Intercom, Inc.

NOVEMBER 11, 2021

For Samuel Hulick , a UX consultant and one of the biggest authorities out there on user onboarding, that means thinking less about the product itself and more about how to get users the results they’re after. Getting into UX. Liam: You’ve launched a brand new podcast called Value Paths.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Userpilot

MAY 3, 2022

Inbound works really well for smaller SaaS businesses, whether B2B or B2C. You’ll often find CMOs of some of the largest SaaS companies hosting or attending live events to grow their network and find qualified leads. Instead, you should aim to build brand awareness, engagement, and trust over time!

Enterprise 98

Enterprise Strategy Marketing Outbound 98

Userpilot

JULY 26, 2021

In both B2B and B2C, buyers want to self-serve. Then pick two or three activation events for each user segment. And build interactive walkthrough experiences to guide users to the activation event. Sample interactive walkthrough to an activation event. This is usually done through a free trial or freemium model.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JULY 16, 2021

Your brand. Activation occurs when your user carries out the key events in your product. The key activation events will be different based on each use case and user persona. To measure user activation , you have to define what in-app events need to take place for a specific persona to benefit from your product.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Revulytics

SEPTEMBER 18, 2019

In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager. But Netflix also ran qualitative interviews to look at brand perception and loyalty, and ultimately decided to roll out the email.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userzoom

MARCH 28, 2018

On 15th March 2018, UserZoom hosted Better UX London 2018, a day-long conference bringing some of the brightest UX talent and dazzling UX innovators together in one room. We now live in a world where one disgruntled customer can really screw-up and damage a brand, and so we need to be taken seriously.

Customer Experience 50

Customer Experience User Experience User Testing Research Software 50

The Product Guy

APRIL 4, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Nis Frome Content and Product, Alpha UX. Nis handles content / product for Alpha UX to help Fortune 500 product teams generate user insights throughout the product lifecycle. Sarah Varki Product Owner, Sonicbids.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

DISQO

MARCH 13, 2017

As noticed on January 20, almost any big event can impact even the most loyal consumers. Communications: Do your marketing messages resonate as strongly as they did when brand new? If Q4’s vital, as is the case for many B2C products, rigorous July/August discovery provides “recovery time” to fix whatever’s changed or broken.

Product Research 40

Product Research User Testing Testing Data Visualization 40

DISQO

MARCH 13, 2017

As noticed on January 20, almost any big event can impact even the most loyal consumers. Communications: Do your marketing messages resonate as strongly as they did when brand new? If Q4’s vital, as is the case for many B2C products, rigorous July/August discovery provides “recovery time” to fix whatever’s changed or broken.

Product Research 40

Product Research User Testing Testing Data Visualization 40

DISQO

MARCH 13, 2017

As noticed on January 20, almost any big event can impact even the most loyal consumers. Communications: Do your marketing messages resonate as strongly as they did when brand new? If Q4’s vital, as is the case for many B2C products, rigorous July/August discovery provides “recovery time” to fix whatever’s changed or broken.

Product Research 40

Product Research User Testing Testing Data Visualization 40

The Product Guy

MAY 15, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Nis Frome Content and Product, Alpha UX. Nis handles content / product for Alpha UX to help Fortune 500 product teams generate user insights throughout the product lifecycle. Sarah Varki Product Owner, Sonicbids.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

The Product Guy

MARCH 2, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Nis Frome Content and Product, Alpha UX. Nis handles content / product for Alpha UX to help Fortune 500 product teams generate user insights throughout the product lifecycle. Sarah Varki Product Owner, Sonicbids.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Revulytics

DECEMBER 16, 2019

Supporting this trend are the event organizers curating million-dollar events to serve and benefit this community. Other attendees tend to be from business analytics, UX & design, development & engineering, and project management departments. A good mix of attendees from B2B and B2C software technology companies.

Analytic Tools 76

Analytic Tools CTO Coach Research Software Technical Review 76

Userpilot

SEPTEMBER 23, 2022

Interestingly, the customer churn rate for B2B and B2C companies is almost the same. Whereas B2B companies have an average voluntary churn rate of 3.5%, B2C companies have a 4.04% churn rate for the same category. It allows you to collect data in multiple ways, including event and attribute-based analytics and in-app microsurveys.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

MARCH 16, 2023

These pages can also be used to announce new features , promote events, generate leads, or capture emails for a mailing list. Scrolling down the full landing page will lead you to client brand logos, which is a great way to incorporate social proof into your landing page. HubSpot HubSpot landing page. Loom Loom landing page.

Feedback Software 98

Feedback Software Reporting Tools Embedded Analytics User Friction 98

Userpilot

MARCH 15, 2022

There has been a rising demand for self-served support among B2B and B2C customers. Referral – when users like your product enough to become brand advocates. Before you calculate the activation rate, you have to define the in-app events that need to take place for a specific user persona to benefit from your product.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Data Visualization Customer Feedback 98

The Product HQ

FEBRUARY 6, 2023

While bugs are inevitable, you don’t want to damage your brand by releasing a product your users perceive as faulty, even if it’s an MVP. That includes events such as tradeshows and public fairs. Describe your ideal workflow with the UX/UI design and development team.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Userpilot

MARCH 28, 2022

Content marketing involves creating and distributing engaging content to drive product/brand awareness, solve customer pain points, and eventually, generate demand. This is one of the easiest ways to get people to know and trust your brand, which in turn increases their chances of picking you over competing products. Source: SEMrush.

Product Marketing 98

Product Marketing Marketing Research Software Feedback Software 98

Userpilot

MAY 19, 2021

Do you want to: raise brand awareness? Conferences/events. They made sure to rank for the names of the brands they wrote for, like Facebook and Twitter, getting them more than 35,000 indexed category pages. The burgeoning media brand is also involved in events, a podcast, and paid content products. TV commercials.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Userpilot

FEBRUARY 20, 2020

… They also promote a company, its brand and ensure the consistency of the marketing message. That means it doesn’t include brand awareness. In B2B, purchasing decisions are a lot more rational and less impulsive than in B2C. Celebrating the adoption milestones with the users to create goodwill and brand loyalty.

Feedback Software 108

Feedback Software Research Software Product Marketing User Testing 108

Userpilot

FEBRUARY 20, 2020

… They also promote a company, its brand and ensure the consistency of the marketing message. That means it doesn’t include brand awareness. In B2B, purchasing decisions are a lot more rational and less impulsive than in B2C. Celebrating the adoption milestones with the users to create goodwill and brand loyalty.

Feedback Software 89

Feedback Software Research Software Product Marketing User Testing 89

Userpilot

SEPTEMBER 20, 2021

Both B2B and B2C buyers increasingly want to self-serve. When you have done this, you can pick two or three activation events for each user segment and build interactive walkthrough experiences to guide users to each activation event. Sample interactive walkthrough to an activation event. Product-Led Growth by Wes Bush.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Onboarding KPIs 98