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343: How product managers can communicate to influence – with Tina Frey Clements

Product Innovation Educators

Her experience has been in many areas but has emphasized the automotive industry, with treks at BMW, Volkswagen, and Mini. . When you’re facilitating a message, it has nothing to do with you and everything to do with your recipient, the learner. Summary of some concepts discussed for product managers. [1:41]

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Tools of the Trade: How HiveMQ Automates Customer Interview Recruiting with Orbital

Product Talk

Founded and headquartered in Landshut, Germany, HiveMQ empowers businesses to transform with the most trusted MQTT platform (a messaging protocol used for connecting sensors and devices, such as in the Internet of Things). HiveMQ powers use cases in automotive, energy, logistics, smart manufacturing, transportation, and more.

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If I Were Building a Product Marketing Organization From the Ground Up

Product Management University

I want our value messaging to speak conversationally to the markets and customers we serve. Secondarily, each product would have its own value messaging if it’s routinely purchased as a standalone. Here’s the thing about vertical messaging most people don’t realize. Stay away from generic one-size-fits-all messaging.

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12 KPIs to Measure and Improve Your Fintech App Onboarding

The Product Coalition

For example, if you find that the average time to clear a check is increasing, you’ll want to investigate why that’s happening by investigating with qualitative research methods, like session replays as discussed above, and possibly provide some message warning your users of the extended time frame. Clear messaging.

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Why People Buy and What it Means for Your Product

ProductPlan

Do we think Matthew McConaughey is an automotive expert? This ad is perhaps one of the most known aspirational marketing messages in history. For Evernote, the message is simple: You forget stuff, we will help you stop forgetting things. GitHub’s simple, benefits-touting message is “Build software better, together.”

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10 Digital Transformation Examples from 10 Industries

Modus Create

Audi’s internal innovation center, Audi Business Innovation (ABI), used Unreal Engine to develop a revolutionary new tool: Automotive Visualization Platform (AVP ), which develops photorealistic 2D and 3D imagery with customizable camera angles and environments. United Airlines created a new tool to solve the problem: ConnectionSaver.

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8 Best Customer Intelligence Tools for Actionable Insights

Userpilot

Main features of Staircase AI Directly collects data from original sources, such as emails and Slack messages. This is the analytics platform of choice for leading brands across various industries, from automotive and retail to SaaS. Similarly, you can identify cross-sell and upsell opportunities to grow your business. Heap pricing.