Mind the Product

JANUARY 14, 2019

Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. Collect Customer Validation Early on. So how do you weight their feedback? Educate the Customer.

Enterprise 124

Enterprise Customer Feedback Data Visualization User Testing 124

Gainsight

MAY 31, 2023

When evaluating customer success software, review platforms such as G2 and TrustRadius can be invaluable resources. G2 Grid Reports are based on thousands of verified reviews and data from actual users, so you can compare multiple vendors based on real feedback.

Analytic Tools 52

Analytic Tools Reporting Tools Feedback Software Systems Review 52

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 93

Feedback Software Analytic Tools B2B Embedded Analytics 93

Intercom, Inc.

MARCH 11, 2021

On the surface, B2B customer support issues might look quite different from those of B2C. Typically, B2B issues can be more complex, require the collaboration of a lot more departments within the company, and are often in direct dialogue with the consumer, rather than a buying team or committee.

B2C 118

B2C B2B Reporting Tools Feedback Software 118

Intercom, Inc.

MARCH 28, 2022

Second, expectations are rising for consumer-grade experiences. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward.

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

Mironov Consulting

JUNE 27, 2020

I have a narrow, somewhat puritanical view about product manager conversations with customers and prospects: we should never lie to them. That might seem obvious or naïve, but recent conversations with several B2B/enterprise clients suggest that it’s actually controversial. B2B is lumpier than B2C.). Roadmaps are shared.

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. We are always looking for more product mentors from all around the world.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

AUGUST 30, 2023

It’s 2023, and customers have options. Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. This makes it more important than ever to create products people actually want to use.

Customer Experience 99

Customer Experience User Testing Customer Feedback Research Software 99

The Product Coalition

NOVEMBER 13, 2023

When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa. Here is how it works.

Product Strategy 119

Product Strategy Strategy User Testing Weak Development Team 119

The Product Coalition

DECEMBER 4, 2023

If you’re just dealing with tough market conditions, the situation is different but the conclusion is quite similar: When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. They see it as sales and marketing’s responsibility. Here is how it works.

Product Strategy 108

Product Strategy Strategy User Testing Weak Development Team 108

Product Talk

MAY 13, 2020

By the time you see revenue (or a lack of it)—whether it’s in a dashboard, cash in the bank, or a cancellation notice from a churned customer—it’s too late to take corrective action. We will sell into new customer segments (from SMBs to Enterprises or from parents to grandparents). Tweet This.

Product Research 355

Product Research User Testing Customer Experience Feedback Software 355

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? And your role at a customer success team? Lay out a customer journey map. What is user adoption?

Analytic Tools 79

Analytic Tools Feedback Software Research Software Data Visualization 79

The Product Coalition

FEBRUARY 11, 2023

We discussed business ideas, researched options for funding, and most importantly, we supported each other. While each product and market will be different, a GTM strategy should identify a market problem and position the product as a solution. Get feedback from at least five customers, but many as possible.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

NOVEMBER 2, 2023

TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. In contrast, the product-led growth model leverages inherent product virality and its value to drive customer acquisitions and retention. Understandably, all of this translates into improved customer acquisition.

Feedback Software 92

Feedback Software Analytic Tools Research Software User Testing 92

The Product Coalition

OCTOBER 26, 2020

Here is our list of the best and most trusted UX design companies in the world based on our market research. That’s undeniable that a stand-out user interface and convenient user experience help sell products. This team analyzes customers and online users’ needs to create attractive and effective solutions.

Customer Experience 92

Customer Experience Research Software User Experience User Testing 92

Lenny Rachitsky

APRIL 18, 2024

Beware of “tar pit ideas”: ideas that receive initial positive feedback but may lead to long-term challenges. However, despite the positive feedback and validation, they can become difficult to pivot away from once their limitations become apparent.

Startups 87

Startups Feedback Software Crowdsource Customer Feedback 87

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? And your role at a customer success team? Lay out a customer journey map. What is user adoption?

Analytic Tools 65

Analytic Tools Feedback Software Research Software Data Visualization 65

Usersnap

FEBRUARY 14, 2023

In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Something important to know about go-to-market (GTM) strategy is that it is not a one-size-fits-all plan for every SaaS, micro-SaaS, eCommerce, or brick-and-mortar business.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

The Product Coalition

FEBRUARY 11, 2024

We were monitoring our customers’ databases, and the architecture caused a severe performance impact on the databases themselves. While none of our customers wanted to use this feature, many of them wanted to have the option. Theoretically, they were right — the feature was written poorly. Its entire architecture was bad.

Framework 106

Framework User Testing Customer Experience Definition 106

Lenny Rachitsky

FEBRUARY 13, 2024

She leverages the latest behavioral-science research to improve products’ conversion, engagement, and, most impactfully, pricing. She also provides two mega qualitative and quantitative templates for you to use in your own pricing research. Why are so few product teams testing their pricing? What if we annoy users?

Data Visualization 105

Data Visualization Product Research User Testing Research Software 105

Mironov Consulting

JANUARY 24, 2024

  Because we can’t generically prioritize work, validate potential improvements with all audiences, or assume that every customer segments will value benefits similarly.    Specific markets and customer segments provide essential context that shapes the math.   Product management malpractice.  

Strategy 119

Strategy Product Strategy Onboarding KPIs Data Visualization 119

Userpilot

MARCH 8, 2022

The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory. Your users will thank you one day. Susan Stavitzski – Customer-Driven Product Person and Product Leader.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

Mironov Consulting

FEBRUARY 28, 2024

Some context: The typical product manager ( PdM ) gets dozens of new requests and demands and ideas and suggestions and escalations and bug reports and customer complaints and ChatGPT-generated word salads each day.    (Agilists state this in the positive: “start less, finish more.”)

Reporting Tools 105

Reporting Tools Software Review Technical Review Weak Development Team 105

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Apply for this position.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Roy Madden

APRIL 4, 2022

In this article, we’ll show you how to use Leo to: Track your competitors and their strategic moves Stay ahead of consumer trends and insights Scout technical innovation Identify business development opportunities. A disambiguation model will be used to remove false positives for “amazon”, and only return relevant mentions of the company.

Technical Review 78

Technical Review Engineering User Testing Artificial Inteligence 78

The Product Guy

APRIL 9, 2020

Have you ever had to talk a difficult customer down from the ledge? For product managers, it’s even more important because we intersect with different people in different scenarios every day with the ultimate goal of aligning the product to the customer and the business. . Test See how that initial test works in the actual meeting.

Framework 189

Framework User Testing Product Research Weak Development Team 189

Lenny Rachitsky

JANUARY 25, 2024

Crossing the chasm requires selling to “pragmatist customers” who, unlike early adopters, will not buy on the basis of a vision. To be successful, you want a target segment that is big enough to matter, small enough to lead, and a good fit with your crown jewels. If done correctly, crossing the chasm should be inexpensive.

Marketing 70

Marketing User Friction Generative AI User Testing 70

Roy Madden

APRIL 4, 2022

In this article, we’ll show you how to use Feedly AI to: Track your competitors and their strategic moves Stay ahead of consumer trends and insights Scout technical innovation Identify business development opportunities Start free trial Before we look at those four examples, let’s start with a short overview of how Feedly AI works.

Technical Review 54

Technical Review User Testing Artificial Inteligence Research Software 54

ProductBoard

AUGUST 23, 2017

See which customer companies need which features If you’re a b2b product manager, chances are you’ll sometimes hear that a certain feature is critical for a customer company but won’t know who exactly at the company provided that input. If you can attribute the feedback to a particular person, you can add them as well.

B2B 40

B2B User Testing Customer Feedback Enterprise 40

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. Signup to be a Mentor Today! View the live stream….

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

Brian Balfour

JULY 18, 2017

The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. In part three, I covered Product Channel Fit - that products are built to fit with channels, channels are not built to fit with products. Channel Model Fit.

User Testing 65

User Testing Outbound B2B Inbound 65

UX Studio

APRIL 6, 2023

Your website’s design is crucial when you try to win over your users. As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. We accomplish this by putting UX research to use, which leads to enhanced, user-centric design.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

Your website’s design is crucial when you try to win over your users. As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. We accomplish this by putting UX research to use, which leads to enhanced, user-centric design.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Userpilot

FEBRUARY 7, 2024

That’s because an integral component of the product-led growth strategy is your ability to convert a free trial user into a paying customer. TL;DR The free trial conversion rate is the percentage of free trial users that convert into paid customers at the end of their trial period. to 29% depending on the industry.

Customer Experience 52

Customer Experience User Testing Onboarding KPIs B2C 52

The Product Guy

AUGUST 13, 2020

When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021.

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills.

B2B 52

B2B User Testing Research Software Analytic Tools 52