data through market research, surveys, and great reporting tools. product analytics, user reporting , market research, etc.).

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Product Update: New Cross Survey Reporting Capabilities

Alchemer Mobile

Benefits for Many Types of Feedback Programs Combining feedback collected across multiple surveys into a single Standard Report allows you and your team to perform deeper analysis. Learn more by viewing our help documentation. trend identification, and to ensure that feedback from desired audience segments is being represented.

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Product Experience Platform: Comparison of the 15 Best PX Tools

Userpilot

In this article, we’ll be conducting an in-depth analysis and comparison of the 15 best tools currently available on the market. Doing market research is key: there are dozens of tools and platforms to pick from, each with a different specialism – we’ll cover these below. Let’s dive in. Appcues builder.

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As Expectations for ‘Insights on Demand’ Grow, What’s the Ripple Effect on Market Research?

DISQO

Disruptive technologies and agile research methodologies have ushered in a period of ubiquitous data access, blurring the lines between job functions across large swaths of industries and companies. Gathering and analyzing data no longer falls squarely on the shoulders of market research or consumer insights teams.