ProductPlan

JANUARY 7, 2022

Transforming the company’s software offering from a client-side app downloaded by customers to a SaaS solution that customers access in the cloud. Imagine a B2B software company selling a downloadable app that enterprises install on their machines. Let’s review a few best practices.

Analytic Tools 84

Analytic Tools Research Software Data Visualization Product Research 84

ProductPlan

OCTOBER 1, 2020

We’ve written about the best conferences for product managers here —today let’s review the can’t miss conferences for product leaders (executives, C-Suite, and the like). Software as a Service has become the predominant business model for B2B software. Agile Leadership Summit. SaaStr Annual. Product Leader Summit.

Research Software 86

Research Software Onboarding KPIs Technical Review Agile 86

The Product Guy

APRIL 9, 2019

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

Feedback Software 148

Feedback Software Analytic Tools Technical Advisors Strategy 148

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Gainsight

JANUARY 12, 2021

Her team manages nine B2B products across 4,500 accounts in the Americas. Read on to see how she thinks about scaling enterprise products and customer success for small to midsize companies, including some that are just starting to sell products online for the first time. Nick: Makes sense. Marissa: Exactly.

User Testing 59

User Testing Webinar Onboarding KPIs Technical Review 59

Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. Why KPIs from consumer companies don’t fit well with B2B/enterprise. Some B2B KPIs starting points, knowing that every company is different. [1] But I find they don’t map well to enterprise companies.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

Enterprise 114

Enterprise User Testing Feedback Software Technical Advisors 114

Iteratively Blog

JANUARY 10, 2021

The iOS, Android and web development teams are responsible for instrumenting (and ideally testing) those events in the code and will have an opinion on what’s feasible. While it’s mostly manual and there’s no way to enforce the tracking plan in code, it proves useful in the beginning and forces teams to think more about event tracking.

Embedded Analytics 52

Embedded Analytics Analytic Tools Data Visualization Software Review 52

Mind the Product

APRIL 27, 2017

A separate set of both written and visual techniques can be used to define solutions that should be implemented in software to address the pain points. With a clickable prototype, an internal review board can see just how the finished product will look AND function. Product Requirements in B2B Software Markets.

Framework 109

Framework User Testing Research Software Feedback Software 109

Pragmatic Marketing

JANUARY 10, 2017

This internal meeting encourages host company attendees to arrive on time and is the final opportunity to review session content, facilitation plans and any other meeting notes before presenting to the members. Finally, the meeting facilitator should review of the participation guidelines and ground rules to encourage member participation.

User Testing 70

User Testing Customer Feedback Feedback Software Customer Experience 70

The Product Guy

SEPTEMBER 27, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Guy

OCTOBER 25, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Mironov Consulting

DECEMBER 31, 2017

Especially in enterprise/B2B, sales teams may have only a handful of major active accounts, each carrying a lot of revenue. Webinars, social posts, third party analysts, product reviews, podcasts, and long-term email nurturing are anchored by new features and compelling use cases. “Why aren’t we getting more done?”

Roadmap 92

Roadmap Fractional VPE CTO Coach Data Visualization 92

Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. SaaS product management is undoubtedly the engine that helps digital enterprises grow. Specifying to the software engineering and design team what needs to be done in order to release the next iteration on time.

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

The Product Guy

JANUARY 5, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Revulytics

SEPTEMBER 18, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

The Product Guy

APRIL 4, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

FEBRUARY 18, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

The Product Guy

MAY 15, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Mironov Consulting

DECEMBER 29, 2022

Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue.  Or What do I mean by software product vs software services ?  A  A very big difference.

Reporting Tools 111

Reporting Tools Data Visualization Software Review Technical Review 111

The Product Guy

FEBRUARY 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

MARCH 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. View the live stream….

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. Therefore, the first question any aspiring agile startup should answer for itself is simple: is it a sales-driven, product-driven, or tech-driven enterprise? not to mention an understanding of software architecture?—?gain

Agile 177

Agile Startups Technical Review Software Review 177

Gainsight

DECEMBER 14, 2022

At Gainsight, we’ve seen firsthand that the most successful digitally powered B2B companies focus on delivering a positive product experience (PX) to their customers. PX and PLG have long been areas of focus for SaaS startups, but enterprises are only just beginning to understand their potential to cut costs and drive growth.

Data Visualization 52

Data Visualization Reporting Tools Technical Review Software Review 52

Mironov Consulting

FEBRUARY 27, 2023

I’ve sat through planning for scores of major B2B migrations, and implemented a half-dozen of my own.  Usually  Imagine that we’re an MRP software company with thousands of manufacturing and logistics customers, mostly running our older on-premise application.  We’ve

Technical Review 69

Technical Review Customer Experience Software Review Data Visualization 69

Mironov Consulting

APRIL 15, 2023

In my experience, there’s usually a fundamental misalignment between two broad groups at software companies – especially B2B/enterprise companies — that I’ve been thinking/writing for a while.  One  In aggregate, how many different customers will use the same exact bits to do X?  What

Software Review 124

Software Review Customer Experience User Testing Technical Review 124

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  This is a must-close.”

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Mironov Consulting

JULY 28, 2022

Especially in B2B/enterprise software companies, I see two dramatically divergent ( incompatible ) worldviews that IMO explain a lot of corporate behavior. Enterprise Sales and Solutions Teams… Are paid/rewarded/promoted for working with individual prospects or customers one at a time.  Sales

Reporting Tools 133

Reporting Tools Software Review Technical Review Weak Development Team 133

Intercom, Inc.

JULY 21, 2022

All you have to do is enter your email to get started'” As Slack expands into a larger enterprise product, you have to start appealing to groups of people and types of roles and industries that aren’t in that early adopter group. Andrew Chen: I think this is one of the reasons why B2B SaaS companies have a recurring revenue model.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Mironov Consulting

MARCH 26, 2022

At least in the B2B software product world, I haven't found that to be true. Things I frequently hear from B2B field/sales organizations: "Product doesn't understand how important this is.  They  Most of our P1 escalations are for code we didn't write and don't think is good."

Analytic Tools 145

Analytic Tools Data Visualization Reporting Tools Customer Experience 145

Business of Software Conference

OCTOBER 11, 2023

As usual, you really had to be there but here are the Sigmacorn notes… 9:00 Mark Littlewood: Opening remarks Welcome to BoS! Changing financial composition for the company A company may wish to change balance of profitability and assets Why do acquisitions go through and become successful?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Gainsight

SEPTEMBER 24, 2019

But no matter how sophisticated we get, there’s one thing every B2B company deals with that will almost always be an issue for the Theory of Customer Determinism: sponsor change. It’s the most proactive way we’ve found to keep tabs on a sponsor change event—which we consider a high-risk, high-priority code red event.

Data Visualization 12

Data Visualization Customer Communications Customer Feedback Customer Experience 12

Intercom, Inc.

MARCH 8, 2018

Today with Empire Selling he’s helping B2B companies drive revenue and deepen customer relationships through digital and social selling training. Dan: I’ve been in enterprise sales now for 18 years. The last 12 of those have been in leadership positions. It really does depend on the leadership team.

Research Software 186

Research Software Feedback Software Reporting Tools User Testing 186

Mironov Consulting

SEPTEMBER 23, 2023

 And any software we build and sell once to the client who paid for it. An Anonymized Example Let’s imagine a B2B software company building corporate expense management applications.  Their Updating or upgrading the core software platform is increasingly difficult.  Every

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Intercom, Inc.

JULY 9, 2020

So after like kind of teaching myself a little bit of SEO at these 16 years, it took me a couple of years until basically after college to join a great consultancy that was focused on enterprise clients, where I really learned the craft hands on. And then lastly, we also had a lot of thought leadership content.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Business of Software Conference

OCTOBER 1, 2019

Rich Mironov (CEO, Mironov Consulting) – What To Do About Your Audience’s Real Roadmap Questions from Business of Software Conference. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? Most important in the enterprise space is our sales team.

Roadmap 40

Roadmap Consulting User Testing Weak Development Team 40